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Superbet Group appoints Jimmy Maymann as Chief Executive Officer



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Johnny Hartnett, CEO, will be stepping down from his position and moving to its Board as Non-executive Director effective 15 January 2024.

Jimmy Maymann, Deputy Chairman of Superbet, will succeed Johnny as CEO effective 15 January 2024. Jimmy brings extensive senior and board-level leadership experience, combined with a proven track-record as an innovator and entrepreneur specializing in the creation, development, and transformation of companies across the technology & media sectors, digital services, telecoms, and NGOs. ​

As a seasoned tech investor, Jimmy has played a pivotal role in the creation and growth journeys of more than 10 companies, whilst also being involved in several of their successful exits, with one of the most relevant examples being the online video distribution platform GoViral, which he co-founded and was later sold to AOL in 2011.​


Jimmy previously served as Executive VP of AOL’s portfolio of content brands, reaching a global audience of 499 million unique visitors every month. Prior to this, he was the CEO of The Huffington Post, being responsible for designing and executing on an international expansion strategy that saw the establishment of editions in 15 international markets and which helped fuel its audience growth from 35 million to around 210 million unique visitors each month. ​

“Superbet has tremendous potential in terms of business scalability and expansion into international markets, all within a solid framework of trust between the Group, its customers and market stakeholders. The progressive thinking of the leadership team is a testament to this highly talented and visionary group. ​

I am delighted to take on the role of CEO and offer my expertise and passion, closely working with Superbet’s Board to accomplish the company’s goal of becoming a global leader in the tech and entertainment industry, while fostering an exemplary environment of responsible gaming. I look forward to building on the great work done to date and leading the team in its next phase of growth.”​

Jimmy Maymann, Deputy Chairman of the Board and Incoming CEO, Superbet Group. ​

“Jimmy Maymann has an impressive background, which seamlessly blends successful entrepreneurial endeavors with significant experience of creating global scale. As such, he is a perfect fit for the mindset and next stage of growth and scaling for Superbet. 


We are confident that Jimmy will have a strong positive impact on the Group’s strategy and business model, while working together with the team to realize the growth opportunity for Superbet.” ​

Hans Holger-Albrecht, Chairman of the Board, Superbet Group.​

“The last five years have been the ride of a lifetime. I’d like to thank Sacha and the Dragic family for the opportunity they gave me and the unwavering trust, support, guidance, and friendship over my five-year tenure. I took over a business with an incredible foundation to work from and hopefully the building blocks we’ve put on top of that will set the business up well for the next phase of its growth.

Thank you to all my colleagues who worked with me during that time. I’m immensely proud of all we’ve done together and look forward to continuing to support you all from a different seat on the bus. ​

Superbet is very fortunate to have someone of Jimmy Maymann’s experience, capability, and leadership to take over as CEO. I look forward to ensuring a seamless transition with Jimmy and to continued commitment to the Superbet journey in my next role on the Board of Directors.” ​


Johnny Hartnett, CEO, Superbet Group. ​

“I am grateful to Johnny for his tremendous impact on Superbet’s growth and performance over the last five years and I am delighted he will take up a new role on the Board. He leaves a great team ready to further scale and continue our journey of growth.

Furthermore, I am delighted with Jimmy’s appointment, as he brings enormous leadership and remarkable experience to continue and accelerate our growth through our people. Having Jimmy as CEO is a clear statement that we are continuing to build and develop a long-term strategy of global expansion. ​I look forward to continuing to work with both Jimmy and Johnny in their new capacities, as we bring Superbet on its next chapter of growth.​”

Sacha Dragic, Founder and Board Member, Superbet Group. ​



Press Releases

⚡Bitcoin Lightning payments in a major AAA game 🎮



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ZBD – the leading fintech company powering instant Bitcoin payments within the gaming industry – has integrated its payment technology into Splitgate, a Free-to-Play PvP Portal Shooter developed by 1047 Games, further adding to its roster of game integrations. This integration brings real-time rewards to the PC version of the competitive shooter. The ZBD-developed project has been created for mainstream gaming audiences to experience Splitgate in an innovative new way, offering high-value tournament prizes that bring a new competitive edge to Splitgate gameplay.

With a tournament prize pot of 50M sats (0.5 Bitcoin), Splitgate PC gamers from the US and Brazil will be competing for a prize pool equivalent to approximately $18,000 USD at today’s market price. ZBD is demonstrating the disruptive potential of its technology in esports and competitive play by providing instant tournament winnings to gamers in the form of sats, which are tiny fragments of Bitcoin (like pennies to the dollar). The 4v4 team deathmatch tournament begins on the 10th December 2023, with a grand final on the 22nd December 2023. A limited beta warm-up will run in the build-up to the tournament from the 2nd of December. Gamers can participate in the tournament by registering in the dedicated ZBD Discord server.

Competitive gamers are often required to wait days, or even weeks to receive prizes. With ZBD and its application of the Bitcoin Lightning Network, winning payments can be paid out instantly. No money is required from gamers to play, although pay-ins are accepted for PvP battles for a share of the Bitcoin prize pot.

The debut project from 1047 Games, Splitgate, has generated more than 18 million downloads across various platforms since it launched in 2019. The multiplayer shooter, featuring innovative player-centric portal mechanics, provides a fresh take on the FPS genre.


