Interviews
Exclusive Q&A with Iustin Cojocaru owner of Eyenovation (Gunnar representative for Romania and Hungary)
Tell us about the history and current status of Gunnars Glasses.
Iustin: The idea for the glasses was born out of one woman’s frustration with her husband’s digitally induced migraines and worry about the eyes of her child who was fascinated by technology. Jenny Michelsen’s husband, Matt, was suffering from headaches after hours sitting in front of six computer screens. The headaches were a symptom of Computer Vision Syndrome, a collection of minor ailments that build up over time.
As the Rancho Santa Fe woman urged her husband to see a doctor, she wondered whether her 3-year-old son, Gunnar, was getting a jump-start on similar problems. If she and her husband believed the computers were getting to their eyes – and they didn’t start using electronics until they were in their 20s – what would happen to Gunnar’s generation? Matt and Jenny Michelsen reached out to their close friend, Joe Croft, a former Oakley engineer, about the issues surrounding CVS. They wanted to learn more about the effects of focusing on a digital image projected on a screen just inches from one’s face for hours at a time and years on end. The Crofts and the Michelsens began their five-year road to launch by talking to medical experts. One of those experts was Dr. Jeffrey Anschel, a Carlsbad, California, optometrist who has become an expert in Computer Vision Syndrome and Visual Ergonomics. He noticed the problem about 17 years ago when employees of a nearby computer company began complaining about dry and tired eyes and difficulty focusing.
They were problems that people generally didn’t experience until they were in their 40s, but these patients were in their early 30s. It didn’t take him long to make the connection between their work and the required time spent in front of a computer screen. “You can work, shop, communicate and do just about everything from your computer now, and people just don’t realize how much time they’re spending looking at the screen. The digital images that computers project are one factor contributing to Computer Vision Syndrome. The eye focuses on the hard edge of an image, but digital images don’t have a clean edge. As a result, the focus drifts forward and back, causing eye fatigue.” Anschel also noted, “that when people spend long periods focusing on something close to their face, eye muscles tend to lock into a singular position, which is tiring and can push the eye down the path to becoming farsighted. Meanwhile, the eye has to deal with light from conflicting sources, such as sunlight, that are much brighter than the computer screen. There’s also glare from the light shining into the eyes. And the angle of view for the computer screen, which is straight ahead, isn’t desirable. People tend to focus better at objects when looking down, such as reading a book.”
Croft and Michelsen set out to create a product that addresses the issues associated with digital eye-strain. They completed their first prototype in 2006. In early 2007, they founded the company and in October of 2008 they launched their first product. Investors included Carl Zeiss Vision, 50 Cent, Peter Thiel and Monster, Inc. Retail customers include Amazon, Best Buy, Fry’s, GameStop and Staples. Corporate customers include Facebook, Google, Microsoft.
Gunnar is present in Romania since 2015, when I began experiencing Computer Vision Syndrome symptoms after spending hours in front of two screens as a Poker player and began to look for a solution. This is how I’ve learned about Gunnar glasses being the no.1 brand among computer glasses brands and the next step was to become Gunnar representative in Romania and now also in Hungary.
Let us talk about the gaming glasses now. Do we really need customized special glasses for gaming?
Iustin: Yes, if we tend to be passionate gamers, we end up spending extended hours in front of our screens and we experience blurred vision, eye strain, and headaches – symptoms of Digital Eye Strain and Computer Vision Syndrome. Some compensate for their blurred vision by leaning forward, or by tipping their head to look through the bottom portion of their glasses. Both actions can result in a sore neck, sore shoulders and a sore back. GUNNAR gaming eyewear can help because is engineered to reduce digital eye strain while increasing contrast, comfort, and focus. And what is different for the gaming styles, compared to the computer styles produced by Gunnar is the shape of the temples that comfortably accommodates headsets.
What about gaming developers and others who work in gaming companies. How will they benefit from the gaming glasses?
Iustin: They can benefit too, because Gunnar glasses are made for anyone who works and plays on a digital screen for extended periods of time. Gunnar also makes glasses without the yellow tint – with CLEAR lenses, for those who work in “true colour”, such as gaming developers, graphic designers, digital artists.
What make gaming glasses special? What are the differences, for example, these glasses have with normal common-use glasses?
