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Betsoft Gaming Delivers Gifts from the Gods In Rise of Triton™

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An underwater treasure is there for the taking!

Mythological wins await players in new release Rise of Triton™. Hold and Win, generous Free Spins, Wilds, Scatters and a unique Buy Bonus give multiple ways to win as well as immersive play in a stunning underwater adventure from industry leading Betsoft Gaming.

Creating a brooding atmosphere from the start, the blue hued background of the underwater palace darkens as the reels illuminate with each spin. Triton, the half mer/half man son of Poseidon, shows his god-like powers and ripped physique as he stands guard over the grid.

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Offering 5 reels and 40 paylines, the feature-packed release mixes myth with superb animations for the ultimate win potential in a beautiful deep sea experience.

High-paying symbols include Wilds and the gold trident, of which five of either will give a mighty win of 100x. Add in armour wearing dolphins, rearing seahorses and gold crowns and discover if this a battle or an adventure!

Three Scatters – the golden head of Poseidon on reels one, three and five only – will trigger 10 Free Spins. A shoal of sparkling silver fish appears as the sea darkens and the Free Spins are counted on to the screen, heightening the win expectation with every number that appears.

Delivering generous win potential, Free Spins can retrigger in the Free Spins round, plus Hold & Win can also occur during Free Spins, maximising player opportunities to secure the big pay outs.

Luminous Pearl bonus symbols trigger Hold & Win. When six or more Pearls appear, the Hold & Win round begins with three respins awarded and the triggering symbols becoming sticky. Each winning spin, when more bonus symbols are won, resets the spin counter to three. The feature ends when no respins are left or all 15 positions are filled. With Pearls giving between two and 2,000x multipliers, the win potential is truly mythical.

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Ramping up the features in Rise of Triton™, the Gold ‘W’ Wild – which can appear on any reel – will substitute for all symbols except the Pearl Bonus and Poseidon Scatter. Five Wilds will bring a generous 100x win to lucky players.

The Betsoft Buy Bonus brings another way to win in Rise of Triton™. Offering either Free Spins OR Hold & Win, players can dive straight in and buy both features plus get an increased RTP on the Hold & Win feature.

Not just visually stunning with meticulously crafted animations, Rise of Triton™ also gives a max win of 4,100x and an RTP of 96.26%. Players will be immersed in the non-stop action and colours; but for those who want more, turbo play will speed up the game to deliver an even more mesmeric experience.

Fernando Van Velzen, Head of Account Management, Betsoft Gaming, said: ‘Rise of Triton™ is already creating an impact with its mix of high volatility play and innovative win potential. The mythological theme is effortlessly uplifted with a contemporary feel to provide immersive enjoyment for players. We are confident that they will appreciate the balance of style and maths which delivers such engaging play and big win potential.’

Rise of Triton™ is scheduled for release 12th October 2023 when it will join Betsoft’s award-winning portfolio. New additions are always designed to exceed Betsoft’s industry leading standards and ensure complete player engagement and brand loyalty.

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Brazil

LuckBet Launches New TV Commercial Starring Caio Castro on Sportv and Globoplay

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The Brazilian sports betting brand doubles down on its national presence with a humorous new campaign spotlighting customer benefits, responsible gaming, and celebrity appeal.

One of Brazil’s rising names in the online betting industry, LuckBet, has launched a new nationwide advertising campaign featuring acclaimed actor and motorsport enthusiast Caio Castro. The commercial, which blends humor with strategic brand messaging, is now airing on Globoplay and will debut on Sportv.

The witty commercial stars Caio Castro in a creative split-role talk show, where he plays both the host and the guest. While only one version of him gets to talk (the host, of course), the dialogue cleverly introduces LuckBet’s key strengths—focusing on entertainment, trust, and unique player benefits.

“Caio Castro communicates our message with natural charisma and humor, while staying aligned with our brand’s core values: entertainment, simplicity, and responsibility,” said Ivan Dutra, CEO of LuckBet. “This new commercial is fast-paced, engaging, and truly represents who we are as a company.”

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LuckBet: A Responsible and Player-First Betting Platform

As the only betting operator from Mato Grosso officially listed by Brazil’s Ministry of Finance, LuckBet offers a wide range of player-centric features. These include:

  • Unlimited withdrawals

  • 24/7 humanized customer support

  • Weekly cashback on losses

LuckBet’s informal, street-smart communication style—rich in slang and expressions familiar to younger audiences—helps it stand out in Brazil’s crowded iGaming market. This distinctive approach is designed to foster a more authentic connection with bettors across all touchpoints.

Celebrity-Driven Brand With Social Impact

Since its founding in 2021, LuckBet, headquartered in Cuiabá, Mato Grosso, has rapidly grown its reputation through high-profile partnerships and sponsorships, including support for Cuiabá EC football club. Alongside Caio Castro, the brand also works with rapper PKFreestyle and sports journalist Isa Pagliari to broaden its appeal.

Importantly, LuckBet is a strong advocate for Responsible Gaming, offering tools such as self-exclusion, reality checks, and integrations with international support organizations like Gambling Therapy and GambleAware. The company adheres strictly to Brazil’s 2025 gambling regulations, operating transparently under newly defined federal guidelines.

The post LuckBet Launches New TV Commercial Starring Caio Castro on Sportv and Globoplay appeared first on Gaming and Gambling Industry in the Americas.

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Press Releases

ZITRO DIGITAL TO SHOWCASE NEW IGAMING CONTENT AT SBC SUMMIT AMERICAS 2025

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Zitro Digital is set to present its latest digital gaming innovations at the upcoming SBC Summit Americas in Fort Lauderdale, taking place from May 13-15. Visitors to booth #D270 will get a first look at the company’s new products, including the highly anticipated Legendary Sword series.

