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Canada

Sightline and IGT to Launch Mobile Loyalty Platform at Indigo Sky Casino

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Sightline Payments announced the planned launch of its mobile loyalty platform, JOINGO, at Indigo Sky Casino & Resort in Wyandotte, Oklahoma in Q1 of this year.

Leveraging JOINGO’s seamless integration with the IGT ADVANTAGE casino management system, the Indigo Sky branded mobile app will feature mobile marketing tools that give patrons a unified experience from the convenience of their iOS or Android devices, enhancing the experience for all GO Rewards Club members.

Owned and operated by the Eastern Shawnee Tribe of Oklahoma, Indigo Sky boasts one of the largest casinos in northeastern Oklahoma. Its casino floor features over 1400 gaming machines, various table games, and a bingo hall. The resort includes two hotel towers and an RV park, and its Creekside Bar & Grill offers the area’s only golf simulator.

In 2021, Sightline Payments announced a partnership with IGT to provide solutions to aid in the deployment of cashless gaming technology through IGT’s suite of systems innovations, including Resort Wallet with IGT Pay. They recently expanded the partnership to include Sightline’s mobile loyalty platform, JOINGO. The launch of the JOINGO mobile loyalty solution at Indigo Sky Casino & Resort will be the first product launch for Sightline with IGT following these announcements.

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With Sightline’s mobile loyalty platform, Indigo Sky will be able to enhance customer engagement with modern, mobile-driven marketing. The platform integrates with Indigo Sky’s casino and nongaming management systems, allowing the property to deliver automated, real-time marketing messages to guests’ mobile devices with personalized GO Rewards Club activations. Guests will be able to use the Indigo Sky mobile app to virtually check in for drawings or promotional contests, eliminating the need to stand in line at physical kiosk locations to do so.

“We’re always looking for new ways to enhance our guests’ experiences, and Sightline’s mobile loyalty platform helps us deliver an integrated mobile app solution that meets the demands of today’s customer. Guests want to do everything from their mobile device and launching our app will give them this everyday convenience while expanding our abilities to offer more personalized marketing promotions,” Melanie Heskett, General Manager of Indigo Sky Casino & Resort, said.

“Mobile engagement solutions meet customers where they are, and the Indigo Sky mobile app will deliver the same seamless mobile-first experience that customers have come to expect in their everyday lives. Adopting mobile solutions like Sightline’s mobile loyalty platform helps casinos modernize their customer experience while enhancing their marketing capabilities,” said Kirk Olson, Senior Vice President, Mobile at Sightline Payments.

Indigo Sky is also planning to integrate its mobile app with IGT’s Resort Wallet product and the IGT Pay solution at a later date.

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Canada

Play’n GO announces partnership with Canadian operator Loto-Québec

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Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Canadian operator Loto-Québec, launching the Swedish gaming giant’s games into another Canadian province.

Already active in another Canadian province , this partnership sees Play’n GO’s content available in the province of Québec exclusively with Loto-Québec, a state-owned corporation, where online players now have access to titles such as Tome of Madness. 

Magnus Olsson, Chief Commercial Officer, Play’n GO said: “At Play’n GO, we have always been clear in our vision to be active in every regulated market in the world, and this partnership with Loto-Québec is the next step on that journey.

“Our past success in Canada gives us confidence that players in Québec will enjoy the best Play’n GO content, and we look forward to many years of success with Loto-Québec in the province.”

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Stéphane Martel, Head of Product and Innovation at Loto-Québec added: “As the sole iGaming operator in Québec, we pride ourselves on offering titles that truly add value to our platform, lotoquebec.com. We are happy to bring Play’n GO games to our players.”

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Canada

Court Decision Upholds iGaming Ontario’s Model

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iGaming Ontario has welcomed the decision of the Ontario Superior Court, which found that iGaming Ontario’s model is consistent with the Criminal Code and that iGaming Ontario is conducting and managing igaming in the province.

“We have always been confident in our model and are pleased that the court has ruled in our favour, and that Ontarians can continue to play with confidence in our regulated igaming market,” said Martha Otton, Executive Director of iGaming Ontario.

“Ontario’s model meets the requirements and contributes to the public good by protecting players, their data and their funds, while helping to fund priority public services in Ontario, and bringing well-paid, high-tech jobs and economic development to Ontario,” Otton added.

In dismissing the application brought forward by the Mohawk Council of Kahnawà:ke (MCK), the Superior Court found that iGaming Ontario is the “operating mind” behind Ontario’s competitive igaming market in accordance with the conduct and manage requirements of the Criminal Code.

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iGaming Ontario will continue to conduct and manage igaming as it has since the launch of the regulated market on April 4, 2022.

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Bragg Gaming Group

Bragg Gaming Appoints Renowned iGaming Executive Neill Whyte as Chief Commercial Officer

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Bragg Gaming Group, a global iGaming technology and content provider, announced that Neill Whyte has been appointed as Chief Commercial Officer (CCO), effective 1st May 2024, establishing a new global commercial structure at the Company and bolstering its leadership team.

Whyte brings over 18 years of experience in the iGaming sector, most recently in the role of Chief Commercial Officer at Digital Gaming Corporation’s (DGC), B2B iGaming Division. After joining DGC in early 2020, he was responsible for the commercially successful launch and growth of its content distribution business in the US.

Prior to joining DGC, Whyte held multiple positions in the gaming industry including as Head of Business Development at Isle of Man-based iGaming specialist Apricot Investments, as Board Member at Swedish iGaming product and Lottery content distributor Genera Networks, and in various senior roles over eleven years at leading iGaming content supplier Microgaming, including as Head of Product Channels.

In his new role with Bragg, Whyte will be tasked with leading the Company’s global commercial teams to drive growth across all of the Company’s product verticals which include proprietary online casino content from its Atomic Slot Lab, Indigo Magic and Wild Streak Gaming studios, exclusive content from content partners, HUB a leading casino content aggregation platform, Fuze player engagement, as well as its award-winning player account management (PAM) platform and turnkey solutions.

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Matevž Mazij, Chief Executive Officer at Bragg, said: “I am very pleased to be announcing today the appointment of Neill Whyte as Chief Commercial Officer at Bragg. His iGaming product and market knowledge, together with his record in driving growth from developing successful and mutually beneficial commercial partnerships are exceptional.

“As we leverage our broad content and product portfolio to grow in existing and new markets, including in the United States, Canada, Latin America and Europe, Neill’s unique combination of knowledge, skills and experience in this sector are a perfect fit for our ambitions at Bragg.”

Neill Whyte, Chief Commercial Officer at Bragg, said: “It’s an honor to join Matevž and the wider teams at Bragg already in place across North America, Europe and in India. I have been impressed with the depth and quality of the content, product and technology offerings at Bragg, and its ability to rapidly adapt, certify and deploy this content and technology in newly regulated markets is a distinct advantage.

“We also have a huge opportunity to grow our footprint with our existing customers in markets in which we are already established. Our content and product roadmaps are second to none, and I’m planning to get on the road in the coming weeks and months to meet the team and our customers and to start building for the next stage of mutual growth. I can’t wait to get going.”

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