Press Releases
Wanabet.es ‘joins the Big League’ and migrates to SBTech’s revenue-driving Sportsbook
New dawn for R. Franco brand as it replaces its sportsbook provider for SBTech to fulfill true revenue potential; Trouble in Spain for Kambi?
SBTech, the leading technology supplier to the regulated iGaming sector, has boosted its presence further in Europe by securing a long-term sportsbook deal that will propel R. Franco’s Wanabet.es brand into the ‘Big League’ through its migration to SBTech’s best-in-class revenue-driving quality sportsbook.
Marking further success for SBTech in the sales process, this high quality, visionary operator has migrated from its existing provider to SBTech’s market-ready sportsbook, known for its flexibility and extensive coverage. The deal marks the second time a Spanish facing brand has migrated from its current provider.
The move allows Wanabet.es to deliver the ultimate personalised online sports betting experience and truly fulfill its market potential in Spain. Using SBTech’s powerful, multi-award winning sportsbook, Wanabet will have greater control of risk management driving their sports that will maximise the brand’s revenue potential and take it to new heights not previously experienced with their former provider.
The success of SBTech’s localised approach has seen additional partners such as Luckia and Bethard outperform their competitors in Spain, whilst other sportsbook providers struggle to perform in the market. The announcement also further signifies SBTech’s commitment to driving growth with premium B2B gaming partners in Europe.
Andrew Cochrane, Chief Development Officer at SBTech, said:
“The migration of yet another visionary brand to SBTech is testament to not only our innovative product offering, but also the strength of our commercial and product teams throughout a rigorous sales process. We look forward to working closely with R. Franco to take them to the next level of performance through our industry-leading, market-ready sportsbook.
“The migration process can often appear daunting for an operator, but our extensive experience in what has now been multiple successful migrations to the SBTech sportsbook created the perfect foundation for R. Franco to seamlessly migrate to SBTech. This is the first of many we can expect to see during 2020.”
Javier Sacristán Franco, Digital and Operations Director of R. Franco, added: “Spain is a rapidly evolving and growing market and to build on our success we knew we had to take our offering to the next level. We firmly believe that SBTech’s best-in-class sportsbook will enable us to achieve this and futureproof the business for many years to come.”
Press Releases
Tickets on sale for Helldorado Days Rodeo at the Plaza Hotel & Casino’s CORE Arena, Friday, Nov. 7 and Saturday, Nov. 8
Popular event bigger than ever with family-friendly festival, carnival games
The Helldorado Days Rodeo returns to downtown Las Vegas, Friday, Nov. 7 and Saturday, Nov. 8 at the CORE Arena at the Plaza Hotel & Casino. This year, the event will be bigger than ever before with the addition of a family-friendly festival before the rodeo excitement begins each night. The festival will include a petting zoo, a mechanical bull, carnival rides and games, line dancing, and more.
The Helldorado Days Rodeo is fully sanctioned by the Professional Rodeo Cowboys Association and the Women’s Professional Rodeo Association. The rodeo will feature bull riding, barrel racing, team roping, tie-down roping, steer wrestling, saddle bronc riding, breakaway, and bareback riding, with prize purses totaling $40,000.
The Helldorado Days Rodeo also features related western-themed events, like mutton bustin (a sheep riding competition for future cowboys and cowgirls who are 4-10 years old and under 60 pounds), a Whiskerino contest, and a historical exhibit area. The winning artwork of a children’s coloring contest will also be on display the first night.
After parties featuring country music acts will be held at the Sand Dollar Downtown after the rodeo concludes.
General admission tickets for the Helldorado Rodeo are now on sale online for $10 per person (plus taxes). VIP tickets for $30 each (plus taxes) offer guaranteed seating as well as access to an exclusive bar and restrooms.
Sponsored by the Commission for the Las Vegas Centennial and the Plaza Hotel & Casino, the mission of the Helldorado Days Rodeo is to bring the community together to celebrate the spirit of Old Las Vegas, including those who shaped the city’s history and those who are working to preserve the western lifestyle while looking toward the future.
Details about the Helldorado Days Rodeo, associated events, and sponsorships are at: plazahotelcasino.com/entertainment/helldorado-days-rodeo/.
The post Tickets on sale for Helldorado Days Rodeo at the Plaza Hotel & Casino’s CORE Arena, Friday, Nov. 7 and Saturday, Nov. 8 appeared first on European Gaming Industry News.
Press Releases
SLOT MACHINE MANUFACTURER ZITRO UNVEILS NEW SLOTS FEATURING LIGHTING SYSTEMS TIMED TO GAME SEQUENCES
Casino goers enjoy slot machines for a whole host of reasons. Some enjoy their tried-and-true favorite games. Some people like discovering new games. Gaming manufacturer, Zitro, has just introduced slot games enclosed in a new cabinet called CONCEPT that synchronizes its Magic Lighting system to elements of the game and what a player sees on the screen.