Iustin: Gaming glasses and computer glasses developed by Gunnar, with their amber-tinted lenses, make images appear clearer and sharper by adding contrast and, very important, filter out blue light. The lenses have an anti-glare filter that allows light from the computer in but keeps out distracting reflected light from other sources. The lenses are also designed to be fitted close to the face, creating a “micro-climate” that keeps away the dry air currents and prevents dryness of the eyes. GUNNAR GAMING glasses, compared to GUNNAR COMPUTER glasses, have a more ergonomic shape and thin temples that are compatible with wearing headsets.
How do you ensure lower weighing frames for these glasses? Does the lower weight affect the durability of the glasses?
Iustin: GUNNAR has many styles to choose from. Some frames are lighter than others. GAMING frames are usually lighter and therefore more comfortable during long gaming sessions. These light frames are good quality ad durable frames – such as RAZER FPS, RAZER RPG, Torpedo, Trooper, Vayper, Heroes of the Storm.
I have seen some articles about using wide-angled lenses for gaming glasses. Could you elaborate on this point?
Iustin: Yes, especially for gaming, a wide-angled lens provides a panoramic view, as the frame does not interfere with the viewing field of the gamer “caught in action”.
Now on to the business front. How has been the business going during this period of lock down. Some reports suggest that an increasing number of people playing games online. Does it reflect on your business?
Iustin: Yes, this has been a quite good period for our business and as our business is mainly online, we are running at full speed right now as work from home extended the hours we work in front of a digital screen and gamers play more while staying home. People became more conscious of spending long hours in front of digital screens and reached out to us to protect their eyes.
What are the best ways to buy the gaming glasses of Gunnars Glasses during the lock down?
Iustin: The best way to buy Gunnar glasses is definitely online. For Romania and Hungary our online shop is www.gunnars.ro. We are offering online advice on our chat and we implemented the “virtual try-on” feature on our site that enables anyone to try-on most of our styles.
Finally, what are the new innovations and offers that you have in store for post-COVID-19 situation? The gaming community is eager to hear any such announcements.
Iustin: Gunnar releases new frames each year and this year is no exception. At the beginning there was only the Amber lens that has a 65 BLUE LIGHT PROTECTION FACTOR – BLPF (filters out 65% of the blue light). Then Gunnar added the Clear lens with a 35 BLPF, the Sun lens that has a 90 BLPF and also Amber Max lens with a 98 BLPF, designed to be used before going to sleep or for extremely sensitive eyes. In July, Gunnar will be launching CRUZ for kids from 4 to 8 Year Olds and for kids from 8 to 12 Year Olds, as this was a concern from the beginning: children spend more and more time in front of screens and the parents want to protect their kids as much as they can. Right now, in May a new style was launched: Pendleton. Four new exciting gaming styles will be launched this summer – Lightning Bolt 360, Lightning Bolt 360 RAZER Edition, Assassin’s Creed Valhalla and a new design in partnership with Razer: MOBA. For those who are more on the hip and “vintage look” side, there will be a new style called Berkely, in September.
Interviews
Digital Transformation in iGaming: The Power of Marketplace Ecosystems

Having long been a leader in digital transformation within the iGaming industry, we caught up with Betbazar CEO, Alex Iaroshenko, to discuss how the company’s dynamic, scalable marketplace can fast-track innovation and growth while supporting both product creators and operators alike.
How does Betbazar’s digital marketplace contribute to the transformation of the iGaming industry?
We contribute a lot. We were the ones who provided cutting-edge technology during a period in iGaming history where there were no events due to COVID and we’ve continued to build on this innovative and accessible approach ever since. We consistently search for the best market options in terms of platform providers, sportsbook software, sports & esports content, live casino, KYC, and more. And I think the fact that all of our partners offer something genuinely unique has really helped Betbazar stand out and allowed us to change the way the iGaming industry does business.
Over the years, we’ve effectively re-shaped the way products are discovered, integrated and scaled across global markets. Where operators previously had to source their games, content, custom solutions and other services manually, Betbazar simplifies the process by providing a centralised, digital-first platform that seamlessly connects them with top-tier iGaming products from around the world. This way, they can overcome the hurdles of fragmented ecosystems and lengthy integration processes and remain both competitive and agile in what is a rapidly evolving market.
