Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, has announced that it has strengthened its long-standing partnership with Inspired Entertainment (NASDAQ: INSE). This collaboration will introduce five newly upgraded products to enhance SIS’ 49’s offering.
The integration with 49’s content will allow bettors in betting shops across the United Kingdom and Ireland to access improved graphics and race simulations with races from Portman Park, Sprint Valley, Steepledowns, Brushwood and Millersfield being featured. Additionally, all historical results and form for all races will continue to be available on 49s.co.uk.
Inspired Entertainment’s customised 49’s branding and content will provide a truly enhanced and immersive experience for operators and bettors.
This latest agreement furthers the partnership between SIS and Inspired Entertainment. With 49’s being the first brand to launch Inspired Entertainment’s virtual products over 20 years ago, the relationship is set to be enhanced by providing cutting-edge content experiences.
SIS-owned 49’s has experienced significant growth in the last year with a new platform and customer partnerships going live to provide access to the high-quality portfolio of live number draw products, which includes 49’s twice daily draws, 39’s and Fast 15’s.
Inspired Entertainment delivers a comprehensive portfolio of content, technology, hardware and services for regulated gaming, betting, lottery, social and leisure operators across land-based and mobile channels across 35 jurisdictions around the globe.
“We have enjoyed a fantastic partnership with Inspired Entertainment and we are thrilled to take this to the next level by enhancing our virtual product offering in thousands of betting shops,” the Head of Product Proposition for SIS, Jessica Mills, said. “We take great pride in delivering outstanding content to bettors and this will significantly improve the experiences across our virtual horse and greyhound racing content.”
“The relationship we have with SIS has gone from strength to strength, spanning over two decades, and we are delighted to deliver the next phase of our partnership,” the Virtual Sports Chief Commercial Officer for Inspired Entertainment, Steve Rogers, said. “The roll-out of more innovative virtual content for audiences will result in increased engagement with our products. With this new agreement, SIS and Inspired Entertainment aim to deliver an enhanced virtual betting experience to customers in betting shops across the United Kingdom and Ireland.”
NetBet Casino Joins Forces with Hacksaw Gaming
NetBet Denmark has announced a new partnership with leading iGaming company Hacksaw Gaming to provide its best games to our customers in Denmark. This marks the latest in a series of partnerships that have seen NetBet expand its presence in the region.
As a result of this exciting partnership, NetBet Denmark players can now enjoy games including Wanted Dead or A Wild, RIP City and Chaos Crew 2. Each of Hacksaw Gaming’s titles blends distinctiveness and top-quality technology to provide players with a first-class gaming experience.
“While NetBet is always aiming to expand its market share, it is essential that this is done in a manner that promotes safe and responsible gambling,” the PR Manager for NetBet Denmark, Claudia Georgevici, said “This fundamental principle is at the forefront of everything we do and it is vital that we only partner with companies such as Hacksaw Gaming that are equally committed to these ideals.”
“We are excited to see our long-standing relationship with Netbet expanding its horizons further; we believe our eclectic portfolio of games is something the Danish casino enthusiasts and gamers will be impressed with,” the Chief Executive Officer for Hacksaw Gaming, Marcus Cordes, said.
NetBet players can now explore the thrilling new titles from Hacksaw Gaming by visiting the official NetBet Denmark website. For more information, contact: Press @ NetBet. com.
R Franco Digital Bolsters IRIS Platform with CT Interactive Content
iGaming provider R Franco Digital has continued to expand the content offering within its IRIS turnkey platform thanks to the integration of CT Interactive games.
The new partnership strengthens R Franco Digital’s platform, which currently features a multitude of international suppliers, with CT Interactive’s award-winning portfolio of more than 200 titles.
The Bulgarian studio is currently certified in 19 markets and live with over 1,500 operators worldwide and is known for its player-favourite experiences such as The Big Chilli, Big Joker, Hot 7’s X 2, Lucky Clover and Win Storm, which are now available on IRIS.
In addition to content aggregation, R Franco Digital’s robust IRIS platform also provides payment gateway administration, promotions and third-party tools. The comprehensive, adaptable and highly stable system can be utilised in various regulated markets including Spain and Colombia.
“With our shared vision of delivering high-quality and innovative gaming experiences, CT Interactive is a welcome addition to our IRIS platform,” the International Business Director for R Franco Digital, Javier Sacristan, said. “IRIS continues to be a key source of expansion for R Franco Digital and by partnering with leading suppliers such as CT Interactive we can deliver a robust and versatile solution to our customers and continue this trajectory.”
“Through partnering with R Franco Digital, we can bring our multi-award-winning portfolio to even more players than ever before,” the Chief Executive Officer for CT Interactive, Lachezar Petrov, said. “Its customers can anticipate a wide array of captivating titles that exemplify our commitment to excellence through engaging gaming experiences that have already resonated with players worldwide.”
White Hat Studios Expands Caesars Digital Partnership Into West Virginia
White Hat Studios, the ‘house of brands’ provider to the United States iGaming market, is now live in West Virginia with Caesars Digital, taking its existing partnership with the operator giant to new heights.
The updated agreement sees White Hat Studios’ premium branded titles, including player favorites such as Peaky Blinders and The Goonies, launch on Caesars Palace Online Casino in West Virginia.
The ‘house of brands’ provider has seen significant success with Caesars Digital across Michigan and Pennsylvania, with its premium slots and table games performing consistently well.
White Hat Studios has seen tremendous growth and success in recent years. According to the latest Eilers-Fantini report, the company nearly doubled its gross gaming revenue share at the start of 2024.
The provider also offers its comprehensive Jackpot Royale feature, available in 30 games and enhancing operators’ content offering. The mechanic paid out $9.8 million total through three progressive jackpots in 2023.
Building on its momentum, White Hat Studios has ambitious plans to further expand its market share in the U.S. in 2024. With a robust roadmap of new products on the horizon, the company is poised to cement its position as a top supplier in the industry.
Andy Whitworth, CEO at White Hat Studios, said: “We’ve seen incredible results through our partnership with Caesars, one of the leading operators in the U.S. market, so we’re thrilled to be expanding upon that with entry into West Virginia.
“As the leading ‘house of brands’ provider, we’re extremely proud of how our IP-inspired content has been received by Caesars’ players, and we’re excited to grow engagement and retention rates even further with this development.”
Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, added: “White Hat Studios is a valuable partner for us that continues adding impressive gaming content to our platforms. Their dynamic and expansive range of titles have been embraced by our players in multiple jurisdictions, so we’re thrilled to bring more of their popular games to our West Virginia players.”
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