Asia
Online Casino Players Today: SOFTSWISS Spotlight
Asia takes the lead in high-stakes bets, while Europe leads with female players – insights from SOFTSWISS, a leading global iGaming technology provider, backed by its Casino Platform data analysis.
SOFTSWISS experts scrutinised the data from the Casino Platform’s client projects, spanning September 2022 to August 2023, to create profiles of contemporary players across three regions: Europe, Latin America, and Asia.
EUROPE
The European iGaming market consistently ranks top in terms of revenue generation and financial performance. According to the SOFTSWISS Casino Platform data, Europe boasts eight times the number of active players compared to LatAm and a staggering 18-fold increase compared to Asia. Furthermore, 68.3% of European players favour mobile devices for placing their bets, with the average bet size nearly doubling that of Latin America but still behind the Asian figure.
Gender disclosure is not mandatory during the registration process in certain online casinos, but even with the available data, some intriguing patterns emerge. According to the SOFTSWISS research, nearly half of European online casino players are male, accounting for 47% of the total player base. At the same time, Europe is the leader in the number of female players (18.11%), closely followed by LatAm, while Asia lags significantly behind. SOFTSWISS experts contend that this can be attributed to a heightened level of female engagement in the European economy, which is closely correlated with higher educational attainment and, consequently, improved access to personal income sources.
When considering the age range of contemporary online players from Europe, the majority falls within the 31–40 age group. This demographic tends to gravitate toward slot games as their preferred gaming option, with card games and roulette holding the second and third positions.
Darya Avtukhovich, Head of SOFTSWISS Casino Platform, comments: “One of the important aspects for the European market is payment systems. Due to diverse player locations, operators need multiple payment options, which becomes even more complex in regulated markets. SOFTSWISS is actively addressing this by obtaining licences and certifications. We also integrate payment systems into the Casino Platform, ensuring flexibility for operators entering specific markets.”
LATIN AMERICA
LatAm emerges as a promising hub for the iGaming industry. Markets that have already embraced online casino and bookmaker regulation are witnessing steady growth, while countries that are on the verge of implementing these regulations anticipate remarkable growth in the near future.
According to the SOFTSWISS Casino Platform data, in LatAm, 69.2% of active players use mobile devices to place bets in online casinos, slightly exceeding the equivalent figure in Europe. Male players constitute the majority, while females comprise 17.4% of the user base. The largest player demographics fall within the age group of 31–40 years, representing 20.8% of the total, while those aged 18–24 and 25–30 each account for 18.8%. The variations in distribution between these age groups in LatAm are the smallest among the analysed regions.
Highlighting the key features of the local iGaming culture, Carla Dualib, Regional Business Development Manager in LatAm, says: “Local online casino players tend to place small but regular bets. This sets them apart from European players, who, in turn, opt for less frequent but larger wagers when betting online.”
The data collected by the Casino Platform support this expert opinion: players from Latin America place the lowest bets compared to other analysed regions.
“Another key difference between LatAm players and players in other regions is their unwavering love for sports betting, especially football. However, when it comes to classic online casino games, local players are active in slots and roulette games. The latter is gaining momentum – according to the Game Aggregator statistics, roulette games make up 21.8% of all types of games preferred by Latin American players, which is 2–4 times more than in Asia and Europe,” noted Darya Avtukhovich, Head of SOFTSWISS Casino Platform.
ASIA
This region is characterised by technological advancement and progressiveness, with certain countries leading the global economy and boasting a high GDP per capita. This progressive nature is evident in the average bet size, which, according to the Casino Platform data, outstrips European averages by 2.5 times and leaves the average bet size of LatAm players trailing behind by more than fourfold.
In Asia, the prevalence of players who prefer mobile betting exceeds that of the other regions, with 71.6% favouring this method. Also, the percentage of female players in Asia is significantly lower, comprising just 6.2%. Within the Asian player demographic, those aged 31 to 40 are the most commonly found group placing bets in the projects powered by the SOFTSWISS Casino Platform.
Slot games dominate the market, accounting for over 80% of all games. Speaking about the entertainment theme, Darya Avtukhovich notes: “Operators catering to the Asian audience should include traditional regional games in their portfolio. This involves not only stylising content using well-known Asian symbols, such as dragons, but also bringing familiar table games for local players online, such as Mahjong and others. Similarly, in sports betting, offering bets on traditional sports like Muay Thai and Kabaddi alongside popular international sports will significantly enhance the online casino’s offerings.”
