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La Française des Jeux (FDJ) announces its results for the first half of 2020

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Reading Time: 14 minutes

 

The good momentum in stakes seen in the early part of the year (increase of 5% until mid-March) was halted by the consequences of the Covid-19 epidemic (decline of nearly 60% over the two months of lockdown). The gradual recovery since the lifting of lockdown in mid-May has accelerated with the gradual resumption of sporting competitions, including most of the national football championships in Europe, and the return of Amigo on 8 June. As such, the decline in stakes was limited to 18% over the half-year compared with the first half of 2019. They totalled €6.9 billion, breaking down as:

  • Lottery stakes down 13% at €5.8 billion:
    • Of which -15% for draw games to €2.2 billion and -11% for instant games to €3.6 billion;
    • A 50% increase in online stakes to €0.5 billion.
  • Sports betting stakes down 39% at €1.1 billion.
  • Half-year revenue totalled €849 million, down 15% on an adjusted basis,1 and EBITDA amounted to €174 million, a margin of 20.5%.
  • For EBITDA, the mechanical impact of the decline in activity was partially offset by the implementation of a large part of the savings plan of more than €80 million for 2020.
  • From mid-June the Group has returned to an overall level of activity comparable with that of 2019. However, in view of the many uncertainties that remain, the Group does not communicate any business or earnings forecasts for the financial year 2020 as a whole. However, it should be borne in mind that the EBITDA margin for the second half of 2019 benefited from exceptional long lottery cycles, as well as unexpected sporting results, which reduced the player payout ratio in the sports betting segment.

Stéphane Pallez, Chairwoman and Chief Executive Officer of FDJ, said: “The Group’s strong mobilisation from the onset of the health crisis and a swiftly implemented cost-cutting plan have limited the impact on the first-half results. For several weeks, we have been recording stakes at a level comparable with that of 2019. Our strategic orientations and the strength of the FDJ model have been confirmed, and we continue to invest to support the development of all our activities.”

The 2019 data used for the following analyses have been adjusted to reflect the new tax regime that came into force on 1st January 2020 and to consolidate Sporting Group over a full year (but without adjustment for long lottery cycles)

Key figures (in millions of euros)

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30 June
2020

30 June 2019

adjusted

Chg. vs
adjusted

30 June 2019
published

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Chg. vs
published

Stakes

6,898

8,454

(18%)

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8,420

(18%)

Revenue*

849

995

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(15%)

944

(10%)

Recurring operating profit

124

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165

(25%)

136

(9%)

Net profit

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50

96

(48%)

EBITDA**

174

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208

(16%)

177

(2%)

EBITDA/revenue

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20.5%

20.9%

18.8%

* Revenue: net gaming revenue and revenue from other activities
** EBITDA: recurring operating profit adjusted for depreciation and amortisation

Activity and results for H1 2020

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  • Stakes of €6.9 billion, down 18.4%
  • Lottery stakes of €5.8 billion (-12.6%)

Lottery staked amounted to €5.8 billion, with a drop of 11.3% to €3.6 billion for instant games and a drop of 14.6% to €2.2 billion for draw games:

  • For instant games, the decline can be attributed in large part to the steep decline in footfall in points of sale during lockdown and the lack of activity in the product portfolio during the second quarter;
  • For draw games, the decrease can be ascribed chiefly to the suspension of Amigo, an express draw game in points of sales from 19 March to 8 June. Adjusted for Amigo, draw games stakes were down only slightly (-1.7%);
  • Online lottery stakes enjoyed good momentum, with an increase of 50% to €0.5 billion, and a marked acceleration in the second quarter, driven mainly by growth in the number of active players and the almost doubling of new registrations on fdj.fr.
  • Sports betting stakes of €1.1 billion (-38.8%)

Sports betting stakes totalled €1.1 billion. After a performance in line with objectives at the start of the year, sports betting stakes were impacted by the gradual cancellation of virtually all sporting competitions from mid-March 2020. No major sporting competitions took place during lockdown, which considerably reduced the betting offer. Since mid-May, sporting competitions, particularly football, have gradually resumed, resulting in a very significant resumption in stakes.

  • Revenue down 14.7% at €849 million

On half-yearly stakes of €6.9 billion (-18.4%), player winnings totalled €4.6 billion (-19.9%), representing a player payout (PPO) ratio of 67.3%, compared with 68.4% in the first half of 2019. The decline in the PPO reflects the change in the betting mix, with a higher share of lottery games. In addition, the sports betting PPO was reduced by unexpected results.

FDJ recorded gross gaming revenue (GGR: stakes less prizes won) down 15.1% at €2.3 billion. Net gaming revenue (NGR: GGR less contribution to the public finances) amounted to €829 million, i.e. 12.0% of stakes, with stability in the rate of public levies on games compared with that of the first half of 2019 at 63.5% of GGR, or €1.4 billion.

