Connect with us

Africa

Soft2Bet takes its first steps into Africa with a multi-year Turnkey deal with media leader Channels TV

Published

on

soft2bet-takes-its-first-steps-into-africa-with-a-multi-year-turnkey-deal-with-media-leader-channels-tv
Reading Time: 2 minutes

 

Soft2Bet has signed a multi-year turnkey agreement with leading Nigerian media company Channels Media Group to provide its powerful platform solution and Managed Services in the largest regulated market in Africa.

As part of the deal Soft2Bet will power Waddibet, Channels Media Group’s online sports betting and casino offering, driving value for the group by managing its entire customer acquisition and retention strategy through its market-leading ‘Managed Services’ offering.

The partnership will make full use of Channels local knowledge and Soft2Bet’s online sports betting and casino expertise as the broadcaster leverages its reach to deploy Soft2Bet’s Motivational Engineering Gamification Application (MEGA), the gamification solution that enables operators to deliver market-leading ROI by providing quality content and driving player engagement in regulated jurisdictions.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

 

Regulatory expansion

Soft2Bet’s regulatory footprint grew significantly in 2023 as the group entered major markets like Sweden, Denmark, Romania and Italy and in 2024 this has continued and it is set to forge ahead on this path with worldwide expansion into Africa’s largest economy and most populous country with Channels TV.

As the company executes on its strategic roadmap throughout 2025 it will continue integrating new partners to its B2B platform and adding to its content library to deliver the richest and most complete turnkey solution for its partners.

Martin Collins, Chief Business Development Officer of Soft2Bet, said: “As a group, Soft2Bet is truly delighted to announce its first African partnership with a high-calibre media partner like Channels TV. Nigeria is the continent’s largest economy and a vibrant market and the combination of Channels TV’s strong brand equity and our highly localised and powerful solutions will deliver strong growth in this major market.”

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

Tobi Momoh, Group Strategist & Consultant of Channels Media Group, added: “Our joining forces with Soft2Bet will see us  blend our local expertise with their cutting-edge online sports betting and casino operations. We’re also highly excited at the thought of integrating Soft2Bet’s MEGA gamification and are confident in our ability to deliver premium content and elevate player engagement across this market. Together, we’re committed to setting new industry standards and establishing a leading iGaming brand that will provide unmatched entertainment to our players.”

The post Soft2Bet takes its first steps into Africa with a multi-year Turnkey deal with media leader Channels TV appeared first on European Gaming Industry News.

Africa

Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins

Published

on

springbok-casino-honours-south-africa’s-strongest-mother’s-in-the-wild-and-gives-away-25-free-spins
Reading Time: 2 minutes

SpringbokCasino.co.za, South Africa’s premier online casino, is celebrating Mother’s Day by honoring the fiercest and most devoted mothers in the animal kingdom. To mark the occasion, players will enjoy 25 Free Spins throughout May on new mystical slot, brimming with glowing gemstones and treasures — a fitting tribute to all the amazing moms out there!

This May,

SpringbokCasino.co.za celebrates the incredible “Wild Moms League,” showcasing the superhero-like abilities of these extraordinary mothers as they fight to protect and nurture their young in the toughest of conditions.

From the lioness’s unyielding defense to the elephant matriarch’s profound wisdom, these remarkable mothers go to unimaginable lengths to ensure the survival of their families.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

Join us as we highlight some of the most inspiring tales of motherhood, where love, sacrifice, and fierce protection define what it truly means to be a hero:

THE WILD MOMS LEAGUE: CELEBRATING SOUTH AFRICA’S STRONGEST MOTHERS IN THE WILD

  • Superhero Lion Mum shows us that true strength goes beyond the physical—it’s rooted in the heart and mind.
  • Superhero Elephant Mum teaches us that true leadership isn’t just about giving orders—it’s about caring for those around you and using your wisdom and experience to help them navigate challenges.
  • Superhero Cheetah Mum combines her incredible speed and sharp instincts to provide for and protect her young, teaching them how to survive in a world full of danger.
  • Superhero Meerkat Mum vigilance is one of her greatest strengths. Perched high on lookout, she tirelessly watches over her family, keeping them safe from dangers like birds of prey and snakes.
  • Superhero Hippo Mum shows us that strength, dedication, and sacrifice are key to protecting those we hold dear.

