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eFIBA Season 2: Everything you need to know ahead of eFIBA’s First-Ever Live World Finals!

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Copenhagen, November 10th, 2023 – The first ever in-person eFIBA Finals will take place this November 25-26 at DreamHack Winter in Jönköping, Sweden. The top eight nations will compete for the title of eFIBA World Champions, as well as the lion’s share of the €50,000 prize pool, with competing nations from Africa, Asia, Europe, Middle East, North America, South America, and Oceania.

Here is all you need to know about the eFIBA S2 World Finals

Commencing November 25, the top eight nations will go head-to-head on stage at the immersive gaming lifestyle festival, DreamHack Winter. This will mark the first time in history that national teams from around the globe compete for the ultimate international title in competitive NBA 2K24. The winner will receive the ultimate bragging rights as the first-ever eFIBA World Champion, the largest portion of the €50,000 prize pool, and a live trophy ceremony on stage at DreamHack Winter.

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Competition schedule and format

After six intense weeks of online qualifiers, eight nations secured their spot in the eFIBA Season 2 World Finals. Nations from Africa, Asia, Europe, Middle East, North America, South America, and Oceania will be at DreamHack Winter to have a chance at being crowned the eFIBA World Champions. All games in the World Finals will be played in the best-of-three format.

Day One – November 25th

  • Eight nations will be divided into two groups of four.
  • Nations will play against each other once to decide the final group standings.
  • The Group Stages will begin at 12:15pm CET.
  • The top two nations from each group will progress to the semi-finals.

Day Two – November 26th

  • The winners of each group will face off against the runners-up of the other group in best-of-three semi-finals.
  • The semi-finals will begin at 10:45am CET.
  • The third and fourth-placed nations from each group will face off in a series of classification games, which will begin at 12:00pm CET.
  • The losers of the semi-finals will compete against one another in the Bronze playoff at 3:00pm CET.
  • The semi-final winners will progress to the Final, where the eventual winner will be crowned World Champions, which begins at 3:30pm CET.

Nations Attending and Regional Champions

  • Lebanon – eFIBA Season 2 Middle East Champions
  • Morocco – eFIBA Season 2 Africa Champions
  • New Zealand – eFIBA Season 2 Oceania Champions
  • Philippines – eFIBA Season 2 Asia Champions
  • Türkiye – eFIBA Season 2 Europe Champions
  • France – eFIBA Season 2 Europe Champions
  • USA – eFIBA Season 2 North America Champions
  • Brazil – eFIBA Season 2 South America Champions

Broadcast Talent:

Seasoned Desk Host Vince Change will be leading the broadcast, with Chris Sampson, the Expert, offering in-depth game knowwedge. Zunaid Suleman and Nate Patrick will be the Sideline Reporters across all matches.

Prize Money

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TOTAL €50,000
1st €20,000
2nd €10,000
3rd €6,000
4th €4,000
Skillboosters €5,000
MVP €2,500
Defensive Player of the Year €2,500

A grand total of €50,000 is up for grabs in the prize pool. €40,000 is designated as prize money for the top four nations, with another €10,000 to be awarded to individual players. €5,000 will be awarded based on skill-boosters acquired by nations in the semi-finals and final. The Most Valuable Player (MVP) and the Defensive Player of the Year will take home another €2,500 each from their magnificent performances.

Where to Watch

Fans tuning in online and watching the games from around the world can look forward to an exciting broadcast filled with extra content. The live broadcast will be available on the eFIBA TwitchYouTube and TikTok channels, on FIBA’s Twitch and YouTube channels as well as via national streamers from around the world.

Those looking to experience the action live can look to purchase a DreamHack Winter festival ticket, as these also grant access to the eFIBA stage. More information, including available ticket types and prices, is available here.

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For more details about eFIBA and the latest updates, visit the official channels on X (formerly Twitter), Instagram, and the official website. For more general information, visit eslfaceitgroup.com or follow ESL FACEIT Group on LinkedIn.

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Jelly, True Rippers BGMI star, speaks out against cyberbullying: calls for a safer, more respectful ecosystem

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Jelly, one of India’s leading Battlegrounds Mobile India (BGMI) athletes, representing Infinix True Rippers, has issued an appeal to the esports community to stand against cyberbullying and threats in the esports ecosystem.

Following the BMPS 2025 Semifinals 2, where Jelly was performing with the sole goal of helping his team qualify for the grand finals, the player faced a wave of online hate, including abusive messages and death threats, all for eliminating a rival and his former team.

In a heartfelt statement, Jelly explained: “I am here to qualify just like every other team. If there is a fight against GodLike, I cannot just put my guns down and I also don’t know who is in front of me. Every team on this stage is here to play for victory. I wanted both teams to qualify, theirs and mine, but because of mistakes, neither of us made it. It is not because of one fight alone that things went wrong.”

Jelly also condemned the personal attacks he has faced and appealed for a safer esports ecosystem:

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“No player deserves hate or threats for doing their job and competing. We put in countless hours to train, just like any athlete in any sport. We need to stand for fair, safe, and respectful esports, without fear of abuse.”

