partnerships
SSC NAPOLI SIGNS SPONSORSHIP DEAL WITH ROLLBIT
One of Italy’s most-beloved football teams, SSC Napoli has signed a two-year sponsorship deal with Rollbit, one of the cryptocasino industry’s most-trusted betting operators.
The deal will see Rollbit become SSC Napoli’s Official European Betting Partner for the 23/24 season. This partnership marks an important milestone for both brands with SSC Napoli fresh from winning their historic title last season, and the deal marking Rollbit’s first-ever sports sponsorship.
Rollbit, founded in 2020 and operated by licensed-operator Bull Gaming N.V., is best known for its cutting-edge platform that continues to be at the forefront of innovation in the crypto industry with offerings like its NFT marketplace, crypto-lottery and on-site token exchange. Rollbit believes that SSC Napoli are the perfect club to embark upon this journey with – a club with a rich tradition, and ardent global fan base who are embarking on a new era as defending champions and the driving force behind Italian football.
With the football sponsorship being inked, this fusion of gaming and sports aims to provide Napoli fans with an immersive experience that celebrates their passion for gaming and their love for football.
“We are delighted to partner with one of the most iconic teams in world football, SSC Napoli. Gli Azzuri are one of the most beloved teams globally, and the team here at Rollbit are honoured to be a part of the family,” says Sam Norman, Rollbit’s Head of Partnerships.
“We feel this is the perfect time to begin this journey together with SSC Napoli having famously just won the Scudetto, coinciding perfectly with our vision to expand and establish ourselves as the most innovative and respected crypto gaming platform. We look forward to cheering SSC Napoli on this season as they look to retain the title and push for Champions League glory!”
Tommaso Bianchini, Chief Revenue Officer at SSC Napoli said: “We are delighted to welcome Rollbit in the SSC Napoli family. Rollbit is an ambitious stakeholder in the world of online sports betting, we share their ambition to perform at the top level and we are both highly committed to provide our fans with ever more innovative experiences. This partnership fits perfectly with the club’s desire to establish itself as a leading brand internationally and further demonstrates the club’s constant quest to partner with such cutting-edge brands as Rollbit.”
Online casino game supplier Hacksaw Gaming is pleased to announce a content agreement with NetBet Italy.
The deal sees a selection of Hacksaw Gaming’s portfolio integrated with the operator. NetBet Italy players can now enjoy fan-favorite slot titles like Wanted Dead or a Wild, Hand of Anubis, Gladiator Legends, and Tosh Video Club, in addition to Dare2Win games Mines, Coins, and Boxes.
More games powered by the provider are expected to be rolled out in due course as both parties aim to build on the partnership.
NetBet Italy becomes Hacksaw Gaming’s eleventh casino partner in the Italian market with today’s news, after the studio received full regulatory approval earlier this year.
Marcus Cordes, Hacksaw Gaming CEO, said: “This significant announcement demonstrates our commitment to expanding our business across regulated markets, and in particular in Italy, which continues to grow at lightspeed.
“Furthermore, we’re constantly looking to team up with industry players of the highest pedigree. Netbet.IT is yet another household name that needs no introduction – an operator that shares our passion for excellence and delivering market-leading products and services.”
“We are thrilled to join forces with Hacksaw,” said Claudia Georgevici, NetBet Italy’s PR Manager. “Their commitment to excellence and their portfolio of exciting games perfectly aligns with our goal of providing our players with the best entertainment environment.”
(Re)Activation Cloud
Resorts Digital Gaming Partners with Enteractive to Boost Player Conversion and Reactivation in US Markets
Enteractive, the industry leader in player reactivation and retention for the sports betting and iGaming sector, has formed a new alliance with leading United States (US) operator Resorts Digital Gaming, to run campaigns in licensed US jurisdictions such as New Jersey.
The partnership will see Enteractive implementing its award-winning campaigns for the Resorts and Mohegan Sun brands in New Jersey with a focus on the activation of registered non-funded player accounts (RNFs) to reduce registration churn as well as reactivation campaigns to bring back lapsed players.
Leveraging Enteractive’s cutting-edge (Re)Activation Cloud platform, Resorts Digital Gaming will work with Enteractive’s expert agents, who will engage with players via one-on-one conversations by phone. This tried and tested approach complements Resorts Digital Gaming’s existing CRM activities and is a proven way to convert more deposits from RNFs while also implementing responsible gambling best practices.
“Our team is extremely excited about collaborating with Enteractive and its innovative player engagement strategies,” the Chief Executive Officer for Resorts World Digital, Ed Andrewes, said. “This partnership will set us apart from our competitors and show our players that we value the experience they have with Resorts Digital Gaming. We’re excited to see the positive outcomes of this joint effort.”
“Our primary goal is to facilitate direct communication between iGaming companies and their players using genuine one-on-one interactions,” the Chief Business Development Officer for Enteractive, Andrew Foster, said. “With the aid of our highly skilled team of local US call agents, we are certain that Resorts Digital Gaming can increase its results in player conversions and reactivations.”
Enteractive’s native-speaking call agents support iGaming brands across every time zone. In 2022, Enteractive engaged with over 6.5 million players, generating over €51 million for global operators.
“Brands that wish to improve their players’ experience and boost financial gains at the same time will find Enteractive’s sustainable, personalized approach the secret sauce they’ve been looking for,” Foster said.
GameArt is reinforcing its partnership with Planetwin365, expanding its reach to a broader audience of slot game enthusiasts in Italy.
GameArt has fortified its collaboration with Planetwin365, paving the way for a broader presence in the Italian market. Planetwin365 brand, owned by the SKS365 Group, is a prominent online sports betting and gaming operator. The platform boasts an extensive array of sports betting options, encompassing football, basketball, tennis, and a plethora of other sports from around the world.
Operating under the Malta Gaming Authority’s jurisdiction, GameArt specialises in crafting top- tier HTML5 slot games, accredited for use in 13 different countries. These games, underpinned by cutting-edge technology, seamlessly adapt to various devices with minimal loading times. They feature innovative concepts and a diverse array of functionalities, including diverse game volatility settings, buy bonuses, and the Megaways game mechanic.
GameArt boasts a portfolio of over 130 games licensed in Curacao, with an additional 80 titles certified for the Malta Gaming Authority and other regulated markets.
Kristina Lozo, Online Casino Manager at SKS365, expressed her enthusiasm, stating, “GameArt’s exceptional slot game collection perfectly complements our gaming platform, and we are thrilled to offer these titles to our partners. This agreement opens up new horizons for both companies, and we anticipate a future marked by mutual success and growth.”
Dea Kravos, Account Manager at GameArt, added, “Through this strengthened collaboration, we are now poised to reach a wider player base in Italy. Our commitment to delivering innovative, high-quality online slot games to players is unwavering, and this partnership with Planetwin365 further underscores our dedication to expanding our reach.”
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