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Revolutionising Online Betting: How MeridianBet’s ‘Empty Bet’ Changes the Game

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  • An opportunity to bet on any conceivable and measurable human interaction event, Empty Bet is unique to MeridianBet and not available to consumers elsewhere
  • From sports to politics, to showbusiness and special events, you can place a bet on any opportunity, and MeridianBet will give you the odds
  • Empty Bet creates the ability for customers to tap into their own expertise and creativity to create custom wagers that are not available on traditional betting markets
  • This is a long-standing product of MeridianBet’s: content remains a crucial driver of growth and success within the iGaming industry, and MeridianBet have been pioneers in product development, creating and offering consumers novel products years before they become industry common offerings
  • While a traditional bet builder allows customers to combine several selections from different markets within a game into one custom bet, the Empty Bet service allows customers to submit their own unique wager ideas

LAS VEGAS, Feb. 02, 2023 (GLOBE NEWSWIRE) — Sport and Gaming are a powerful combination for consumers, closely intertwined in their minds and with content in the sports betting and iGaming industries more important than ever. MeridianBet Group has been implementing a content-led strategy for two decades, long before it became mainstream.

In order to carve out its own niche and expand its prominent position in the sports betting market in the territories in which it operates, the MeridianBet Group has been building its brand identity through, among other services, Empty Bet.

Empty Bet is a unique offering and differs from a typical and more common place bet builder offer from a bookmaker. While a traditional bet builder allows customers to combine several selections from different events or markets within a game into one custom bet, the Empty Bet service takes it a step further by allowing customers to submit their own unique wager ideas. Whatever its nature might be, provided it fulfills legal, ethical and industry good practice standards, the over 3.2 million players acquired by MeridianBet worldwide (via both retail and online channels) can formulate the bet and wager on it either online (desktop and mobile) or by virtue of its global retail network of 735 shops throughout the Europe, the Americas, and Africa.

This allows for a greater and a very unique level of customisation and the ability for customers to tap into their own expertise and creativity to create custom wagers that are not available on traditional betting markets. This feature is not limited to sports betting and can be applied to any measurable event, as long as it is legal and ethical. This is the feature setting MeridianBet apart from other, both traditional and digital, betting platforms and provides a unique and engaging experience to sports bettors.

MeridianBet is committed to providing a unique and engaging experience for its customers, and to continuously innovate in order to stay ahead of the competition. This is a part of Group’s approach to constantly broadening the product and content portfolio, driven by a passion for invention and delivering both the betting services customers ask for, and those the customers didn’t know they wanted but make their entertainment experience meaningfully better.

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With the iGaming industry is forecast to experience significant growth in the coming years, it is more important than ever for companies to offer a diverse range of content options to attract and retain customers. As announced on 12 January 2023, MeridianBet has entered into a conditional definitive acquisition agreement with Nasdaq traded Golden Matrix Group. On completion, with Golden Matrix’s extensive portfolio of games and white-labeled solution, and MeridianBet’s unique Empty Bet feature, the combined group will be in a strong position to capitalise on the forecasted growth in the iGaming industry.

About MeridianBet Group

Founded in 2001, the MeridianBet Group is a well-established online sports betting and gaming group, licensed and currently operating in more than 15 jurisdictions across Europe, Africa and South America. The MeridianBet Group’s successful business model utilizes proprietary technology and scalable systems, thus allowing it to operate in multiple countries and currencies and with an omni-channel approach to markets, including retail, desktop online and mobile.

MeridianBet has entered into a conditional definitive acquisition agreement with Nasdaq traded Golden Matrix Group (GMGI) pursuant to which GMGI has agreed to acquire MeridianBet Group and its related companies in a cash and stock transaction valued at approximately $300 million. The acquisition is expected to close in the first half of 2023, subject to customary conditions to closing, including GMGI raising required funding, completion of due diligence, GMGI shareholder approval, and regulatory approvals. 

Both companies plan to continue operating under their respective brands.

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For more information, visit https://ir.meridianbet.com.

Further information on MeridianBet Group can be found at www.ir.meridianbet.com

Twitter – https://twitter.com/meridianbet_ofc  

Contact: [email protected]

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/1522a6f9-d75c-4866-b4d2-a61870d99af6

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Aristocrat Interactive Delivers New Player-Centric Experience to Cliff Castle Casino Hotel Through Mobile and Cashless Systems

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Cliff Castle Casino Hotel Expands Long-Standing Relationship with Aristocrat Interactive Through New Products & Solutions

Aristocrat Interactive™ announced today the roll out of new player-centric solutions to Cliff Castle Casino Hotel, located in Camp Verde, Arizona, as part of a recent deal under its Gaming Systems division.