The FDJ Group’s revenue amounted to €849 million (-14.7%), compared with €995 million in the six months to end-June 2019.

  • EBITDA of €174 million, representing a margin of 20.5% on revenue (vs 20.9% in H1 2019)
  • Contribution margin by activity:
  • Lottery: contribution margin steady at 32.2%

The contribution margin of the Lottery BU was €219 million, i.e. a decline of €37 million (‑14.4%), for a margin on revenue of 32.2%, vs 33.2% in H1 2019 on the basis of revenue down 12.2% at €679 million.

Cost of sales, mainly the remuneration of distributors, was down 13.6% due to the drop in stakes in points of sale, while the slight increase of 6.6% in marketing and communication expenses to €65 million reflects the continued development of the product offering, partly offset by the reduction in advertising and promotional expenses.

  • Sports betting: contribution margin of 31.3%, an increase of 7 points due to the low PPO ratio

The Sports Betting BU’s contribution margin was €45 million in H1 2020, almost stable compared with the same period in 2019 (€48 million), i.e. a margin on revenue of 31.3%, up more than 7 points compared with the first half of 2019 (24.3%). Based on a drop of 38.8% in stakes, the lower half-yearly PPO ratio than in the first half of 2019 (73.1% vs 77.7%) helped limit to €50 million the decline in revenue (-25.7%) to €145 million.

The 39.3% reduction in cost of sales reflects trends in stakes, while the 15.8% decline in marketing and communication expenses to €34 million is related to the reduction in advertising and promotional initiatives against the backdrop of a reduced product offering.

  • Adjacent activities and holding company

Adjacent activities (International, Payments & Services and Entertainment) and the holding company recorded revenue of €24 million, with a contribution margin close to breakeven. Holding company costs amounted to €89 million, down €9 million compared with H1 2019.

  • EBITDA margin of 20.5%, virtually stable thanks in large part to the implementation of a savings plan of more than €80 million

From the onset of the health crisis and its first effects, the Group implemented a savings plan of more than €80 million for 2020. Two-thirds of the plan, more than half of which covered A&P expenditure, was implemented in H1, helping offset more than half of the decline in activity and thereby helping keep FDJ’s EBITDA margin above 20%.

The Group’s operating expenses were down 12.5% at €725 million, of which:

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– Cost of sales of €482 million, down 17.6%, which notably includes the remuneration of €336 million for distributors, down €88 million (-21%), in line with the decline in stakes in the point-of-sale network;

– Marketing and communication expenses of €147 million, down nearly 2%;

– General and administrative expenses of €87 million, down 7%.

Depreciation and amortisation amounted to €50 million, compared with €43 million in H1 2019. Their growth was driven mainly by the amortisation of exclusive operating rights over a full half-year in 2020, compared with a single month in H1 2019.

On those bases, the FDJ Group recorded a recurring operating profit of €124 million (-24.9%) and EBITDA of €174 million (-16.4%), i.e. a margin on revenue of 20.5%, compared with 20.9% in June 2019.

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  • Net income of €50 million including non-recurring items

In the first half of 2020, FDJ recorded other non-recurring operating expenses of €30 million, compared with €7 million in the first half of 2019. They related to Sporting Group, on which FDJ recorded impairment due to its sports betting activity in the United Kingdom.

The financial result for the first half of 2020 (expense of €5 million) reflects the change in the value of part of FDJ’s financial assets in a context of bearish financial markets.

After taking into account a net tax expense of €39 million, down €5 million, the Group’s net profit for the first half of 2020 was €50 million.

  • Available cash exceeding €800 million and net cash surplus of €298 million at end-June 2020

At the end of June 2020, the Group had more than €800 million in available cash.

The net cash surplus is one of the indicators of the level of net cash generated by the Group. It corresponds mainly to financial investments and gross cash (€1,154 million), less borrowings (€733 million).

As of 30 June 2020, it amounted to €298 million, an increase of €218 million compared with 31 December 2019. The change was mainly attributable to:

– The EBITDA generated over the half-year, plus a dual positive effect on working capital surplus linked on the one hand to the change in the payment schedule for public levies (monthly in 2020 but weekly in 2019) and on the other hand to unclaimed prizes only returned to the State at the end of the year;

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– Against which are charged dividends in respect of 2019 and investments for the first half of the year.

For information, the net cash surplus at the end of June cannot be extrapolated to the end of December because there are significant calendar effects on the payments of public levies, including an advance on public levies in December.

A financial presentation is available on the FDJ group’s website
https://www.groupefdj.com/en/investors/financial-publications.html.

FDJ’s Board of Directors met on 29 July 2020 and reviewed the interim consolidated financial statements at 30 June 2020, which were prepared under its responsibility. The limited review procedures on the interim consolidated financial statements have been carried out. The review report of the statutory auditors is being issued.

