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Social Market Foundation Proposes £100-a-month Spending Cap on Online Gambling
The Social Market Foundation (SMF) has released a new report into online gambling, with the main recommendation being that a £100-a-month spending cap should be implemented.
SMF, a cross-party think-tank, also calls for a sweeping overhaul of the way gambling firms are taxed, to put financial pressure on companies registered abroad to bring their operations to Britain.
SMF proposed a comprehensive new framework of regulation and oversight for a gambling sector increasingly dominated by online playing. Its report comes ahead of a Government review of the 2005 Gambling Act, which ministers have said is not suitable for an era of online gambling.
The report recommends new “affordability checks” to protect gamblers from serious financial harm. It proposes a “soft cap” on spending where anyone who wanted to spend more than £23 a week on gambling products would have to prove they could afford to lose the money without hardship.
The report also said that the stake limits on online slot games proposed by regulators should be set between £1 and £5. Non-slot online gambling games should face new restrictions on the way they are designed rather than financial limits, the SMF said.
The report also proposes a complete reform of the way gambling operators are taxed, to put greater burdens on firms based offshore in Gibraltar or the Isle of Man, and reduce the tax faced by companies that bring their operations “onshore.”
The smaller a firm’s footprint, the higher the levels of Remote Gaming Duty and Betting Duty they should face, the SMF said. The proposed system would reward companies that bring their operations to Britain, while increasing the costs of operating “offshore,” the report said.
“Gambling taxation should be redesigned around a system of incentives which reflect a company’s level of onshore presence. This means that operators could still decide to base their headquarters in locations like Gibraltar, the Isle of Man, or Alderney, but that decision would carry significant tax implications,” SMF said.
The report also calls for a comprehensive shake-up of Whitehall and the public bodies overseeing gambling and gamblers. The structures created by the 2005 Gambling Act are “no longer fit for purpose,” SMF said.
The Department for Digital, Culture, Media and Sport should no longer have sole responsibility for gambling policy, being replaced by a new cross-government Gambling Quartet, SMF said.
The lead author of the report is Dr. James Noyes, a leading authority on gambling policy and a former adviser to Tom Watson MP.
James Noyes said:
“For too long, gambling operators have talked about the need to protect their customers, but have not worked together in order to make affordability checks a reality. A fixed cap that applies across operators is the only way that consumers can be protected from harmful spend. Our proposed threshold sets the bar low enough to protect everyone, including those on low income, but is high enough to reflect the vast majority of gambling activity among the general population. Gamblers should be free to spend more than this threshold – but only after they show that their gambling is neither unaffordable nor harmful.”
On tax:
“We need to see an end to the problem of offshore gambling tax avoidance. Gambling taxation should be redesigned around a system of incentives which reflect a company’s level of onshore presence. This means that operators could still decide to base their headquarters in locations like Gibraltar, the Isle of Man, or Alderney, but that decision would carry significant tax implications. The message to online gambling operators should be clear: if you want to benefit from the British market, then make a commitment to being based in Britain.”
Atlaslive, a reliable provider of technology solutions for the iGaming sector, has introduced its latest guide titled “How to Start an iGaming Business in Brazil: The Successful Roadmap.” Created for operators looking to enter or grow within Brazil’s fast-expanding online gambling scene, the guide delivers vital insights for navigating the country’s evolving regulatory environment.
With Brazil now at the forefront of the iGaming landscape in Latin America — thanks to the legalization of sports betting through Law No. 13.756/2018 and subsequent developments — the country is poised for remarkable growth. The Atlaslive guide underscores significant opportunities, emphasizing critical market insights, legal frameworks, licensing requirements, and strategies for successful operations. Key highlights of the guide include:
- Market Overview: A breakdown of Brazil’s vast potential, including forecasts of gross gaming revenue reaching $7.18 billion by the close of 2025.
- Legal Landscape: An overview of the changing regulatory environment and the licensing system governed by Brazil’s Secretariat of Prizes and Bets (SPA).
- Compliance & Taxation: Clear explanations of licensing conditions, compliance protocols, and taxation duties relevant to operators.
- Payment Solutions: A look at preferred local payment options, particularly the widespread use of PIX for instant transactions.
- Marketing Strategies: Approaches to acquiring and retaining players while staying within the bounds of advertising laws.
“As Brazil’s iGaming market matures, operators must be equipped with the right knowledge and tools to navigate its complexities,” said Anastasiia Poltavets, CMO at Atlaslive. “Our guide offers a roadmap that empowers businesses to seize opportunities and ensure compliance in this dynamic landscape.”
