Yggdrasil signs distribution agreement with Slotbox

Yggdrasil, the leading publisher of online gambling content, has signed a deal with Slotbox that will see the supplier significantly boost the reach of its games portfolio.

Through the partnership, Slotbox will gain access to Yggdrasil’s full library of core games as well as titles developed through the supplier’s content curation initiative YG Masters.

Hit titles featuring Yggdrasil’s successful Game Engagement Mechanics (GEM) will be made available to the operator’s customers as well as all recent releases.

Slotbox is the online brand of Coastline, the leading gaming and casino operator in Ireland with eight locations across the country. The company’s online arm was launched in 2020, powered by Gaming Innovation Group’s (GiG) platform, and now has a global presence.

The partnership will see Yggdrasil further expand the reach of its content to new audiences around the world.

Andrew Pegler, Director of Commercial Operations at Yggdrasil, said: “This alliance with Slotbox will see us enhance our presence globally and it’s fantastic to work with such a renowned and established operator with a strong land-based history.

“We continue to strike important strategic partnerships and grow our global presence, taking our fantastic slot collection to even more players.”

A spokesperson for Slotbox said: “Our online brand is going from strength to strength and we are thrilled to further bolster our offering with Yggdrasil’s premium slots.

“We aim to offer our customers engaging and entertaining experiences and Yggdrasil’s slots have proven longevity and a big fan-following.”