The Group’s next financial communication

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Given the changing nature of the situation, the estimates and forward-looking statement presented by FDJ cannot constitute either a forecast or a target. The Group will announce its stakes and revenue for the September quarter after trading on 14 October and will issue its new 2020 outlook as soon as possible.

 

About La Française des Jeux (FDJ Group):

France’s national lottery and leading gaming operator, the #2 lottery in Europe and #4 worldwide, FDJ offers secure, enjoyable and responsible gaming to the general public in the form of lottery games (draws and instant games) and sports betting (ParionsSport), available from physical outlets and online. FDJ’s performance is driven by a portfolio of iconic and recent brands, the #1 local sales network in France, a growing market, recurring investment and a strategy of innovation to make its offering and distribution more attractive with an enhanced gaming experience.

FDJ Group is listed on the Euronext Paris regulated market (Compartment A – FDJ.PA) and is included in the SBF 120, Euronext Vigeo France 20, STOXX Europe 600, MSCI Europe and FTSE Euro indices.

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For further information, www.groupefdj.com

Appendices

Adjusted 2019 data, with the full-year application of the new tax regime that came into force on 1 January 2020 and the consolidation of Sporting Group over 12 months.

In € million

30 June 2020

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30 June 2019
published

Chg. 30 June 2020 vs
30 June 2019 published

30 June 2019
adjusted

Chg. 30 June 2020 vs
30 June 2019 adjusted

Stakes*

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6,898

8,420

(18.1%)

8,454

(18.4%)

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Attributable to Lottery

5,777

6,609

(12.6%)

6,609

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(12.6%)

Instant lottery games**

3,558

4,012

(11.3%)

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4,012

(11.3%)

Draw games

2,219

2,598

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(14.6%)

2,598

(14.6%)

Attributable to Sports betting

1,108

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1,810

(38.8%)

1,810

(38.8%)

Digitalised stakes***

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1,391

1,652

(15.8%)

1,652

(15.8%)

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Offline stakes

6,269

7,917

(20.8%)

7,917

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(20.8%)

* Stakes reflect wagers by players, and do not constitute the revenue of the FDJ Group
** Mainly scratch games (point of sale and online)
*** Digitalised stakes include online and digitalised stakes at the point of sale, i.e. using a digital service/application for their preparation, prior to registration by the distributor

In € million

30 June 2020

30 June 2019
published

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Chg. 30 June 2020 vs
30 June 2019 published

30 June 2019
adjusted

Chg. 30 June 2020 vs
30 June 2019 adjusted

Stakes

6,898

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8,420

(18.1%)

8,454

(18.4%)

Player winnings

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4,646

5,757

(19.3%)

5,799

(19.9%)

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Player payout ratio

67.3%

68.4%

68.6%

Gross gaming revenue (GGR)

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2,253

2,663

(15.4%)

2,654

(15.0%)

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GGR as a % of stakes

32.7%

31.6%

3.3%

31.4%

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4.0%

Net gaming revenue (NGR)

829

933

(11.2%)

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976

(15.0%)

NGR as a % of stakes

12.0%

11.1%

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8.5%

11.5%

4.1%

Revenue

849

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944

(10.1%)

995

(14.7%)

Segment reporting

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30 June 2020
In € millions Lottery BU Sport
Betting BU
Other
segments
Holding
company
Total before
depreciation
and amortisation
Depreciation
and
amortisation
Total Group
Stakes

5,777

1,108

14

6,898

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6,898

Gross gaming revenue

1,954

298

1

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2,253

2,253

Net gaming revenue

677

145

6

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829

829

Revenue

679

145

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24

1

849

849

Cost of sales

(395)

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(65)

(3)

(464)

(18)

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(482)

Marketing and communication expenses

(65)

(34)

(21)

(12)

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(133)

(14)

(147)

Contribution margin

219

45

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(1)

(12)

251

(32)

219

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General and administration expenses

(78)

(78)

(18)

(95)

EBITDA

174

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Depreciation and amortisation

(50)

Recurring operating profit

124

BU Loterie BU Paris
sportifs
ABU Holding Total avant
amort.
Amort. Total Groupe
Mises

6,610

1,810

34

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0

8,454

8,454

Produit Brut des Jeux (PBJ)

2,251

403

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0

0

2,654

2,654

Produit Net des Jeux (PNJ)

771

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195

9

0

976

976

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Chiffre d’affaires

773

195

27

0

995

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995

Coût des ventes

-456

-107

-3

0

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-566

-19

-585

Coûts marketing et communication

-61

-41

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-22

-14

-138

-12

-150

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Marge contributive

256

48

2

-14

291

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-31

260

Coûts administratifs et généraux

-83

-83

-12

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-95

EBITDA

208

Dotations aux amortissements

-43

Résultat Opérationnel Courant

165

30 June 2019 published
In € millions Lottery
BU
Sport Betting
BU
Other
segments
Holding
company
Total before
depreciation and
amortisation
Depreciation and
amortisation
Total Group
Stakes

