Affiliate
Vectiq acquires PlayCanada.com from Catena Media ahead of Alberta iGaming rollout
Vectiq Inc. has acquired PlayCanada.com from Catena Media US, Inc., the companies said Monday. Vectiq is a Nevada-incorporated performance-acquisition group, while Catena Media is an iGaming affiliate network.
The companies linked the deal to Alberta’s move to open regulated online gaming to private operators on 13 July 2026, adding another regulated province alongside Ontario’s iGaming Ontario framework. PlayCanada.com covers casino, sports betting, poker, and slots content across Canadian provinces including Ontario and Alberta, and the companies noted the domain dates to 2000.
“PlayCanada.com is a brand that Canadians have trusted for a generation,” said Pablo Ferreira, CEO of Vectiq. “Alberta’s regulated market will create an enormous demand for credible, province-literate guidance for players, and PlayCanada.com’s editorial depth and national footprint put us in an exceptional position to meet it.”
“PlayCanada.com is passing to a partner well placed to take it further. Vectiq’s Canadian expertise and local presence make it ideally suited to grow the brand as Alberta opens up. This is our MRKTPLAYS+ strategy in action — backing strong partners to unlock more value in their markets. Canada remains an important market for Catena Media, and we’re glad to see PlayCanada.com in good hands as it enters its next chapter,” said Pierre Cadena, Chief Operating Officer of Catena Media.
Vectiq said its portfolio now includes MaxSpinz.com, described as an Ontario-focused casino and sweepstakes review platform, alongside PlayCanada.com’s national reach. The company said it plans to drive regulated player acquisitions for operators using a mix of editorial content, SEO, paid media, free-to-play game mechanics, and CRM.