For creators, meanwhile, we provide a global platform on which they can showcase their products and expand their reach, helping eliminate barriers to entry, reduce operational friction and accelerate time-to-market for new products. Moreover, our entire marketplace is built on fostering collaboration between operators and suppliers, so we provide the former with insights into current market trends that can help them find the ideal partner to integrate into their offering.
What are some of the biggest challenges facing digital B2B marketplaces today, and how is Betbazar addressing them?
I would say one of the specific challenges that any digital marketplace must overcome is ensuring that prospective clients understand exactly what it is you do and why they should buy from you as opposed to going direct to the supplier. At Betbazar, we generally like to tackle this hurdle through action and constant presentation of what we do. We’re very clear about the additional services and guarantees a partner receives when they work with us, and we make sure the wider industry knows all about it by continually attending exhibitions and talking with the right people.
Another more general challenge – though one I believe to be particularly important for marketplaces like Betbazar – is diversification. It’s hard to move on from products that have been successful and delivered a lot of value and instead focus on up-and-coming providers that are still in the development phase, but this has been our priority for the past year. As difficult as it’s been, this is always a necessary step if you truly want to offer a diverse and innovative line-up of products that’s capable of keeping up with the ever-changing demands of the iGaming industry.
Finally, I think market fragmentation and localisation both remain an ongoing challenge that all iGaming businesses must deal with. There are so many different regulatory requirements, languages and player preferences across the various regions that you must be ready to adapt – and at Betbazar we address this issue by offering localised solutions that are tailored to specific markets and fully compliant in a range of jurisdictions. Of course, this challenge also applies to Betbazar directly in terms of how we market ourselves in other countries, and in that respect, we always try to find people with local knowledge who can represent us the best way for each market.
How does Betbazar ensure that both creators and operators experience sustainable value and growth within its platform?
The Betbazar marketplace is designed to create a win-win scenario for both product creators and operators, as this is the only way to ensure all parties experience sustainable growth and value over the long term. For creators we provide a global stage on which they can showcase their products, helping them to expand their reach far beyond their home markets. In addition to this exposure, we help them understand the needs of operators in different regions and guide them through the process of tailoring their products to meet local demands. We also assist them with the technical aspects of integration and ensure their products comply with all local requirements.
For operators, we provide access to high-quality, curated products that can help them stay competitive and differentiate themselves in a crowded market. We understand that most operators are looking for more than just a product – they need reliable, long-term partnerships that can support their growth. By providing them with insights into market trends, consumer preferences and product performance analytics, we help operators make more informed decisions that lead to greater user engagement, retention and – ultimately – ongoing profitability.
To guarantee sustainable value, we also offer continued support to both creators and operators. Whether it’s post-integration optimisation or adjusting offerings based on performance data, we remain actively involved throughout the lifecycle of the products that we help bring to market. Betbazar’s focus on long-term relationships – rather than one-off transactions – helps to foster an environment where product creators and operators can scale together and continue to thrive.
What advancements in technology do you believe will shape the future of iGaming marketplaces in the next five years?
Blockchain and smart contracts instantly spring to mind, as over time this technology has the potential to revolutionise the iGaming industry by providing a more transparent, efficient and secure way of managing transactions and data. Looking specifically at Betbazar’s marketplace, we’re already exploring blockchain-based solutions that could streamline compliance and reduce transaction fees, and the use of smart contracts could automate many aspects of what we do from payment settlements to licensing agreements, creating a more seamless experience.
AI and machine learning will also undoubtedly have a role to play in personalising the player experience, optimising product recommendations and improving customer service. I see this technology being particularly effective in mature verticals like sports betting, as there the statistics are so complete that operators will be able to ask questions to AI and receive very full answers about what’s happening on the field, helping them learn faster and predict more accurately. In the marketplace context, this technology can also be used to help operators identify products that are likely to perform well in specific markets or with certain demographics.
Additionally, VR and AR technologies have the potential to steer the iGaming industry towards providing more engaging, experiential content and cloud gaming will pave the way for high-quality gaming experiences without the need for powerful hardware. Betbazar is already looking ahead to identify products that will appeal to operators looking to innovate in both of these spaces and by actively investing in such technologies, we’ll be able to ensure that our marketplace remains relevant while also matching the shifting needs of operators and product creators in the future.