6,610

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1,810

8,420

8,420

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Gross gaming revenue

2,257

406

2,663

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2,663

Net gaming revenue

759

173

2

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933

933

Revenue

761

173

11

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944

944

Cost of sales

(456)

(107)

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(1)

(564)

(19)

(583)

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Marketing and communication
expenses

(62)

(40)

(11)

(14)

(127)

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(11)

(138)

Contribution margin

243

26

(2)

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(14)

253

(30)

223

General and administration
expenses

(76)

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(76)

(11)

(87)

EBITDA

177

Depreciation and amortisation

(41)

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Recurring operating profit

136

Consolidated income statement

In € millions 30 June 2020 30 June 2019
published
Stakes

6,898.4

8,420.0

Player payout

(4,645.5)

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(5,756.9)

Gross gaming revenue

2,252.8

2,663.0

Public levies

(1,429.8)

(1,692.4)

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Structural allocations to counterparty funds

0.0

(39.1)

Other revenue from sports betting

6.0

1.9

Net gaming revenue

829.0

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933.4

Revenue from other activities

19.7

10.5

Revenue

848.6

944.0

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Cost of sales

(481.9)

(582.9)

Marketing and communication expenses

(147.5)

(138.1)

General and administrative expenses

(87.0)

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(85.6)

Other recurring operating income

0.5

0.4

Other recurring operating expenses

(9.0)

(1.8)

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Recurring operating profit

123.8

135.9

Other non recurring operating income

0.2

0.1

Other non recurring operating expenses

(30.3)

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(7.3)

Operating profit

93.7

128.7

Cost of debt

(2.1)

(0.8)

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Other financial income

5.7

12.2

Other financial expenses

(8.9)

(0.5)

Net financial income/(expense)

(5.2)

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10.9

Share of net income for joint ventures

0.5

0.6

Profit before tax

89.0

140.2

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Income tax expense

(38.8)

(44.4)

Net profit for the period

50.2

95.9

Attributable to :
Owners of the parent

50.2

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95.9

Non -controlling interests

0.0

0.0

Basic earnings per share (in €)

0.26

0.50

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Diluted earnings per share (in €)

0.26

0.50

In € millions

30 June 2020

30 June 2019
published

June 2020 vs
June 2019 published

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30 June 2019
adjusted

June 2020 vs
June 2019 adjusted

Recurring operating profit

124

136

(8.8%)

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165

(24.8%)

Depreciation and amortisation

(50)

(41)

22.0%

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(43)

16.3%

EBITDA

174

177

(1.8%)

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208

(16.4%)

Consolidated statement of comprehensive income

In € millions 30 June 2020 30 June 2019
published
Net profit for the period

50.2

95.9

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Cash flow hedging, before tax

0.1

0.2

Net investment hedge on foreign activities, before tax

6.6

0.6

Net currency translation difference, before tax

(2.4)

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0.3

Tax related to items that may subsequently be recycled

(2.1)

(0.2)

Items recycled or that may subsequently be recycled to profit

2.2

0.9

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Actuarial gains and losses

0.3

(3.3)

Others

(0.0)

(0.0)

Tax related to actuarial gains and losses through equity

(0.1)

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1.0

Items that may not subsequently be recycled to profit

0.2

(2.3)

Other comprehensive income/(expense)

2.4

(1.4)

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Total comprehensive income for the period

52.7

94.5

Attributable to :
Owners of the parent

52.7

94.5

Non-controlling interests

0.0

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0.0

Consolidated statement of financial position

In € millions
ASSETS 30 June 2020 31 December 2019
published
Goodwill

28.1

56.4

Exclusive operating rights

363.1

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370.7

Intangible assets

162.2

148.3

Property, plant and equipment

385.7

394.0

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Non-current financial assets

378.1

584.3

Investments in associates

14.9

14.5

Non-current assets

1,332.1

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1,568.2

Inventories

16.3

10.5

Trade and distribution network receivables

385.8

469.8

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Other current assets

302.0

314.8

Tax payable assets

6.0

18.9

Current financial assets

354.9

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272.2

Cash and cash equivalents

475.6

201.5

Current assets

1,540.6

1,287.8

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TOTAL ASSETS

2,872.7

2,856.0

In € millions
EQUITY AND LIABILITIES 30 June 2020 31 December 2019
published
Share capital

76.4

76.4

Statutory reserves

91.7

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87.5

Retained earnings (incl. Net profit for the period)

366.2

406.7

Reserves for other comprehensive income/(expense)

1.2

(1.3)

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Equity attributable to owners of the parent

535.4

569.2

Non-controlling interests

0.0

0.0

Equity

535.4

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569.2

Provisions for pensions and other employee benefits

56.3

56.9

Non-current provisions

48.1

49.3

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Deferred tax liabilities

26.1

24.9

Non-current player funds

0.0

0.0

Non-current financial liabilities

568.6

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229.7

Non-current liabilities

699.1

360.9

Current provisions

15.9

16.7

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trade and distribution network payables