With 218.8 million residents and an internet penetration rate surpassing 86%, Brazil represents a lucrative audience for iGaming operators. Atlaslive’s guide serves as a fundamental resource for anyone seeking to thrive in this evolving sector. Gain a strategic edge in Brazil’s iGaming market — download “How to Start an iGaming Business in Brazil: The Successful Roadmap” today.
The post Atlaslive Introduces Practical Roadmap for iGaming Operators in Brazil appeared first on European Gaming Industry News.
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SOFTSWISS Game Aggregator Expands Its Portfolio with CG Games, Champion, and Formula Spin
The SOFTSWISS Game Aggregator continues to expand its portfolio, which now includes over 30,000 games from both established and emerging game providers. SOFTSWISS announces new partnerships with CG Games, Champion, and Formula Spin – three studios that bring original content and a strong market focus.
According to Nikita Keino, Head of Partnerships at SOFTSWISS Game Aggregator, the Aggregator’s technical performance and integration efficiency continue to be key factors for partners:
“We focus on delivering stable and scalable technology that simplifies operations for our clients and content partners. Our infrastructure ensures 99.999% uptime and quick integration, which is especially important when working across different regions and peak load periods. We’re glad to see studios recognising this and choosing to join the SOFTSWISS ecosystem.”
CG Games, part of Comtrade Gaming, is a tech-driven provider known for its emphasis on quality, customisation, and innovation. Its reach extends to key markets such as Argentina, Canada, Australia, Romania, and the UK. “We are absolutely delighted to be partnering with SOFTSWISS to release CG Games,” says Steve Valentine, CCO at Comtrade Gaming. “Their global recognition and success give this partnership the opportunity to deliver our games to a much wider network of operators.”
Formula Spin stands out with games optimised for fast launch – just 5MB per title – combining modern design with engaging game mechanics. Among its top-performing games are Coin Era: Hold to Win, 100 Prime Fruits, and Cool Dragon: Hold to Win. “Partnering with SOFTSWISS has been a major strategic milestone for us,” says Oleg Galushko, CEO of Formula Spin. “The entire integration process was smooth, fast, and highly professional. We’re confident this is just the beginning of a strong and fruitful collaboration.”
Champion offers a portfolio of over 80 games, including slots, table games, and crash titles. With a focus on full-cycle development and strong visual and technical execution, Champion operates across Europe, Latin America, Canada, Australia, and New Zealand. “We’re proud to partner with SOFTSWISS, a company known for its outstanding platform and extensive global reach,” comments Volodymyr Saratovskyy, Head of Business Development at Champion. “This collaboration opens new doors for Champion to deliver our games to a wider audience and strengthen our presence in key markets. We’re excited about the road ahead and the opportunities this partnership brings.”
Earlier this year, the SOFTSWISS Game Aggregator also partnered with 7777 Gaming, PlayHub, and several other studios, further expanding its portfolio and reinforcing its position as a key player in the iGaming content market.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
The post SOFTSWISS Game Aggregator Expands Its Portfolio with CG Games, Champion, and Formula Spin appeared first on European Gaming Industry News.
When ESPN Bet crashed during 26% of March Madness game time, it proved what heavyweight operators already know: that level of downtime is unthinkable—and expensive. When you’re processing millions of bets during a single event, every second of uptime and every millisecond of speed directly impact your bottom line.
That’s why GR8 Tech created the Champion’s Playbook for High Performance—distilling lessons from processing billions of bets per year into a tactical guide for operators who refuse to accept ‘good enough.’
Inside the guide, operators will discover:
- Three pillars of high performance: the non-negotiable standards for uptime, speed, and scalability that separate champions from contenders—plus the specific benchmarks that matter.
- From heavyweight performance to champion experiences: how to transform solid infrastructure into engaging, personalized player experiences while protecting margins from churn and fraud.
- A hard-hitting due diligence checklist: ready-made questions to evaluate your current provider or efficiently eliminate unsuitable candidates from your shortlist.
“After hundreds of conversations with operators, I know exactly what’s broken in the industry. The checklist cuts through the sales pitch to the questions that actually matter. Use it on any provider, including GR8 Tech. The answers will separate the real heavyweights from the pretenders,” says Yevhen Krazhan, CSO at GR8 Tech.
Why this matters now
The iGaming landscape demands excellence. Players expect 24/7 availability, lightning-fast responses, and experiences that feel built just for them. Meanwhile, 70% of businesses struggle with poor data quality, and mobile users abandon sites that take longer than 3 seconds to load. In this environment, technical mediocrity isn’t just disappointing—it’s expensive.
Ready to perform like a true iGaming heavyweight?
Download the Champion’s Playbook and start building your path to high-performance dominance.
The post GR8 Tech Launched the Champion’s Playbook for High-Performance iGaming Brands appeared first on European Gaming Industry News.
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