About Betbazar
Betbazar is a B2B worldwide iGaming marketplace which has set a new sales standard, sourcing specialist iGaming products and advising on their role within existing strategies to deliver growth to our partners. The company’s ambition is building a digital iGaming marketplace that connects creators with operators to accelerate growth powered by best-in-class products.
Ady Totah CEO and co-founder of LuckyStreak
The Evolving Live Dealer Landscape w/Ady Totah, CEO and co-founder of LuckyStreak

How has the live dealer landscape progressed over recent years?
Live dealer has become a core vertical in online gaming, now making up about a third of casino revenue. What’s interesting is that it’s driven by a relatively small number of studios. It’s a capital-intensive business with no guarantees, but if you get it right, the player loyalty is worth the investment.
The industry has evolved in key areas:
- Streaming and quality: HD is standard, but now latency, mobile optimization, and stability are the focus
- Game Variety: the core games – Blackjack, Roulette, and Baccarat – still dominate, but regional favorites like Teen Patti and Andar Bahar are gaining ground
- Gamification and engagement: jackpots, tournaments, and cash drops are making live dealer more interactive
- Customization: greenscreen technology has been a game-changer, allowing operators to brand and tailor their tables like never before
- Hybrid formats: live dealer is no longer just about table games; game shows, wheels, and interactive experiences are expanding the category
At its core, live dealer is about creating an immersive and social experience. That’s why innovation in engagement and customization continues to be a major growth driver.
With live casino being relatively new to some markets, such as the US, how do players interact with the vertical? How do player preferences differ across geos?
For players new to live dealer, the reaction is almost always ‘feels like a real casino!’ The human interaction and transparency make a big impact.
In the US, live dealer is being embraced quickly, especially in social and sweepstakes casinos. Players there are used to land-based casinos, so high-quality live games feel familiar. Blackjack is the dominant game by a wide margin.
Other parts of the world have different preferences. In Asia, there’s a strong preference for Teen Patti, Dragon Tiger, and Baccarat. Baccarat is also the top choice in Italy and much of Southeast Asia. In Turkey, Roulette is by far the most popular game, though we also see strong affinity toward Blackjack. In Europe, Blackjack leads, but Roulette is consistently strong, particularly in markets like India.
Across all markets, the common thread is that live dealer isn’t just about the game – it’s about the experience. Players want interaction, immersion, and trust in the gameplay.
What technologies resonate well with players, and conversely, what is lacking engagement?
Reliable streaming is the baseline expectation. It needs to work flawlessly, especially on mobile. From an operator’s perspective, greenscreen technology has been a game-changer. It allows for branded and localized environments without physical set builds, giving operators full control over their branding and user experience.
Gamification and promotional tools, such as cash drops, leaderboards, and jackpots, also drive engagement, particularly in social and sweepstakes gaming.
And what doesn’t work? Laggy or low-quality streams are killers. If the experience isn’t seamless, players leave instantly. And fake ‘live’ games, such as pre-recorded tables and AI dealers, miss the point of live casino. Players want real human interaction.
What is the most unexpected or disruptive trend you’ve seen in live casino development that you didn’t anticipate, and how has it shaped your approach?
One of the biggest surprises has been the rise of live dealer in social casinos and sweepstakes gaming. For a long time, social casinos were all about slots, but now we’re seeing massive demand for live dealer in that space. Players want the real casino atmosphere, even when they’re playing with virtual currency.
We’ve adapted to this by optimizing our live dealer games for sweepstakes casinos – adjusting the UI, adding engagement tools, and better game pacing to better fit the model. This shift has forced a change in the way we think about live gaming – not just as a real-money product, but as an entertainment experience that works across different models.
In which markets is live casino experiencing the most growth, and why?
Our core markets of Europe, CIS, and the Middle East continue to show strong, stable growth, with high retention rates among existing players. We’re also expanding into high-growth regions like Italy and Asia where Baccarat is driving adoption. In Africa and LatAm, growth is fueled by higher gambling activity and better internet access. And in Africa specifically, our adaptive streaming technology optimizes for lower bandwidth, making live dealer more accessible in this huge and emerging market.