314.1

411.6

Tax payable liabilities

1.0

0.7

Current player funds

176.4

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156.6

Public levies

540.6

414.8

Winnings payable and distributable

244.4

189.3

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Other current liabilities

180.6

169.6

Payable to the French State with respect to the exclusive operating rights

0.0

380.0

Current financial liabilities

165.1

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186.5

Current liabilities

1,638.2

1,925.9

TOTAL EQUITY AND LIABILITIES

2,872.7

2,856.0

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Consolidated statement of cash flows

In € millions 30 June 2020 30 June 2019
published
OPERATING ACTIVITIES
Net consolidated profit for the period

50.2

95.9

Change in depreciation, amortisation and impairment of non-current assets

75.9

43.1

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Change in provisions

4.1

6.1

Disposal gains or losses

0.2

0.1

Income tax expense

38.8

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44.4

Other non-cash items from P&L

(0.2)

0.0

Net financial (income)/expense

5.2

(10.9)

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Share of net income from joint ventures

(0.5)

(0.6)

Non-cash items

123.5

82.2

Use of provisions – payments

(6.5)

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(4.5)

Interest received

2.5

2.3

Income taxes paid

(25.2)

(31.9)

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Change in trade receivables and other current assets

(19.6)

124.2

Change in inventories

(5.7)

(1.9)

Change in trade receivables and other current liabilities

222.9

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(56.5)

Change in other components of working capital

(1.6)

(1.5)

Change in operating working capital

196.0

64.3

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Net cash flow from/(used in) operating activities

340.6

208.3

INVESTING ACTIVITIES
Acquisitions of property, plant and equipment and intangible assets

(423.2)

(32.4)

Acquisitions of investments

0.0

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(111.8)

Disposals of property, plant and equipment and intangible assets

0.1

0.0

Change in current and non-current financial assets

145.3

(50.1)

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Disposals of other financial assets

0.0

0.0

Change in loan and advances granted

(26.9)

2.8

Dividends received from associates and non-consolidated share

0.0

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0.4

Other

0.5

0.0

Net cash flow from/(used in) investing activities

(304.3)

(191.0)

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FINANCING ACTIVITIES
Issue of long-term debt

380.0

113.3

Repayment of the current portion of long-term debt

(8.8)

(4.0)

Repayment of lease liabilities

(4.0)

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(2.9)

Dividends paid to ordinary shareholder of the parent company

(83.4)

(118.3)

Interest paid

(4.8)

(0.8)

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Other

(0.6)

0.0

Net cash flow from/(used in) financing activities

278.5

(12.7)

Impact of exchange rates change

(0.4)

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0.9

Net increase/(decrease) in net cash

314.3

5.5

Cash and cash equivalent as at 1 January

201.5

167.2

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Cash and cash equivalent as at 31 December

475.6

179.0

Current bank overdrafts as at 1 January

(40.2)

(7.2)

Current bank overdrafts as at 31 December

0.0

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(13.6)

Consolidated statement of changes in equity

In € millions

Share capital

Statutory reserves

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Retained earnings (incl. Net profit for the period)

Cash flow hedging

Net investment hedge on foreign activities

Net currency translation difference

Actuarial gains and losses

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Reserves for other comprehensive income/
(expense)

Equity attributable to owners of the parent

Non-controlling interests

Total equity

 

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 Equity as at 31 December 2018 

 76.4   

  85.3   

   401.1   

    0.2   

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       0.0   

       2.1   

   (1.2)  

                  1.1   

   563.9   

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       0.0   

  563.9   

 Net profit for the period 

     95.9   

      95.9

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      0.0   

   95.9   

 Other comprehensive income/(expense)

     0.2

        0.4

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        0.3

    (2.3)

                (1.4)

      (1.4)

    (1.4)

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 Total comprehensive income/(expense) for the period 

   0.0   

    0.0   

     95.9   

    0.2   

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       0.4   

       0.3   

   (2.3)  

               (1.4)  

     94.5   

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    (0.0)  

    94.5   

 Appropriation of 2018 profit/(loss)

    2.0

      (2.0)

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 2018 dividends paid

  (122.0)

  (122.0)

 (122.0)

 Equity as at 30 June 2019 

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 76.4   

  87.4   

   372.8   

    0.4   

       0.4   

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       2.4   

   (3.5)  

               (0.3)  

   536.2   

    (0.0)  

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  536.2   

 Equity as at 31 December 2019 

 76.4   

  87.5   

   406.7   

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  (0.1)  

     (1.4)  

       4.1   

   (3.9)  

               (1.3)  

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   569.2   

       0.0   

  569.2   

 Net profit for the period 

     50.2   

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     50.2   

   50.2   

 Other comprehensive income/(expense)