Zitro launched the system at Pechanga Resort Casino just outside Temecula, California. Pechanga is among the first casinos in California to feature the CONCEPT cabinet and its upgraded and inviting technology. Pechanga guests can try their luck on Zitro’s Legendary Sword slot game, a medieval-themed, multi-game players like for immersive gameplay and standout features such as a four-level jackpot link, mystery-activated bonuses, and special in-game powers such as “Honor,” which multiplies rewards, “Glory,” which grants extra lives, and the “Magic Sword,” which doubles Link symbols on the boosted column. Players can experience up to seven Bonus Links, making each spin feel like part of an epic quest.
“We are committed to offering the best in gaming entertainment,” said Alex Rodriguez, Vice President of Slot Operations at Pechanga Resort Casino. “The CONCEPT cabinet and Legendary Sword slot machine bring incredible visual impact. We think our guests will love the new technology that brings all the elements of the game and the cabinet together.”
“We truly appreciate Pechanga’s continued trust in Zitro,” said Derik Moobery, CEO of Zitro USA. “Bringing the CONCEPT cabinet to Pechanga is a proud moment for us. We know they’re one of the busiest and most sought-after gaming establishments by both visitors and other gaming manufacturers. We’re confident that Legendary Sword will be a standout favorite among Pechanga’s players.”
Pechanga Resort Casino feature six Legendary Sword slot machines.
The post SLOT MACHINE MANUFACTURER ZITRO UNVEILS NEW SLOTS FEATURING LIGHTING SYSTEMS TIMED TO GAME SEQUENCES appeared first on European Gaming Industry News.
partnerships
EPIC partners with Underdog to deepen culture of responsible gaming

Attendees of the initial sessions noted positive anecdotal outcomes.
EPIC Global Solutions announced a new partnership with Underdog to further the sports gaming operator’s investment in responsible gaming education through a series of training and workshops.
As part of the partnership, customer-facing Underdog employees participated in gaming harm awareness sessions and VIP relationships workshops presented by EPIC staff, increasing Underdog staff’s ability to recognize potentially problematic gaming behaviors in their customers.
The sessions were led by consultants who shared their own experience of how different forms of gaming proved problematic in their lives, including former NCAA and NBA point guard Stevin ‘Hedake’ Smith and former boxer Liz Thielen, and provided Underdog staff the chance to explore the human side of harm through a gaming-neutral lens.
EPIC’s VP North America Teresa Fiore noted: “We’re very pleased with the positive start to our working relationship with Underdog. They have a deep understanding that responsible gaming practices must be at the core for any major operator, and it’s a constant and consistent process of learning and attentiveness. It’s clear from the session feedback that the responsible gaming message we share – influenced by the lived experience of our team – is making a difference to Underdog’s staff in a way that will further enhance their communication and customer relationships in a positive way.”
The training and workshops promoted business sustainability and customer protection by exploring communication techniques and best practices to foster healthy customer relationships.
“Partnering with EPIC has reinforced the culture of responsible gaming that we are building at Underdog,” said Adam Warrington, Vice President of Responsible Gaming at Underdog. “We look forward to furthering the understanding of responsible gaming within Underdog and continuing to participate in training sessions and workshops to deepen our player protection knowledge.”
Attendees noted positive anecdotal outcomes, such as learning ‘the nuances of messaging’ and how to ‘dive deeper to get to the bottom of what messaging could be problematic’ and taking the message of ‘direct experiences to help understand how people are impacted’.
The post EPIC partners with Underdog to deepen culture of responsible gaming appeared first on European Gaming Industry News.
-
partnerships4 weeks ago
Octoplay accelerates UK and Irish growth with strategic BoyleSports partnership
-
Asia3 weeks ago
Jetapult Strengthens AI Expertise: Onboards Industry Leaders, Oz Silahtar and Dr. Arjun Jain
-
Latin America4 weeks ago
SOFTSWISS Ignites Brazil with ‘Race Like a Legend’ Experience
-
Balkans4 weeks ago
Playson tightens grip on Croatian market with landmark Hrvatska Lutrija deal
-
Africa4 weeks ago
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
-
Press Releases3 weeks ago
Colour the world your way in Supa Crew by Swintt’s Elysium Studios
-
Press Releases2 weeks ago
Swintt stacks up a pyramid of wins in Egypt King Pearl Upgrade
-
Africa2 weeks ago
Association of Gaming Operators in Kenya Announces New Regulations