Ben Cousens, Chief Strategy Officer at ZBD, commented:

“We’re delighted to collaborate with Ian, Nick and the phenomenal team at 1047 Games to redefine the reward system in gaming and give players a revolutionary new way to experience in-game competition. For developers and publishers alike, this integration delivers a proven gamer retention model as evidenced by this partnership, and the additional 100+ games powered by ZBD. With the ZBD-infused version of Splitgate, we’ve raised the bar for competitive gameplay by seamlessly providing Bitcoin rewards to gamers who demonstrate skill and loyalty.”

Ian Proulx, CEO and Co-founder of 1047 Games, added:

“With Splitgate, we’ve proudly carved out a reputation for creating highly innovative gameplay experiences. Splitgate continues to have a loyal and engaged player base. We’re always excited to hear innovative solutions to reward our players, such as what ZBD has done, and the tournament that they plan to hold later this month.”

The ZBD wallets of tournament winners will instantly receive sats which can be cashed out, spent, sent to friends or redeemed for gift cards. This is enabled by pioneering technology from ZBD, which has raised almost $50 million since 2019 to build its payments technology on top of the Lightning Network, a layer 2 network for instant Bitcoin transactions.

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Press Releases

OnAir Entertainment Launches Travel Fever: A Game Show Revolution



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OnAir Entertainment, a pioneering force in the live casino gaming industry, is thrilled to announce the exclusive launch of Travel Fever, a game show set to redefine the way players experience entertainment.

With its debut, OnAir Entertainment marks the beginning of a new era for live casino game shows, setting the stage for the next wave of interactive and engaging gaming experiences.

A Game-Changer for Live Casino Entertainment:


Travel Fever is a game show like no other, boasting a horizontal wheel with six bonus game stations. At each station, players embark on a unique travel escapade, offering them the opportunity to earn remarkable multipliers. The vibrant visuals including on-screen history and statistics and the array of animations and background effects that bring the gameplay to life, enhance the game.

The ultimate objective in Travel Fever is for players to predict both the landing segments of the main horizontal wheel and the outcomes at each bonus station. With six bonus games, three bet types, configurable side bets and an immersive atmosphere, Travel Fever is poised to become a fan-favorite among players.

A New Generation of Game Shows:

OnAir Entertainment is committed to creating a new generation of live casino game shows that are more engaging and interactive than ever before.

“Traditional live casino game shows have often lacked the ability to sustain players’ excitement through every game round,” the Head of Product Design for OnAir Entertainment, Armands Zalitis, said. “We’re turning convention on its head by incorporating the essence of a bonus round into every second round. Players are constantly presented with opportunities to potentially win big, experience heightened entertainment value and immerse themselves in an atmosphere of anticipation.”


OnAir Entertainment’s upcoming game shows will feature a variety of themes and gameplay mechanics, ensuring that there is something for everyone. The journey has just begun and 2024 promises to be the year of game shows including the recently announced Diamond Rush Roulette.

Travel Fever will be available to all operators on December 14, 2023.

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SIS-Owned 49’s and Inspired Entertainment to Provide Upgraded Virtual Horse and Greyhound Racing Products



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Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, has announced that it has strengthened its long-standing partnership with Inspired Entertainment (NASDAQ: INSE). This collaboration will introduce five newly upgraded products to enhance SIS’ 49’s offering.

The integration with 49’s content will allow bettors in betting shops across the United Kingdom and Ireland to access improved graphics and race simulations with races from Portman Park, Sprint Valley, Steepledowns, Brushwood and Millersfield being featured. Additionally, all historical results and form for all races will continue to be available on

Inspired Entertainment’s customised 49’s branding and content will provide a truly enhanced and immersive experience for operators and bettors.


This latest agreement furthers the partnership between SIS and Inspired Entertainment. With 49’s being the first brand to launch Inspired Entertainment’s virtual products over 20 years ago, the relationship is set to be enhanced by providing cutting-edge content experiences.

SIS-owned 49’s has experienced significant growth in the last year with a new platform and customer partnerships going live to provide access to the high-quality portfolio of live number draw products, which includes 49’s twice daily draws, 39’s and Fast 15’s.

Inspired Entertainment delivers a comprehensive portfolio of content, technology, hardware and services for regulated gaming, betting, lottery, social and leisure operators across land-based and mobile channels across 35 jurisdictions around the globe.

“We have enjoyed a fantastic partnership with Inspired Entertainment and we are thrilled to take this to the next level by enhancing our virtual product offering in thousands of betting shops,” the Head of Product Proposition for SIS, Jessica Mills, said. “We take great pride in delivering outstanding content to bettors and this will significantly improve the experiences across our virtual horse and greyhound racing content.”

“The relationship we have with SIS has gone from strength to strength, spanning over two decades, and we are delighted to deliver the next phase of our partnership,” the Virtual Sports Chief Commercial Officer for Inspired Entertainment, Steve Rogers, said. “The roll-out of more innovative virtual content for audiences will result in increased engagement with our products. With this new agreement, SIS and Inspired Entertainment aim to deliver an enhanced virtual betting experience to customers in betting shops across the United Kingdom and Ireland.”

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