     0.1

        4.5

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      (2.4)

     0.2

                  2.5

        2.5

      2.5

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 Total comprehensive income/(expense) for the period 

   0.0   

    0.0   

     50.2   

    0.1   

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       4.5   

     (2.4)  

     0.2   

                  2.5   

     52.7   

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       0.0   

    52.7   

 Appropriation of 2019 profit/(loss)

    4.2

      (4.2)

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 2019 dividends paid

    (86.0)

    (86.0)

   (86.0)

 Other

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      (0.6)

      (0.6)

    (0.6)

 Equity as at 30 June 2020 

   76.4   

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    91.7   

     366.1   

      0.0   

         3.1   

         1.7   

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     (3.7)  

                    1.2   

     535.4   

        0.0   

    535.4   

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Net cash surplus

In € millions 30 June 2020 31 December 2019
published
Non-current financial assets at amortised cost

160.0

440.0

Non-current assets fair value through profit or loss

131.3

90.4

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Other non-current financial assets excluding deposits

32.4

29.3

Total non-current investments (a)

323.7

559.8

Current financial assets at amortised cost

349.0

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253.0

Current financial assets at fair value through profit or loss

5.0

16.1

Current derivatives

0.8

0.9

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Total current investments (b)

354.8

270.0

Total current and non-current investments

678.5

829.8

Investments, cash equivalents

185.0

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121.2

Cash at bank and in hand

290.7

80.3

Total cash and cash equivalents

475.7

201.5

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Total gross investments and cash

1,154.2

1,031.3

Long-term financial debt

546.1

205.0

Non-current lease liabilities

22.0

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24.4

Total non-current financial debt (c)

568.1

229.4

Short-term financial debt

27.2

8.2

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Current lease liabilities

7.2

7.0

Current derivatives

0.2

0.7

Other

130.5

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170.5

Total current financial debt excluding deposits (d)

165.1

186.4

Total financial debt

733.2

415.8

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INVESTMENTS AND NET CASH

421.0

615.5

Payable to the French State with respect to the exclusive operating rights

0.0

(380.0)

Reclassification of online players wallets not yet covered by trust

0.0

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(26.9)

Restricted cash

(4.5)

(5.3)

Sums allocated exclusively to Euromillions winners

(72.6)

(77.2)

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Net liability associated with the permanent fund surplus

(46.1)

(46.1)

NET CASH SURPLUS

297.8

79.9

(a) Non-current investments correspond to non-current financial assets (as set out in the notes to the consolidated financial statements – statement of financial position), excluding Euromillions deposits and guarantee deposits
(b) Current investments correspond to current financial assets (as set out in the notes to the consolidated financial statements – statement of financial position), excluding given deposits and guarantees
(c) Long-term financial debt corresponds to non-current financial liabilities (as set out in the notes to the consolidated financial statements – statement of financial position), excluding received deposits and guarantees
(d) Short-term financial debt corresponds to non-current financial liabilities (as set out in the notes consolidated financial statements – statement of financial position)

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———————————————

1 Restated to reflect the new tax regime that came into force on 1 January 2020 and consolidating Sporting Group on a full-year basis. Based on 2019 reported figures, half-year revenue would have been down 10%.

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Atlas-IAC’s CEO Maxim Slobodyanyuk Talks Winning Strategies & Vision for Future Growth in the iGaming Sector

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Atlas-IAC, a Next-Generation iGaming platform, has been recognized as the Best Sports Betting Provider Of The Year and Rising Star In Sports Betting Technology  at the Prague Gaming & Tech Awards 2024. The GamingTECH Awards annually  determine industry excellence in Central and Eastern Europe. Maxim Slobodyanyuk, CEO of Atlas-IAC, tells about insights into Atlas-IAC’s innovative solutions that are reshaping the iGaming landscape and the core principles of partnership driving mutual evolution for both Atlas-IAC and its esteemed operators.

 

Congratulations on winning “Best Sports Betting Provider Of The Year” and “Rising Star In Sports Betting Technology” at the GamingTECH CEE Awards 2024! How does Atlas-IAC feel about receiving such prestigious recognition?

We take pride in being acknowledged as the best sports betting provider and the rising star in sports betting technology across Central and Eastern Europe. At the heart of our success lies a team of exceptional visionaries, developers, and business analytics  striving to elevate the industry to new heights of technological innovation and responsible gaming practices.

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I’d like to thank our great partners for choosing Atlas-IAC as their technology provider, and for subscribing to our core business principle — to evolve and grow together. Our win is our partners’ win as well.

To be the best sports betting provider entails a weighty responsibility, one we approach with unwavering dedication. These awards serve as a validation of our unwavering commitment to excellence and as a catalyst for renewed determination to shape the future of sports betting technology. We are grateful for recognition and remain resolutely committed to charting new horizons of success alongside our valued partners.