And it’s not just about where live dealer is growing, it’s also about how it’s expanding into new verticals like social and hybrid models. For us it’s about being ready, agile, adaptive.
How do you expect the live dealer landscape to develop? Are there any emerging technologies that you believe will become game changers in this space?
AI gets a lot of attention, and while I don’t see it replacing human dealers, I do see it as a powerful tool for personalization.
We can expect to see AI-driven table recommendations which may suggest games based on player behavior data, as well as personalised and dynamic challenges and offers that adapt in real-time.
Beyond AI, greenscreen technology will continue to redefine the industry. It makes localization and branding far more cost-effective by allowing digitally generated studio environments. It unlocks innovation and imagination, and empowers operators to create unique and exclusive gaming experiences.
Live dealer is also starting to merge with other formats, so expect to see more game-show-style mechanics, interactive social elements, and even potential crossover with streaming platforms.
Final Thoughts?
Live dealer is no longer a niche product; it’s a dominant vertical in online gaming. The challenge now is differentiation.
At LuckyStreak, we’re focused on making live dealer more customizable, engaging, and adaptable. Whether it’s through branded tables, gamification, or expanding into new markets, the goal is to give operators more flexibility and players a better experience.
About LuckyStreak
LuckyStreak has been producing and streaming world-class live dealer online games since 2014. Launched and led by veterans of the land-based and online casino industry, they have a deep passion for entertainment, innovation and quality service, providing players with an unforgettable, unique and thrilling gaming experience, and impeccably delivered with an unwavering commitment to the highest levels of production, video streaming and reliability.
LuckyConnect was launched in 2017 and is the proprietary integration API for operators, connecting them to a library of over 4000 live dealer and third-party games from leading providers like Pragmatic Play, Yggdrasil, Ruby Play, PG Soft and Red Rake Gaming via seamless wallet API, and one-stop shop of critical services including invoicing, player management, reporting and billing, support centre and content management, with one fast and easy integration.
LuckyStreak products and services are built on a highly secure robust technical infrastructure: utilizing a microservices architecture developed using a cloud-native approach enabling high availability (99.9% uptime), security and flexibility; whilst our critical API technology is protected by symmetric encryption and secure server-to-server connections. Ensuring an optimal playing experience without compromising our service to our customers.
The post The Evolving Live Dealer Landscape w/Ady Totah, CEO and co-founder of LuckyStreak appeared first on Gaming and Gambling Industry in the Americas.
Conferences in Europe
Pioneering Compliance and Innovation: Atlaslive’s Strategy in the Evolving iGaming Landscape

HIPTHER, organizer of the Prague Gaming & TECH Summit 2025, is excited to welcome Atlaslive, a cutting-edge iGaming platform provider, as the Badge & Bracelet Sponsor and key participant in this year’s event. In this exclusive interview, we speak with Lasha Kupatadze, Chief Product Officer at Atlaslive, to explore the company’s readiness for Brazil’s evolving regulatory landscape, its approach to industry certifications, responsible gambling, and the product innovations driving the future of iGaming.
Atlaslive has achieved the Gaming Laboratories International (GLI) certification for its iGaming Platform in Brazil. What were the most critical compliance requirements for entering Brazil’s newly regulated gaming market, and how does this certification position Atlaslive for long-term success in the region? What are your next strategic steps?
Entering Brazil’s newly regulated gaming market presented a unique set of compliance requirements that companies must navigate carefully. For Atlaslive, achieving the Gaming Laboratories International (GLI) certification was a significant milestone, as it demonstrates our commitment to maintaining high standards of fairness, security, and player protection.
Achieving this certification gives us a solid foundation for long-term success in Brazil. It not only enhances our credibility but also streamlines the regulatory approval process for entering the market. This positioning can help us attract investors and partners who prioritize ethical operations in their collaborations.
As we look to the future, our strategic focus will be on enhancing partnerships within the region. By fostering relationships with local payment processors and regulatory authorities, we can ensure a more seamless entry into the market. We also recognize the importance of creating a marketing strategy that resonates with Brazilian players, emphasizing responsible gaming and community engagement.
Furthermore, we plan to localize our game content to align with Brazilian culture, ensuring that we enhance the user experience. As we progress, continuous monitoring of compliance requirements will be vital to adapt to any regulatory changes. Investing in the technology behind our platform will also support our ability to scale and engage players effectively.
