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Playtech Wins Extension to Multi-Year Partnership with Totalizator Sportowy

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Playtech announced the extension of its successful partnership with Totalizator Sportowy, Poland’s national lottery operator, following a highly prosperous multi-year collaboration between the two companies regarding Totalizator Sportowy’s online casino platform.

Playtech secured the exclusive contract with the state-owned operator, which has been in the industry for over six decades, following a strict public tender process. Totalizator Sportowy’s decision reflects Playtech’s key strengths and unique appeal to the large government-run organisations in regulated and newly regulated markets and the local audience.

Working closely with Totalizator Sportowy over the past five years, Playtech has provided cutting-edge technology solutions and a wide range of innovative gambling products including Playtech’s market leading platform, casino content as well as Playtech’s cutting edge Live product. This well-established partnership has successfully maintained Totalizator Sportowy‘s position as a state-of-the-art national online casino operator, delivering an exceptional gaming experience to hundreds of thousands of players across the country.

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The continued development and success of Totalizator Sportowy’s online offering has been possible and achieved by further innovative activities undertaken by the Company over the last five years in true and close collaboration with Totalizator Sportowy.

Mor Weizer, CEO at Playtech, said, “We are delighted and proud of being chosen once again following a strict tender process as a strategic partner of Totalizator Sportowy. Our successful partnership and collaboration with Totalizator Sportowy, has strengthened Playtech’s position as the leading technology provider in the Polish online casino market. We look forward to continuing this partnership and strengthening our commitment to the Polish market by extending our presence in Poland and delivering top-notch solutions tailored for Polish players.”

Olgierd Cieślik, CEO at Totalizator Sportowy, said, “By extending collaboration with Playtech, Totalizator Sportowy wants to ensure its commitment to working with the best in the online casino industry in order to deliver enhanced and personalized entertainment to players across Poland. Playtech’s dedication to ensuring safety and responsible gaming is a contributing factor in this decision, as this approach aligns with Totalizator Sportowy’s values and helps us meet Polish user’s expectations by providing the best offering possible.”

This extension signifies Playtech’s unwavering commitment to the Polish market and its dedication to delivering tailored solutions for Polish players. As the partner of choice for Totalizator Sportowy, Playtech reaffirms its position as a trusted and reliable provider in the gambling industry.

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Central Europe

Low6 equips BETFAN with free-to-play arcade games

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The multi-game partnership sees the legal Polish operator build out its proposition by appealing to the nostalgia of much-loved games

Low6, the leading gamification innovator, has secured an agreement with BETFAN, a new legal Polish bookmaker, to deliver a suite of free-to-play games. The operator has earmarked Low6’s pioneering spin on free-to-play games as a strategic addition to their product offering to retain and boost their active player base.

The new product offering will launch BETFAN’s first arcade-style game, Horse Race. The side scroller game challengers players to navigate a horse between sporting objects by tapping their touchscreen or mouse. The further they progress in the game, the more points they earn.

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The portfolio will also include a Bingo game where players will be issued a digital card of sporting events that are marked-off in real time with in-play action. Players are rewarded by getting a line or full-house on completing their card.

“Our goal is to make constant progress.” comments Jakub Świsłowski, Vice President of BETFAN. “The future of our sportsbook division sees free-to-play games as a key development in our product offering. We truly believe that our partnership with Low6 will allow us to make a huge difference in the Polish market and this cooperation will also open up new doors for sportsbooks in Poland”.

“BETFAN, like Low6, are focused on innovation and we’re delighted that part of our portfolio of games will be implemented within their product suite.” comments Jamie Mitchell CEO of Low6. “That our first game is delivered as a new, innovative arcade solution means we have something that the betting market has never seen before. We can’t wait to flick the switch and launch our arcade offering to the wider sportsbook and igaming verticals.”

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Central Europe

DSWV Calls for Changes as Black Market Betting Rises in 2023

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The German Sports Betting Association (DSWV) has analysed the development of the German sports betting market for 2023 at its annual press conference. The main focus was on tax revenues, the black market and player protection.

Decline in Tax Revenue

In 2023, legal sports betting providers in Germany recorded stakes of €7.72 billion, a decrease of 5.4% compared to the previous year.

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“Instead, the money flows into the coffers of the black market providers,” DSWV President Mathias Dahms said.

This development illustrates the challenges facing the legal market. One important reason for the decline is the migration of many players to illegal offerings. For example, since the State Treaty on Gambling came into force in 2021, regulated providers have not been able to keep up with the extensive betting offers of the black market due to a limited betting programme. The association is, therefore, calling for attractive framework conditions for regulated providers so that they remain competitive.

Combating the Black Market

Despite regulation, the black market has a significant market share in Germany. Studies, such as the Schnabl study by DSWV and DOCV, show that around half of the time spent by German online gambling users is spent on illegal sites. This alarming development requires urgent action on the part of the Joint Gambling Authority of the federal states (GGL). The DSWV is, therefore, calling for a reorientation of the current regulatory policy in order to strengthen the legal market and curb the black market.

Promotion of Player Protection

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Many interested parties will open betting accounts during the European Football Championship. It is, therefore, all the more important that gamblers are directed to the legal market. Advertising helps to make the brands of legal providers stand out from the illegal offers on the black market. Only companies permitted by the GGL protect players. In the debate on sports betting advertising, the DSWV is, therefore, expressly opposed to a ban on advertising.

“No company can survive if it is not allowed to advertise, and this must remain the case for sports betting providers. Otherwise, players are left with the black market, where there are no protective measures and controls,” Dahms said during the conference.

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Central Europe

Greentube debuts content in Slovakia

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Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has taken its diverse portfolio of popular slots live in Slovakia, marking further European growth for the company in regulated markets.

Now available via a range of the country’s leading online casino brands, players will be able to get their hands on Greentube’s upcoming releases such as Book of Ra™ Deluxe 10: Win Ways™, Sizzling Hot™ Deluxe 10 Win Ways™ and Top o’ the Money™ – Pots of Wealth.

These new releases will sit alongside the supplier’s classic games which have proved their enduring appeal among European players including hit titles such as Book of Ra™, Sizzling Hot™ and Ultrahot Deluxe™.

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This latest market entry into Slovakia furthers Greentube’s growth in Central Europe and mirrors its progress globally, in line with its strategy for the year ahead.

Opher Ben Zvi, Deputy Head of Global Sales at Greentube, said: “Slovakia is another step forward in our roadmap for 2024. It’s a country with great potential and one where we expect big things from our proven content.

“Our range of games is set to provide a diverse choice for players, beginning with our successful WinWays™ titles. These will soon be joined by the global hits from our Diamond Mystery™, Diamond Link™ and Cash Connection™ game series.

“We’re proud to see them on offer to an even larger demographic via our partners in the country.”

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