 

Could you provide insights into the strategies that drove Atlas-IAC’s success in the iGaming industry?

At Atlas-IAC, our success strategy revolves around building strong partnerships and establishing a notable presence in the competitive global entertainment technology market. We prioritize automation, which gives us an edge in emerging markets and allows us to onboard partners quickly and streamline operations.

Continuously improving our platform to offer a seamless Sportsbook API experience is a priority. Our aim is to deliver fast performance, smooth betting experiences, real-time risk management, advanced anti-fraud measures, and scalable solutions for partners worldwide.

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Staying up-to-date, enhancing our product, analyzing market and partner needs, and proactively responding to them are essential. Being the top technological partner is a strategy that consistently works for us.

 

How does Atlas-IAC’s in-house developed Sportsbook differentiate itself from competitors?

Atlas-IAC’s in-house developed Sportsbook sets us apart because we have full control over its features and can make rapid improvements. Features like Personal Odds Boost and Clever Margin allow for customized experiences tailored to our partners’ needs. We focus on personalization, ensuring the product aligns perfectly with each operator’s requirements. With a skilled team dedicated to our partners’ needs, we can promptly address requests and deliver effective solutions.

 

Atlas-IAC offers one of the most automated Sportsbook available in the market. How does automation enhance the experience for both operators and users?

Our fully automated Sportsbook API is efficient and user-friendly, enhancing engagement and retention. It’s equipped to handle high demand periods effectively and offers tools for precise betting management and reliable results. We can swiftly develop and integrate custom modules for partners, giving us a competitive edge. We prioritize meeting partners’ needs while delivering enjoyable experiences for players, fostering mutual benefit for all involved.

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What specific features or tools have been well-received by operators in the iGaming industry?

In the realm of iGaming, Atlas-IAC has garnered recognition for its remarkable adaptability and keen responsiveness to the requirements of our partners. Understanding the distinctive needs of each operator, we have crafted a tailored approach to ensure effective solutions.

One specific example of our successful tools is our Cashback feature, which serves as a versatile tool for promoting sporting events and enhancing player entertainment. This feature offers customizable settings based on specific sports, events, odds criteria, and frequency. With such flexibility, operators can effectively incentivize participation and elevate excitement levels among players.

In essence, the suite of features and tools offered by Atlas-IAC not only addresses the diverse needs of operators but also fuels engagement and growth within the iGaming industry.

 

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What are Atlas-IAC’s goals for continued innovation and growth in the iGaming sector?

Looking ahead, our primary aim is to continually push the boundaries of innovation while delivering outstanding value to our partners. We remain steadfast in our commitment to leading the charge in the iGaming sector, fostering sustainable growth, and championing responsible gaming practices. Our strategy revolves around staying agile, adapting to emerging trends, and catering to the unique needs of operators worldwide.

The evolving sports betting landscape of 2024 underscores the critical importance of adaptability and innovation. Operators must navigate this dynamic environment marked by technological advancements and regulatory shifts, and Atlas-IAC stands ready to assist them in this endeavor.

In terms of market focus, we are meticulously evaluating opportunities in LATAM, Eastern Europe, South-East Asia, and Africa. These regions offer significant growth potential, and our tailored strategy is geared towards effectively meeting the unique demands of these diverse markets.

The post Atlas-IAC’s CEO Maxim Slobodyanyuk Talks Winning Strategies & Vision for Future Growth in the iGaming Sector appeared first on European Gaming Industry News.

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How to avoid failing at affiliate marketing in 2024?

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The evolving landscape of affiliate marketing within the iGaming ecosystem presents both opportunities and challenges due to regulatory shifts. Adapting to these changes is crucial to navigate the dynamic environment effectively. Slotegrator experts exploring strategies to avoid pitfalls globally and adopting adaptable approaches can optimize affiliate marketing amidst evolving regulations.

The iGaming industry has had to focus on a number of changes in the area of affiliate marketing –  as a result of regulatory and advertising changes.

Beyond that, it’s important to keep in mind another important key initiatives that include key components of a successful affiliate program:

  • The quality of the content the affiliate creates.
  • Regulations the affiliate or affiliate program might be subject to.
  • This is especially important if the affiliate expects a commission for every sign-up. If the affiliate is getting paid for every player they send your way, the players need to stay for a while for it to be worth it.
  • An ongoing analysis of the size and quality of traffic the affiliate is delivering you.

To know more about these points you can read an instruction from the Slotegrator Academy by link.

The changes have not only affected the regulatory environment of the iGaming industry, but also affiliate marketing as a result of the general changes. What is important to look out for?