You have recently shared insights about how AI revolutionizes responsible gaming and player protection. Can you share Atlaslive’s perspective with our readers?
At Atlaslive, we see artificial intelligence as a real game-changer in ensuring player well-being. By using AI-driven analytics, we can detect potential risk behaviors early and proactively assist players who might need a break or additional support. We offer self-exclusion options, deposit limits, and other responsible gaming tools. Also we’ve found that these real-time insights help us personalize responsible gaming measures and gain genuine trust with our audience. We will continue leveraging AI-driven insights to make Atlaslive a safer and more enjoyable platform for players worldwide!
Responsible gambling and KYC compliance are growing priorities worldwide. How does Atlaslive integrate these crucial elements into its platform to ensure a secure and player-focused experience?
At Atlaslive, we understand that responsible gambling and Know Your Customer (KYC) compliance are not just regulatory necessities but essential elements in delivering a secure and player-focused experience. Our commitment to these priorities is seamlessly integrated into our platform, particularly as we tailor our solutions for the Brazilian market.
A key component of our KYC compliance strategy is a strategic partnership with Brazil’s leading identity verification technology provider. This partnership allows us to leverage advanced tools that meet the specific requirements of the Brazilian market. Utilizing document examination through Optical Character Recognition (OCR) and 3D facial identification, our partner provides comprehensive identity verification in fewer than 30 seconds. This innovation not only streamlines the registration process, reducing player registration time by an impressive 30%, but also significantly minimizes fraud risks and ensures strict adherence to Brazilian regulations.
In addition to our robust KYC services, we are devoted to promoting responsible gaming. Atlaslive has developed a suite of features designed to empower players to engage in gaming safely and responsibly. We offer customizable settings that allow users to set their own limits on deposits, wagers, and gaming sessions. Self-exclusion options and cool-off periods are also available, providing players with the tools they need to manage their gaming behavior effectively.
We additionally provide educational resources on our platform to inform players about the risks associated with gambling. Our customer support team is well-trained to identify signs of distress and offer appropriate guidance, ensuring that support is always available when needed.
Atlaslive is known for its adaptable and scalable platform. Can you share some of the latest product innovations and enhancements that set you apart in the competitive iGaming landscape?
At Atlaslive, we focus on developing a platform that seamlessly adapts to our partners’ evolving needs. That means we’re constantly refining everything—both the user-facing interface and the powerful backend behind it. Recently, we have prioritized real-time data analytics, enabling operators to swiftly identify player trends and adapt to engagement shifts seamlessly. We’ve also introduced flexible integrations, making it effortless for businesses to plug in third-party services while keeping everything running smoothly. On top of that, we’re unveiling personalization features that let operators fine-tune everything from lobby layouts to bonus offerings according to each player’s preferences. Altogether, these updates give our clients the agility and creativity they need to stay ahead in a market that never slows down!
At the Prague Gaming & TECH Summit 2025, you’ll be speaking on the panel “Regulatory Crossroads: Lessons & Compliance Strategies from North America & LATAM.” Can you share a sneak peek of the key regulatory challenges and strategies you’ll be discussing with the audience?
During the panel, I’ll dive into how our platform is built to adapt to Brazil’s unique regulatory requirements, which can change quickly as legislation matures. I plan to highlight two core areas: first, how to navigate the nuanced compliance landscape to ensure operators are always a step ahead, and second, how technology-driven solutions—like real-time monitoring and reporting—make that possible. We’ll also touch on the importance of forging strong relationships with local authorities, so you can seamlessly enter and thrive in the market. When you boil it all down, a flexible, tech-savvy approach to compliance isn’t just about ticking boxes; it’s about protecting players, earning trust, and ultimately growing a strong brand in one of the world’s most dynamic iGaming arenas!
With Atlaslive at the Prague Gaming & TECH Summit 2025, this year’s event promises invaluable insights into the future of iGaming and technology. Don’t miss the opportunity to connect with industry leaders, gain exclusive market perspectives, and be part of the most dynamic gathering in the CEE region!
Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!
The post Pioneering Compliance and Innovation: Atlaslive’s Strategy in the Evolving iGaming Landscape appeared first on European Gaming Industry News.
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