With esports continuing to grow as a mainstream sport in India, the need for stronger measures to protect players from cyberbullying and online harassment is more crucial than ever. Jelly emphasized that athletes, content creators, and fans deserve a positive, supportive environment to thrive.

The 24-year-old pro has pledged to use his platform to promote safe gaming practices and challenge toxic behavior within the gaming community.

Infinix True Rippers, the team Jelly represents, also extended their support to his statement, reiterating their commitment to building a culture of fairness, mental well-being, and respect in Indian esports.

 

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Optimove Ignites APAC Expansion with Leading iGaming Operators Joining Platform

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Magency Life, WeClub Malaysia, and 2up.io sign on following Optimove’s regional launch

Optimove, the creator of Positionless Marketing and the #1 Player Engagement Platform in iGaming, today announced that three leading APAC iGaming operators: Magency Life, WeClub Malaysia, and 2up.io have selected Optimove as their player engagement platform. This follows the company’s formal launch of operations in Asia-Pacific and underscores its momentum in the region.

The announcement comes immediately after Optimove’s appointment of iGaming veteran Jack Wheeler to head the APAC region. Wheeler and team are driving regional growth and supporting operators in scaling player engagement strategies through data, personalization, and AI-driven orchestration.

“Our rapid adoption in the region is validation that iGaming operators in APAC are forward thinking, with a deep commitment to meaningful player engagement,” said Jack Wheeler, Senior Account Executive and Head of APAC. “Optimove’s ability to empower operators that embrace Positionless Marketing to increase marketing efficiency by 88% is ushering the APAC iGaming industry into an era where real-time marketing execution is scalable.”

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Optimove’s Positionless Marketing Platform gives marketing teams the power to independently launch and optimize campaigns across channels without waiting on engineering, creatives, or analysts.

The company’s Optimove Ignite+ program, played a key role in accelerating adoption across the region. The comprehensive program is designed to accelerate growth for emerging iGaming and sports betting operators. It offers exclusive access to Optimove’s #1 Player Engagement Platform, along with expert CRM guidance, actionable insights, and proprietary industry benchmarks. Optimove Ignite+ empowers operators to enhance player engagement, improve marketing efficiency, and scale efficiently in a highly competitive market.

“These partnerships mark a major step forward in our mission to help operators across APAC build deeper, longer-lasting relationships with their players,” said Motti Colman, VP of Revenue at Optimove. “It underscores that Positionless Marketing, and its ability to free marketers to execute personalized player journeys without bottlenecks, is a key to growth in competitive markets. We’re honored to be chosen.”

With regional operators facing rising competition and evolving player expectations, Optimove provides the tools to act instantly on data, deliver personalized experiences, and drive lifetime value all from a single, AI-powered platform.

 

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PepsiCo Returns as Main Partner of the Esports World Cup 2025

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PepsiCo brings back Pepsi and introduces Mountain Dew, energising the global gaming community at the world’s largest esports event.

The Esports World Cup Foundation (“EWCF”) today announced its renewed partnership with PepsiCo, establishing Pepsi and Mountain Dew as Main Partners of the Esports World Cup 2025, set to take place this summer in Riyadh, Saudi Arabia. With Pepsi and Mountain Dew joining the EWC, both iconic beverages will fuel and energize the worldwide gaming community.

The renewed partnership marks the continued expansion of PepsiCo’s footprint in gaming and a bold step forward in delivering world-class experiences to fans in Riyadh and around the globe.

Following its debut as a Founding Partner in 2024, Pepsi returns to the Esports World Cup with an expanded presence across the 2025 festival. Activations will include immersive fan zones, large-scale product sampling, and co-branded content with artists, creators, and players.

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Mountain Dew, joining as a Main Partner for the first time, is levelling up players’ game in EWC 2025 to EWC 2025. A long-standing supporter of gaming, the brand will deliver immersive on-site experiences, exclusive merchandise drops, and branded competitions that resonate from grassroots to pro. With a digital-first campaign themed “Dew levels up your game,” Mountain Dew will activate across KSA social channels, broadcast, and festival touchpoints — reinforcing its ambition to lead in gaming culture and power the next generation of players.

Both brands will feature prominently throughout the event — from the Opening Ceremony to hospitality areas — with branded fridges and product placement across esports venues, the Players’ Lounge, and festival grounds, uniting music, gaming, and entertainment to deliver high-energy fan experiences.

Mohammed Al Nimer, Chief Commercial Officer at Esports World Cup Foundation, said: “We’re excited to have Pepsi and Mountain Dew back as Main Partners for the second year. These are brands that truly get gaming and its fans. With their support, this year’s Esports World Cup will be an even bigger celebration of community and creativity”

Returning to Riyadh, Saudi Arabia, from July 7 to August 24, 2025, the Esports World Cup will unite global gaming communities for a celebration of esports culture. With 25 tournaments across 24 games, 2,000 elite players, and 200 Clubs from over 100 countries, the EWC will feature the largest prize pool in esports history, over $70 million. Fans can expect exclusive experiences, from high-stakes competition to live music, anime cafes, retro arcades, cosplay, and more, drawing millions of fans online and in person.

To learn more about EWC, visit esportsworldcup.com and follow Esports World Cup Foundation on LinkedIn.

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