Summing up the research, it is evident that common trends exist among players in different regions. However, it is essential to consider local peculiarities to shape an effective strategy. Darya Avtukhovich emphasises the importance of attracting local experts who understand the audience’s cultural nuances, traditions, and values. SOFTSWISS implements this approach by leveraging the extensive experience and expertise of its regional managers in LatAm and Asia to effectively develop clients’ businesses in new markets.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying ISO 27001-certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Asia
Top Gaming Creators join hands with Regional Influencers to Drive Record Engagement into College Rivals Season 2
A diverse array of city-based influencers from across the country, in conjunction with an established roster of creators, has been driving exceptional engagement and transforming the grassroots esports and gaming scene at the College Rivals Season 2.
The Ampverse DMI owned, largest collegiate gaming talent hunt, College Rivals Season 2 has covered 5417 kilometres with its one of a kind cool gaming truck, visiting more than 11 cities. It has surpassed a record-breaking 100,000 plus registrations, engaging with students in both online and offline format, exceeding the total engagement numbers compared to the first edition in just over three months of the tournament.
Ashwin Haryani, Country Head of Ampverse DMI, India, highlighted the broader vision behind this collaboration: “Our partnership is built on the belief that nurturing esports and gaming talent requires more than just competition—it demands inclusivity, mentorship, and localized engagement. By bringing together creators across different tiers and regions, we’re not just amplifying visibility for emerging talent; we’re creating a sustainable pathway for them to transition from amateur to pro. College Rivals is evolving into a platform where every creator, regardless of their background or following, can find opportunities to grow, learn, interact and thrive in the esports and gaming ecosystem.”
Season 2 features prominent and popular creators like Payal Gaming and Ankkita C, two of India’s top female gamers; Snax, known for his informative gaming content with over a million YouTube subscribers; and popular names like Joker ki Haveli and Regaltos. Also, joining the lineup are Antaryami Gaming, AlphaClasher, Brightfox, Willy Gaming, SardarjiYT, Vadhiyaar, and Mazy, making it an exciting season for gaming enthusiasts.
“By collaborating with local influencers and deep diving into diverse audiences to create a more relatable gaming experience. This strategy not only enhances community interaction but also brings unique regional flavours to the game, making it more appealing to players from different backgrounds. It’s a smart move to leverage local voices and personalities, driving excitement and participation in the competition, said India’s top women gamer, Payal Gaming.
As per industry reports, nearly 55 million urban Indians actively engage with nano-influencers. This dynamic blend is revolutionizing the way to connect and energize the gaming community.
The College Rival Season 2 is being staged across 22 Indian cities, including Jaipur, Lucknow, Patna, Assam, Vizag, Hyderabad, Bangalore, Chennai, Mangalore, Kochi, Goa, and Mumbai being part of it.
Adding to the excitement, the winners from the first two rounds of qualifiers for all three games, Valorant, BGMI and EA FC 24 have also been revealed. They will move on to the next stage, aiming for a spot in the Grand Finale scheduled for February 2025, wherein the winners will win a prize pool of up to INR 50 lakh and the chance to join a top gaming organization to compete professionally.
The post Top Gaming Creators join hands with Regional Influencers to Drive Record Engagement into College Rivals Season 2 appeared first on European Gaming Industry News.
Asia
Gujarat Titans challenges E-sports Athletes to battle it out in “Battlegrounds Mobile India-Titans Rising” Tournament
Gujarat Titans becomes the first IPL team to step into the world of E-sports with “Battlegrounds Mobile India-Titans Rising”, an electrifying BGMI tournament with a massive ₹22 Lakh prize pool. The tournament guarantees intense matches and nail-biting finishes as top-tier professional teams clash with rising stars who advance through the open qualifier process to lock horns in the Battlegrounds Mobile India (BGMI) tournament.
The tournament starting from October 10th will be sure to provide riveting entertainment for E-sports enthusiasts. E-sports’ inclusion in the Olympics and Asian Games has been a game-changer. This recognition has legitimized E-sports as a globally recognized competitive sport, attracting mainstream media, sponsorships, and investment, ultimately fuelling rapid professionalization and expanding its global fan-base.
The “Battlegrounds Mobile India-Titans Rising”, tournament features multiple elimination phases leading to a Grand Finale. The thrilling competitive journey kicks off with five offline open qualifiers in Phase 1 from the 10th to the 15th of October. These qualifiers are open to all to provide a platform for aspiring BGMI teams to showcase their skills. Moreover, 2,048 teams consisting of over 10,000+ gamers have already registered for the tournament and are buckling up to jump into the battlegrounds.
From these qualifiers, 32 teams will advance to the pre-quarters phase where they will battle alongside 32 invited teams with established and top-ranked players, creating a fiercely competitive pool of 48 teams. Phase 2 intensifies the battle with Quarter-Finals, Semi-Finals, and ultimately culminates in a Grand Finale where the top 16 teams fight to become the Ultimate Champion.