Already an Oasis™ customer for over 20 years, as part of the deal signed in December, Cliff Castle Casino Hotel will be adding Aristocrat Interactive’s player mobile app, PlayerMax™, as well as its Mobile nCompass™ cardless solution, ONE LINK progressive management solution and Oasis Loyalty™ suite of products, all rolling out over the course of the summer.

“Cliff Castle Casino Hotel has been a valued customer of Oasis™, our comprehensive casino management system, for over two decades now,” said Kristen Jones, VP of Sales of Aristocrat Interactive Gaming Systems. “We take great pride in being a trusted provider of products that support casino operations, while also keeping the player experience top of mind.”

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These additional products will enable Cliff Castle Casino Hotel to push real-time progressive data to marquee video displays and electronic gaming machines (EGM) on the floor through ONE LINK. Separately, the Oasis Loyalty™ suite of products, will allow for advanced campaign management and enterprise-wide tier management – ultimately, leading to operation efficiencies and strengthened player retention.

Through PlayerMax™, Cliff Castle Casino Hotel patrons will benefit from access to a blend of immersive options, engaging features like live progressive jackpots, exciting rewards and personalized offers to stay informed through timely, location-based communications.

Players will also be able to “card-in” via their mobile device, enabling them to play an EGM without having to insert a physical players’ card.

“Aristocrat Interactive has been instrumental in our ability to provide our players with a personalized and entertaining casino experience,” said Paul Hamm, Director of Gaming for Cliff Castle Casino Hotel. “We’re confident that the addition of these products will continue to elevate the player experience and show the value we bring to players, reinforcing Cliff Castle Casino Hotel as a premier gaming destination.”

 

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The post Aristocrat Interactive Delivers New Player-Centric Experience to Cliff Castle Casino Hotel Through Mobile and Cashless Systems appeared first on European Gaming Industry News.

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Introducing Rhythm of Resistance: A Fresh Rhythm Metroidvania Where Your Playlist Is Your Weapon

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Drenched in Darkwave: Innovative 2.5D Rhythm Based Metroidvania – Fueled by Forbidden Music and Gothic Soundscapes.

NetherMoon Game Studio, a small independent development studio based in Karlstad, Sweden, unveiled today Rhythm of Resistance, a shadow-draped adventure that fuses the somber tones of gothic and darkwave music with atmospheric Metroidvania exploration, creating an unforgettable game experience unlike anything you’ve seen, or heard, before.

Proudly tipped to be the world’s very first Rhythm Metroidvania, Rhythm of Resistance places explorers in the role of Aria, a hero fighting for survival in a dystopian future where music is forbidden, joy outlawed, and the skies hang heavy with cloying silence. The world is ruled by shadow and steel, until Aria discovers a relic of the old world – a cracked cassette player pulsing with forbidden power. This ancient music player unlocks a host of mysterious abilities, and allows her to navigate through labyrinthine dungeons, spectral foes, and traps as cruel as they are cursed. Each corridor hums with a forgotten melody, each enemy a sentinel of silence.

In Rhythm of Resistance, music is your key to success. As your adventure progresses, Aria discovers dusty cassettes hidden in the ruined world and expands her music library, unlocking more than 20 unique tracks, each holding the key to progression and altering the gameplay, unlocking different stats and abilities. Choose your playlist with care, in Rhythm of Resistance, your chosen beats can be your saviour or your downfall, with each track dynamically changing your surroundings, working at a different tempo to increase or devastate your chances of survival. Players will enjoy full freedom to choose the haunting songs, and will watch as the entire world around them reacts to their choices.

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Expected to release in 2026 on Steam, Rhythm of Resistance offers a host of unique gameplay features, the first and only Metroidvania adventure where your playlist is your weapon! With music controlling your destiny, playlists can not only alter your surroundings, but alter enemy behaviour, reveal hidden paths, and solve the most fiendish of musical puzzles.

Music is a key factor in the title, with two early band announcements being Swedish goth sensation ABU NEIN, who took the darkwave world by storm with the release of their debut album “Secular Psalms” in 2020, and Underground Fire, a Swedish gothic rock band formed in 2015 by the aptly named Rob Coffinshaker in 2015. More musicians will be announced as the game’s development progresses, but you can be sure that they will delight any fans of the genre.

Joel Fjällsby, Founder & Creative Director at Nethermoon Game Studio commented, “I wanted the music to be real songs with lyrics and everything. Like an old track you could actually find on a forgotten cassette tape. With this in mind, I reached out to bands that felt like a great fit—and everyone so far has fallen in love with the project.”