MAY FREE SPINS
Valid May 1-31, 2025

25 Free Spins for Gemstone Keys: The Arcane Unlocked

Coupon Code:  LEAGUE

Prepare for an exciting journey with the new slot from Realtime Gaming, Gemstone Keys: The Arcane, where you could win up to 2500x your bet!

Featuring a 5-reel layout and 243 ways to win, this slot is perfect for both casual players and jackpot hunters alike. With its captivating Hold & Spin feature and multiple jackpot tiers, Gemstone Keys: The Arcane promises an adventure full of opportunities.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

Springbok Casino provides customer service in English and Afrikaans, offering hundreds of slots and table games from SpinLogic, all played in Rands. Games are playable on mobile devices or instant play.

The post Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins appeared first on European Gaming Industry News.

Continue Reading

Africa

Association of Gaming Operators in Kenya Announces New Regulations

Published

on

association-of-gaming-operators-in-kenya-announces-new-regulations
Reading Time: < 1 minute

 

The Association of Gaming Operators in Kenya (AGOK) in partnership with government agencies, regulators and civil society are spearheading a set of proactive initiatives designed to shape the future of the gaming industry and protect innocent Kenyans from addiction to gaming.

In a press release, the Association says nationwide awareness campaigns promoting informed, mindful participation in gaming will be carried out across the country.

Advocacy for tools such as time-out mechanisms, betting and deposit limits will be put in place to ensure a healthy and controlled gaming behaviour among Kenyans.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

“The gaming industry in Kenya continues to evolve rapidly, creating opportunities for economic growth, digital innovation, and employment. However, with this growth comes a heightened responsibility to safeguard the welfare of players, particularly young people and vulnerable populations,” the statement by AGOK’s board reads in part.

“AGOK acknowledges the complex challenges associated with gaming, particularly around mental health, addiction prevention, and ethical standards. These are global concerns which members of AGOK take seriously. They are at the forefront of our agenda.”

The Association furthers contends that all its members operate under a “shared code of conduct” rooted in principles of fairness, transparency and social responsibility.

Among meaningful steps it says it has taken to prevent exploitation and minimise harm include putting into place advanced age-verification systems to block underage access, self exclusion tools that provide options for and permanent restrictions to gaming activities and round-the clock toll free helplines that offer confidential mental health and addiction support.

The regulatory measures comes amid calls to regulate the sector following increase in cases of mental health and some suicide cases attributed to betting.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

The post Association of Gaming Operators in Kenya Announces New Regulations appeared first on European Gaming Industry News.

Continue Reading

Africa

Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited

Published

on

readen-holding-corp-finalises-acquisition-of-morrich-lottery-limited
Reading Time: < 1 minute

 

Readen Holding Corporation, a venture capital specialising in Fintech, Digital Payments and E-commerce, has announced the successful signing of the final agreement to acquire an 80% controlling stake in Morrich Lottery Limited, a fully licensed lottery operator in Nigeria. This milestone marks RHCO’s official entry into the African gaming market — one of the fastest-growing and most promising sectors globally.

With the closing of this acquisition, RHCO now holds active licenses in Nigeria for lottery, sportsbook and casino operations, unlocking access to an estimated $2.5 billion gaming market projected to grow over 9% annually through 2030. This move positions RHCO to become a major international force in regulated gaming, entertainment and fintech infrastructure.

Ridzky Berg, CEO of RHCO, said: “This is more than an acquisition — it’s a strategic launchpad into one of the most dynamic gaming markets in the world. Nigeria’s youthful population, expanding internet access, and growing appetite for digital gaming make this a prime market. With our proven fintech backbone and seasoned leadership, we’re ready to set a new standard for integrated, secure, and user-friendly gaming platforms across the region.”

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

The post Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited appeared first on European Gaming Industry News.

Continue Reading

Trending

Offering comprehensive coverage on all aspects of the gaming sector, our daily posts include online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Gaming News Room is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania