Luxury crypto-first operator selects Altenar to elevate new-to-market brand

Altenar, a leading sports betting and iGaming software provider, has signed an agreement to provide its sportsbook to Gamblr Gaming Ltd.

Gamblr is a crypto-first sportsbook operator, officially licensed and regulated by Gaming Control Anjouan, and aims to redefine the iGaming experience by offering a premium, luxury-focused platform tailored for VIP clients.

The new deal will see Gamblr use Altenar’s fully-managed sportsbook solution including innovative features, such as Bet Mentor and Bet Insights, to enhance the user experience.

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The partnership demonstrates Altenar’s reputation for consistently delivering value for operators of all sizes, supporting fast-growing brands in their journey to become well-established industry names.

Jason Ryan, Director of Sportsbook at Gamblr, said: “Choosing a sportsbook provider is a decision which can make or break a new-to-market brand, which is why we are delighted to have partnered with Altenar.

“The level of control and customisation that Altenar allows its operators to have is refreshing and sets them apart from other B2B providers in the industry.”

Matthew Ferrara, Sales Manager at Altenar, said: “Working with Gamblr and Jason personally is a project we are very excited for. Jason has great industry experience and is very hands on, which will help him get the most out of the Altenar sportsbook.

“Utilising our extensive risk management tools, being proactive with customer segmentation and also creating custom campaigns both for the marketing and localisation purposes, he and his team will truly get the most out of the Altenar sportsbook and I’m excited to watch the growth of Gamblr over the next few years.”

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Vyking, the next-generation iGaming platform provider, has announced a major infrastructure shift to Oracle Cloud Infrastructure (OCI), along with the adoption of Oracle HeatWave MySQL and Oracle Analytics Cloud. This move marks a key milestone in Vyking’s commitment to delivering scalable, resilient and insight-driven platform solutions for modern iGaming operators.

By migrating its platform to OCI, Vyking has eliminated its dependence on co-located or on-premises server infrastructure and unlocked a new level of global performance, flexibility and operational efficiency. As a result, OCI will help Vyking enable its customers to stay ahead in an increasingly competitive and regulated digital landscape.

OCI provides Vyking with a secure, scalable, high-performance and cost-efficient cloud infrastructure built for mission-critical workloads. Compared to other hyperscalers, OCI delivers an average cost savings of up to 50% while offering enterprise-grade SLAs, built-in security and global reach.

Vyking can now benefit from OCI’s global network of 200+ live and planned cloud regions as well as its sovereign cloud and data residency capabilities that are essential for regulated iGaming markets. Each Oracle Cloud region offers a consistent set of 200+ enterprise-grade cloud and AI services that will enable Vyking to run its application faster, more securely and for less. With OCI, Vyking can perform its critical iGaming operations that require 99.99% uptime, compliance readiness and dynamic scalability across multiple jurisdictions.

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Vyking’s adoption of Oracle HeatWave MySQL enables real-time analytics directly within MySQL, reducing the complexity and latency of traditional ETL workflows. The in-memory accelerator delivers industry-leading query performance, while support for AutoML and generative AI empowers operators with next-level data insights and automation.

“With Oracle HeatWave, we can query over 800 million records in just seconds, giving us a significant edge in running real-time analytical queries directly within MySQL. This level of performance enables us to deliver faster insights and smarter automation for our operators, without the complexity of external analytics engines,” said Helmut Kleinhans, Chief Technology Officer at Vyking.

Additionally, Oracle Analytics Cloud brings powerful AI-driven dashboards and predictive tools to the Vyking ecosystem, allowing business users and analysts to explore data intuitively with natural language queries and rich visualisations.

As Vyking continues to evolve, its Oracle powered cloud-native foundation will ensure clients benefit from greater performance, lower TCO and actionable insights—all delivered with enterprise reliability.

“This move is about more than infrastructure, it’s about unlocking freedom, intelligence, and scale for our operators. Adopting Oracle’s technology allows us to deliver the performance and autonomy today’s iGaming brands need — while laying the foundation for real-time analytics, smarter personalization, and global growth,” said Franz Gerhart, CEO at Vyking.

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The studio releases its throwback classic slot

ELA Games, a dynamic game development studio, calls back to a classic yet luxurious gaming experience with its new title, Juicy Crystal.

The game offers a unique and modern twist on the beloved and familiar fruit machine format, featuring timeless symbols and rich visuals. The studio’s trademark attention to detail and quality delivers a game that’s exciting, memorable and elegant. Juicy Crystal is more than just a game, it’s a glittering celebration of the classic casino thrill we’ve come to know and love.

The game elevates classic symbols like cherries, lemons and lucky sevens into glittering gemstones. Wins pay from left to right, with Scatter symbols paying anywhere on the screen for a cash injection. Wilds can appear anywhere on the reels and expand to adjacent positions for mega juicy wins.

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But the fun doesn’t stop there. The Random Wild feature can trigger unexpectedly, placing expanding Wilds on the reels. Additionally, players can activate the Gamble feature for a 50/50 chance to double their prize.

Yaroslav Soloshenko, ELA Games’ Team Lead Business Development Manager, commented on the game’s release, “Our aim with Juicy Crystal was to create an homage to the classic casino gaming experience but infuse it with ELA Games’ high quality and modern interpretation. It’s a vibrant game that’s rewarding, visually-rich and perfect for players who want a throwback to a simpler gaming experience.”

With high-quality aesthetics and classic mechanics, Juicy Crystal is a glowing addition to ELA Games’ growing portfolio.

Juicy Crystal features:

• Volatility: Low
• RTP: 96.40%
• 5 reels, 3 rows
• Paylines: 10
• Max win: 3,000x
• Expanding Wilds, Random Wild and Gamble features

About ELA Games

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ELA Games is an innovative slot provider in the iGaming industry, dedicated to creating an immersive experience for players through its engaging slots. Since its formation in 2022, it has been working to establish a strong reputation in the sector through its games’ top-quality graphics, highly interactive nature, and innovative gameplay. The game provider has produced 45+ games for players’ enjoyment in under a year. They aim to provide a safe and enjoyable gaming experience for all our players while creating the hottest game titles to appeal to every player.