NetEase Games Launches First Studio in the U.S.

NetEase Games, the online games division of NetEase, Inc. announced its first U.S. studio, Jackalope Games, based in Austin, Texas. Jackalope Games will be creating new and exciting PC and console games as a first-party studio of NetEase Games.

Jackalope Games is led by industry veteran Jack Emmert, whose credits include City of Heroes, Neverwinter, Star Trek Online, and DC Universe Online. Jack has worked on games based on some of the biggest media franchises in history and brings decades of MMORPG experience to this studio.

“NetEase Games is the best possible place for me and my team to thrive,” said Jack Emmert. “We share the same passion– to create engaging online universes for gamers worldwide. NetEase Games is providing the support and resources needed to build a great studio and great games.”

Jackalope Games is NetEase Games’ first first-party studio in the U.S., but it will operate independently and maintain creative autonomy in its game development and publishing. The first project produced by Jackalope Games is being fully funded by NetEase Games.

Jackalope Games believes that collaboration and diversity are necessary ingredients for studio success. Although based in Austin, Jackalope Games embraces the virtual office and hires talent from all over the world.

NetEase Games has brought a number of studios into the company over the past year, led by industry veterans with highly passionate and motivated teams. The founding of Jackalope Games represents NetEase Games’ commitment to innovation and allowing developers to produce games that excite players globally.