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Slotegrator shares some regional specifics of affiliate marketing:

  • Asia is a diverse and dynamic region for affiliate marketing in the iGaming industry. Affiliates operating in Asia have to navigate complex regulatory conditions and varying cultural attitudes. Marketing managers have to employ strategies that prioritize mobile channelization, collaboration with opinion leaders, and compliance with local laws — all of which are essential to success.
  • Affiliate marketing in Africa is still in its early stages but is already showing significant potential. With the increasing availability of the internet and the spread of smartphones, the continent is opening up opportunities for affiliates to reach a fast-growing market. However, factors such as regulatory uncertainty, payment processing difficulties, and the cultural diversity of the region need to be taken into account.
  • In Latin America working with local affiliates who have a deep understanding of the regional market helps to better customize marketing campaigns and achieve higher conversion rates. Given the strict regulation of gambling in some Latin American countries, it is important to comply with local laws and advertising restrictions to avoid negative consequences.
  • Affiliate marketing in Europe is a dynamic and competitive landscape where effective strategies and a professional approach can ensure significant business success and growth in the iGaming sector. One of the important parts of affiliate marketing in Europe is the use of a variety of channels to build audiences. It helps to diversify and increase the flow of traffic to the partner’s site, which helps to increase conversion rates. Careful research of each country’s rules and restrictions is needed regarding the advertising and promotion of gambling.

Alyce Fabel from CasinoRIX, Slotegrator’s media partner, summarizes key aspects for affiliate companies to concentrate on.“As each year passes, affiliates must strive to improve and keep pace with the market. Competition is growing, regulations are evolving, and that brings changes to many regions. We can highlight five key points for affiliate companies to focus on:

  • Continuously search for and acquire new traffic channels. It’s crucial not to focus only on one channel; diversification is necessary. This has been particularly evident in the past year, with significant changes and updates in SEO and mobile traffic (iOS/Android applications).
  • Ensure content quality. As AI tools continue to advance, it’s essential not only to learn to apply them in work but also to differentiate content written by humans from AI-generated content (especially crucial for SEO projects).
  • Configure deep analytics. Constantly work on improving traffic quality and understand where to make enhancements. The standards for traffic quality are rising.
  • Provide added value. It’s time to start developing the product aspect as well, thinking not only as an affiliate but also about providing customers with additional value. This will also help in achieving higher-quality marketing.”

Cultivate relationships with partners. Build strong and lasting relationships, stay informed about all industry changes and news, and keep up with technologies and innovations. This is crucial for achieving high results.

And some words about the affiliate marketing trends as a compass to guide development efforts in this area in the right direction. Khoren Ispiryan, sales manager at Slotegrator, and the speaker of the latest Prague Gaming & TECH Summit ‘24, shares some insights:

  • “The best thing is to include real people in the affiliate marketing. To create an environment where bloggers, streamers and influencers will make a bigger impact on the end user behavior.
  • In 2024, gambling companies will continue to partner with influencers and other internet celebrities. These partnerships will be increasingly effective methods of attracting new audiences, promoting products, and increasing brand awareness.
  • Loyalty programs and other ways of enhancing the user experience will also be essential for the promotion of gambling websites.
  • The development of partner relationship management software will be a major priority. It will help improve usability for affiliate partners and enable better communication between companies and affiliates. For instance, Partnergrator from Slotegrator offers a solution for online gambling platform operators who face difficulties in tracking their affiliate program data. This innovative solution provides the ability to manage and analyze affiliate programs in real-time, using analytics to simplify the decision-making process.”

The post How to avoid failing at affiliate marketing in 2024? appeared first on European Gaming Industry News.

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GiG Media Secures 3rd Place in EGR Power Affiliate Ranking for Consecutive Year

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GiG Media, a subsidiary of Gaming Innovation Group (GiG), today proudly announces it has secured 3rd position in the prestigious EGR Power Affiliate Ranking for the second year running.

This achievement underscores the business’ unwavering dedication to strategic innovation, expanding its market reach and delivering unparalleled value to its partners and shareholders.

GiG Media’s portfolio of high-quality traffic websites, including WSN.com, Time2play.com, Askgamblers.com and Casinotopsonline.com, has been instrumental in driving its success. With operations spanning across Malta, Denmark, Serbia, and Spain, GiG Media continues to set the benchmark for lead generation in online sportsbooks and casinos.

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Commenting on the achievement, Jonas Warrer, CEO of GiG Media, stated:

“We are delighted to receive this acknowledgement yet again in the EGR Power Affiliate Ranking and this is nothing short of a testament to the hard work and dedication of our team. This superb accomplishment reflects our relentless pursuit of excellence, internal talent, and continuous growth in the iGaming affiliate landscape. As we continue to grow the business in 2024, we remain steadfast in our commitment to players, partners and the industry alike.”

GiG Media’s portfolio expansion and strategic diversification have been pivotal in propelling its growth trajectory. Its ongoing product development and recent acquisition of Time2Play Media emphasise the company’s proactive approach to seizing emerging opportunities and reinforcing its market leadership position.

The post GiG Media Secures 3rd Place in EGR Power Affiliate Ranking for Consecutive Year appeared first on European Gaming Industry News.

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