Col. Arvinder Singh, COO of Gujarat Titans, remarked, “With the IOC set to hold the Olympic E-sports in 2025 and the Asian Games featuring E-sports as a medal event since 2022, it has gained widespread international recognition. With ‘Titans Rising,’ our goal is to engage fans and broaden our brand presence. This tournament will create opportunities for aspiring players to compete with professionals, while also allowing our fans to tap into their competitive spirit in BGMI. This initiative enables us to connect with our fan base in innovative ways and highlights exceptional talent in the E-sports arena.”
The behemoths of the E-sports world namely Revenant E-sports, Team IQOO SouL, Team Orangutan, Carnival Gaming, and many more will join the fray to win it all. Marquee gamers like Sc0utOp, Omega, Goblin, and many others will be competing against each other in this all-star tournament,
All matches, starting from Pre-Quarters, i.e. from 16th October, will be streamed on the GT YouTube channel, ensuring maximum exposure and excitement for both participants and viewers. Don’t miss a moment of the action! Catch all the excitement live on the Gujarat Titans YouTube channel, featuring expert commentary and in-depth analysis.
The post Gujarat Titans challenges E-sports Athletes to battle it out in “Battlegrounds Mobile India-Titans Rising” Tournament appeared first on European Gaming Industry News.
Asia
SuperGaming Unveils ₹2.5 Crore Indus International Tournament; largest esports prize pool tournament ever in a Made-in-India battle royale game
SuperGaming, India’s leading game development studio, has officially unveiled its year-long esports roadmap, the ‘Clutch India Movement’. The initiative kicks off with the Indus International Tournament, featuring a massive prize pool of INR 2.5 crore (INR 2,50,00,000), making it the largest esports prize pool for a battle royale game in India. The tournament, set to run from October 2024 to February 2025, will bring together top teams from India and around the globe to compete in a series of four tournament phases.
This announcement follows SuperGaming’s recent reveal of the launch date for its highly anticipated Indo-futuristic battle royale game Indus, which will be available to players in India starting October 16, 2024, on both the iOS App Store and Google Play Store.
SuperGaming has consistently supported grassroots talent through tournaments like ‘Grudge Wars,’ ‘Indus Inferno,’ and ‘Indus Unchained,’ offering aspiring esports athletes the opportunity to make their mark. The Clutch India Movement reflects SuperGaming’s commitment to nurturing a vibrant esports ecosystem in India, with a focus on elevating new heroes and helping them rise to global prominence.
“When we set out to create Indus, our goal was to craft a game that Indian gamers could truly call their own. With the Indus International Tournament, we want to see new heroes rise from our community and take their place in the larger esports ecosystem,” said Roby John, CEO and Co-founder of SuperGaming. He further added, “India’s esports landscape is rapidly evolving, and we believe the country is ready to compete on the world stage. Through this tournament, we’re excited to elevate India’s presence in esports and inspire a new generation of players to pursue gaming at a professional level.”
The competition is open to both seasoned professionals and emerging talent, offering a platform for players to prove themselves on one of India’s grandest esports stages. The Indus International Tournament will kick off with the ‘Homegrown’ phase, offering a prize pool of INR 15 lakhs, with registration currently underway. Matches for this phase will run from November 6th to December 3rd. This will be followed by the ‘Nationals’, which offers a prize pool of INR 10 lakhs.
The ‘Powerplay’ phase, catering to professional esports teams, will feature a prize pool of ₹25 lakhs. SuperGaming will also host the ‘International’ phase, exclusively for invited global teams, from November 15 to December 30, 2024, leading to the Grand Finale, where the final 15 teams will compete for the ₹2 crore prize pool.
The MVP of the Indus International Tournament will be rewarded with a brand new Mahindra Thar.
Additionally, SuperGaming will host another major event, the Indus International Mahasangram in October 2025, further solidifying its commitment to growing the Indian esports ecosystem.
Apart from its own first party tournaments, SuperGaming has also planned various community events to nurture emerging talent within the community. By providing Indus’ proprietary tools, the company is set out to enable third-party tournament organisers to host events and tournaments with the same level of efficiency as SuperGaming.
Registration for the Indus International Tournament Homegrown is now open. Players can sign up here and learn more about the tournament schedule, rules, and eligibility through Indus’ Discord channel.
The post SuperGaming Unveils ₹2.5 Crore Indus International Tournament; largest esports prize pool tournament ever in a Made-in-India battle royale game appeared first on European Gaming Industry News.
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