The Legendary Sword series launches with Avalon, a game adapted from the highly successful land-based title, bringing its proven gameplay to the digital world. In addition, Zitro Digital will showcase its growing portfolio, including Fu Pots Spring, the latest addition to the Fu Pots series, Twist Casino, and Empress, the newest game in the Bashiba Link series. Attendees will also have the chance to explore a variety of digital video bingo and video slot games, all adapted from Zitro’s successful land-based offerings.

 

“We’re excited to launch the Legendary Sword series at SBC Summit Americas,” said José Javier Martí, COO at Zitro Digital. “This expansion into the online market is a natural progression for Zitro Digital as we continue to provide exceptional gaming experiences across all platforms. We look forward to strengthening partnerships, exploring new opportunities, and sharing our progress within the iGaming industry at this event,” concluded José Javier Martí.

The post ZITRO DIGITAL TO SHOWCASE NEW IGAMING CONTENT AT SBC SUMMIT AMERICAS 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Asia

Esports to make its mark at Khelo India Youth Games 2025 with BGMI, Street Fighter 6, Chess, and eFootball

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For the first time in the history of the Khelo India Youth Games (KIYG), esports will be stepping into the spotlight as a demonstration event. Scheduled to be held in Bihar from May 4 to 14, KIYG 2025 will host its esports competitions from May 6 to 7 at the Patliputra Sports Complex, featuring popular titles such as Battlegrounds Mobile India (BGMI), Street Fighter 6, Chess, and eFootball on both mobile and console.

Featuring titles that span mobile, console, and strategy-based formats like chess, the esports lineup at KIYG 2025 reflects a deliberate effort to cater to diverse gaming audiences. This move also signals a broader national recognition of esports as a legitimate sporting pursuit, on par with traditional disciplines, a direction that India has been moving toward with increased pace.

While BGMI remains the most popular esports title in India, Chess stands out as a particularly noteworthy addition to KIYG 2025. Once considered a purely traditional sport, Chess has increasingly found a home in the esports world, most recently as part of the Esports World Cup (EWC) 2025, which boasts a prize pool of $1.5 million (INR 12.6 crore) for the title. NODWIN Gaming, a leader in South Asia’s esports and gaming ecosystem, has been one of the pioneers of this shift in India. In 2021, the company organised the Chess Super League, featuring national and international stars and also hosted Chess tournaments at DreamHack India 2024 across rapid and blitz formats.

“The inclusion of titles like BGMI, Street Fighter 6, Chess, and eFootball in the Khelo India Youth Games 2025 signals a big step forward for grassroots esports in India,” says Akshat Rathee, Co-founder and Managing Director of NODWIN Gaming. “It’s encouraging to see esports standing shoulder to shoulder with traditional sports, and the addition of Chess – bridging classical and digital strategy shows how in tune this initiative is with global trends. But this isn’t just about tournaments. It’s about creating real opportunities to discover talent from Tier 2 and Tier 3 cities, places that have been overlooked for too long, thus building the foundation for a future where Indian gamers don’t just participate, they dominate on the world stage.”

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Further underscoring the growing stature of Indian Chess in esports, S8UL, a global force in esports and gaming content, has signed Grandmasters Aravindh Chithambaram and Nihal Sarin to compete at the EWC 2025. In addition to Chess, S8UL will also field players in Street Fighter 6, as well as EAFC25, Call of Duty Warzone, Tekken 8, and Apex Legends at the prestigious tournament.

Animesh Agarwal, Co-founder and CEO of S8UL believes that the inclusion of titles like Street Fighter 6, Chess, and eFootball console in KIYG 2025 reflects a thoughtful push to diversify beyond mobile gaming and build a more well-rounded competitive ecosystem. “It is especially encouraging to see Street Fighter 6 and Chess recognised through a government-led initiative, at a time when S8UL will be representing India in these very titles at the upcoming Esports World Cup. This development is crucial for identifying and nurturing talent across a range of platforms and genres from the grassroots level.  Such proactive support from the authorities is a strong indicator of the growing legitimacy of esports in India and a positive sign for the industry’s future,” he adds.

The roots of esports entering the mainstream have already been visible across various states. Before its inclusion in KIYG 2025, the state of Bihar actively embraced the esports movement by organising the Bihar State Esports Open Championship and the Bihar Inter School and College Esports Championship over the past year. States like Maharashtra, Tamil Nadu, and Nagaland have also taken proactive steps to support and formalise grassroots esports programs.

Mikhail Bhuta, Co-Founder & Tech Lead, Dirtcube Interactive LLP remarked, “Including esports in the Khelo India Youth Games is a practical step toward building a grassroots ecosystem for new-age sports. We believe that through this program, we’ll soon see national esports heroes rise from across the country and bolster India’s representation on the global stage. With this being the inaugural season, we envision having Made-in-India esports-based games be part of KIYG’s future seasons.”

With S8UL participating in Chess and Street Fighter at the EWC 2025, India has already been making waves on the international stage in eFootball, with Pavan Kampelli winning the bronze medal at the 2024 Asian Esports Games in Bangkok.

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Esports will be an official medal sport at the 2026 Asian Games, and the first-ever Olympic Esports Games is scheduled to debut in 2027. These developments mark a global shift toward legitimising esports within mainstream sporting culture.

KIYG 2025 featuring esports will help identify, nurture, and empower gaming talent from the ground up. With both state and national bodies supporting the push, the future of Indian esports looks brighter than ever.

The post Esports to make its mark at Khelo India Youth Games 2025 with BGMI, Street Fighter 6, Chess, and eFootball appeared first on European Gaming Industry News.

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