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partnerships

Jelly Entertainment Signs Deal with Light & Wonder

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Jelly Entertainment has completed an agreement with Light & Wonder allowing it access to key strategic operators.

Through this agreement, Light & Wonder, the leading cross-platform global games company, will ensure that its extensive operator network has access to Jelly’s engaging and immersive slot titles via the Light & Wonder aggregation platform.

The latest major deal for Jelly will see titles such as Midas Riches, Elixir of Wealth and Wicked Riches of Oz and their upcoming release, Muertos Fortune made available to Light & Wonder operators.

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The agreement marks a further strengthening of Jelly’s product offering in regulated markets throughout Europe. The UK, Italy and Spain are among three of the key regulated markets that this new agreement will see Jelly increase its tier-one profile.

The deal with Light & Wonder also provides Jelly Entertainment with a global shop window to other regulated markets including Colombia and Peru, two markets that the supplier has identified as fit for its products and future growth.

Jelly is regarded as one of the leading challenger game developers in the UK where the company is based, recognised for building game families around iconic titles including CleoPatrick and Big Benji, and premium game collections such as The Curious Cases and Lost Treasure Saga series.

Steve Mayes, Senior Director of Digital Partnerships at Light & Wonder, said: “We are delighted to be working with Jelly Entertainment and are looking forward to offering their high-quality content across our network. Elevating emerging and upcoming game developers is a top priority for us and we are particularly excited to showcase Jelly and their great gaming experiences now available on the Light & Wonder platform.”

David Newstead, CEO of Jelly, said: “We have challenged ourselves to grow the Jelly brand and reach more players than ever this year and our new deal with Light & Wonder will certainly help us achieve that. With this new agreement in place, we are in a strong position to continue on our path of growth with the world’s biggest casino brands.”

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The post Jelly Entertainment Signs Deal with Light & Wonder appeared first on European Gaming Industry News.

AGLC

Inspired Entertainment Partners with AGLC

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Inspired Entertainment Inc., a leading B2B provider of gaming content, technology, hardware and services, announced that it has entered an agreement with Alberta Gaming, Liquor and Cannabis, an agency of the government of the Canadian province of Alberta that oversees casino gaming (AGLC). Following a successful six-month trial period, AGLC has committed to purchase 150 new Valor terminals. Deployment of the new terminals is expected to be completed by the end of the second quarter of 2024.

“We are delighted to welcome AGLC as a valued customer. AGLC’s decision to order 150 Valor cabinets underscores the success demonstrated during the trial period as well as the strength of our product portfolio. We look forward to a long and prosperous partnership with AGLC,” Brooks Pierce, President and Chief Executive Officer of Inspired, said.

“We remain committed to expand in the attractive Canadian markets by delivering exceptional gaming solutions with both our gaming and digital products. Adding Alberta to our existing footprints in Ontario and Saskatchewan is the next step as we continue to see growth opportunities from the Canadian markets.”

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partnerships

EGT’s latest multigame Bell Link 2 with a debut in Merit Royal Casino in Northern Cyprus

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Bell Link 2 multigame, the new addition to EGT’s absolute bestseller Bell Link jackpot, had its first installation in the prominent Merit Royal Casino in Northern Cyprus in the beginning of June. Currently, 34 slot cabinets of the G 32-32 VIP and G 50 -50 C VIP models offer the mix. It will be available in more machines very soon.

The visitors have the opportunity to try their luck with a total of 10 games, 5 of which are completely new and developed specifically for Bell Link 2: 40 Lucky King Extreme BL, Egypt Sky BL, Zodiac Wheel Extra BL, Book of Realm BL and Mystic Desert BL. All titles are enriched with even more bonus features and have been very well received by players.

“We are pleased that Merit Royal Casino trusts us again and gives us the chance to launch another one of our latest developments in their facility,” commented Biserka Draganova, Sales Manager for the Balkans and Egypt at EGT. “They are our biggest customer in Northern Cyprus, with whom we have a successful long-term collaboration, and we highly appreciate the fact that they were the casino where another of our high-potential jackpots – Gods & Kings Link, linked in a group with Bell Link, made its debut on the island. I am confident that we will meet their expectations as we always do and will continue to provide them with our high-quality products and services in the future.”

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Nuh Yondem, Slot Director of Merit Group, also expressed their satisfaction with the partnership with EGT. He said that they were very happy to be the first to offer Bell Link 2 and Gods&Kings Link, which immediately generated great interest among their guests and have been showing very good results so far, and added that they are looking forward to installing Bell Link Boost as well.

The post EGT’s latest multigame Bell Link 2 with a debut in Merit Royal Casino in Northern Cyprus appeared first on European Gaming Industry News.

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Genius Sports strikes new agreement with Plucky.com to provide gamification partners with cash league capabilities

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Genius Sports Limited (“Genius Sports”) has struck a new partnership with Plucky.com to power a new cash league interface for its gamification partners worldwide.

A regulated operator in the UK, Plucky provides a unique UX, KYC and payment pooling platform to engage and retain players in any game, on any event. This partnership will include The Telegraph’s Fantasy Football game covering the 2024/25 Premier League season which will feature cash league capabilities, enabling thousands of players to compete for weekly, monthly and season long prizes in both private and public leagues.

“We are delighted to be working with Genius Sports to deliver a regulated cash option to all players” said Sebastian Lewis, Chief Executive at Plucky.com. “Our joint technology will allow fans worldwide to choose to play for money with friends and family in private or test themself against the best in public competitions, giving them a new way to engage and interact with the game.”

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“Our partnership with Plucky.com enables us to provide both private and public cash leagues across any number of our free-to-play games,” said Judd Goldstein, Head of Sports Fan Engagement, EMEA at Genius Sports. “We can enable our partners to implement this functionality into their games with ease, while Plucky.com takes care of the regulatory and payment requirements associated with cash leagues.”

The Telegraph Fantasy Football Euros Edition 2024 game is now live to play with the official Plucky Paid Leagues function. To find out more and sign up, visit here.

The post Genius Sports strikes new agreement with Plucky.com to provide gamification partners with cash league capabilities appeared first on European Gaming Industry News.

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