Get your groove on and feel the beat to attack, parry, dodge, and unleash powerful abilities, all in perfect sync to your soundtrack. Be on the lookout for spare parts to upgrade your music player and unlock new powers as you traverse a vast, haunted landscape of crumbling cathedrals, rust-choked catacombs, and decaying factories echoing with the whispers of lost, solemn songs as players guide Aria to uncover clues of a long-forgotten past.

Rhythm of Resistance Feature Highlights:

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  • World’s first rhythm based Metroidvania where every beat defies the void, and your playlist is your weapon!
  • Wield the force of music to unlock exciting features and abilities.
  • Discover 20+ forbidden cassette tapes,each one distorting reality in strange and surprising ways while dynamically changing your game experience
  • Choose your tracks wisely to alter enemy behaviour, reveal hidden paths, and solve musical puzzles.
  • Stay on the beat to stay alive! Attack, parry, dodge, and unleash powerful abilities in sync with the dark pulse of your chosen song.
  • Traverse a vast interlinked world of cathedrals, catacombs and factories to uncover clues of a long-forgotten past.
  • Collect spare parts to upgrade your music player and unlock new abilities.
  • Featuring a haunting gothic darkwave soundtrack from a range of underground artists.

Joel Fjällsby, Founder & Creative Director at NetherMoon Game Studio commented, “I’ve always been drawn to dark music, dystopian worlds, and of course Metroidvanias—so this project is the perfect fusion of everything I love. Honestly, I’m surprised no one’s made a game like this before. It’s a massive undertaking, especially for a new studio, but I love every hour of it. Seeing this dark, mysterious world come alive is incredibly rewarding.”

Rhythm of Resistance – Every beat, a rebellion. Every song, a revolution.

To find out more about Rhythm of Resistance and to Wishlist, please visit the Steam page here: store.steampowered.com/app/3269550/Rhythm_of_Resistance/

Find out more about the team on the Nethermoon website: nethermoon.com

Stay up to date with all the latest news by following NetherMoon Game Studio on social media: YouTube, Instagram, Facebook, TikTok, X, LinkedIn

 

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The post Introducing Rhythm of Resistance: A Fresh Rhythm Metroidvania Where Your Playlist Is Your Weapon appeared first on European Gaming Industry News.

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Zimpler introduces ID+: A next-gen identification layer for digital payments

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Zimpler introduces ID+: A next-gen identification layer for digital payments
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Zimpler, a leading Swedish company in Pay-by-bank solutions, today announced the launch of Zimpler ID+, a new identity layer designed to simplify compliance and accelerate user conversion within digital payment environments. By embedding biometric identification and regulatory checks directly into the first user interaction, Zimpler ID+ reduces friction in sectors with complex onboarding requirements.

“Zimpler ID+ gives our partners a direct path to compliance and conversion – cutting onboarding time, reducing drop-offs, and removing the need to build identity infrastructure in-house,” said Tobias Gunnesson, Chief Product Officer at Zimpler.

“While most verification flows still rely solely on deposit-based triggers or cookie tracking, we’re the first to enable verification at the point of entry – meeting compliance head-on and delivering a better user experience from the start.”

Purpose-built for highly regulated digital environments

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Zimpler ID+ serves industries where compliance is critical and abandonment rates are costly, such as iGaming and financial services. It ensures users are verified from the start, without requiring deposits or post-registration identity checks.

Key features include:

  • Quick onboarding: Verification and collection of KYC data takes place at the first point of contact, not only at the point of payment
  • Seamless return user experience: Returning users can identify with biometric technology and are recognized with the help of cookies
  • Works even without cookies: If cookies are unavailable, the user can easily identify themselves using a passkey
  • Built-in compliance: Regulatory assurance at every step of the customer journey

By functioning as a unified identity layer from sign-up through repeat visits, Zimpler ID+ helps businesses minimize onboarding churn and maximize regulatory confidence.

Solving identification friction at scale

The launch of Zimpler ID+ comes as businesses across Europe face rising pressure to improve digital onboarding while maintaining regulatory standards. National ID systems remain foundational – but they weren’t built to optimize every business touchpoint.

Zimpler ID+ complements these systems by offering operators a plug-in layer of biometric identification and gathering of KYC information tailored to business needs. It removes the need for deposit triggers, repeated logins, or re-verification after a device change.

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“With Zimpler ID+, we’re introducing a flexible approach that gives businesses more control over identity flows – without compromising security or relying solely on external systems” said Gunnesson.

Product availability

Zimpler ID+ is now available as a value-added service to select partners in Finland, with more markets to be added in the future.

By embedding advanced onboarding capabilities directly into its existing infrastructure, Zimpler expects ID+ to strengthen customer retention and enhance platform value across regulated sectors for years to come.

The post Zimpler introduces ID+: A next-gen identification layer for digital payments appeared first on European Gaming Industry News.

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