NetGaming, the creative new casino studio, is gearing up for ICE London with an exclusive supercar display as part of its announcement of two exciting automotive brand licence agreements.
The vehicles will be displayed in the main boulevard at Stand MS6. Delegates are encouraged to enter a competition to win 1 of 5 high-octane driving experiences by taking a picture of any NetGaming logo and posting it on one of four popular social media channels with the hashtag ‘#NetGaming’.
NetGaming’s entire portfolio, including its recent hit Infinity Battle, can be enjoyed at Stand N1-413 where the company’s team will be on hand to answer all questions.
The show caps a successful period for the supplier, which has just signed a series of high-profile distribution deals with the likes of Relax Gaming and Bet Construct as it continues its rapid international expansion, with several important market entries on the horizon.
Pallavi Deshmukh, CEO at NetGaming, said: “ICE is the industry’s biggest event, and NetGaming stands ready to stake its claim as one of the most exciting providers on the market. With a catalogue of immersive slot titles, ambitious plans for international growth and a passionate team, we look forward to cultivating long-term commercial relationships.
“We will launch two branded games each month, and the pair of exhilarating vehicles showcased at our ICE exhibit fits well with our 2020 ‘supercar’ theme. We encourage delegates to stop by for a chat and enter our competition to win an adrenaline-fueled driving experience.”
PlayStar partners with Enteractive for reactivation campaigns
Enteractive, the leader in player conversion and reactivation services, has been engaged by PlayStar, the community-focused online casino that’s currently making waves across the U.S, to support their existing CRM services with bespoke reactivation campaigns aimed at winning back players from lapsed accounts for the sports betting brand.
At the core of the partnership, Enteractive will run activation projects for PlayStar’s brand, focusing on both activation of registered non-funded player accounts and reactivation campaigns to bring back lapsed players.
Jon Bowden, PlayStar CMO, commented, “We are thrilled to partner with Enteractive and their innovative approach to player engagement. The team’s expertise in both conversion and reactivation campaigns will help us maximise our NGR and enhance the player experience for audiences.”
Enteractive is the industry leader in player conversion and reactivation with 15 years experience talking one-on-one with millions of players around the world, having formed in 2008, and is recognised as one of the top revenue generators globally for the iGaming sector.
Enteractive’s proprietary (Re)Activation Cloud technology platform allows a fast and seamless integration of selected player databases, with native-speaking sales agents able to engage with players in each market with real-human one-to-one outreach by phone.
Andrew Foster, Enteractive CBO, added, “Our primary goal is to facilitate direct communication between iGaming companies and their players using genuine one-on-one interactions. With the aid of our highly skilled team of local U.S. call agents, we are certain that PlayStar can increase their results in player conversions and reactivations.”
Enteractive’s native-speaking call agents support iGaming brands across every time zone. In the last year, Enteractive engaged with over 8.1million players, generating over €59 million for global operators, from almost €263million in deposits.
Foster concluded, “Brands that wish to improve their players’ experience and boost financial gains at the same time will find Enteractive’s sustainable, personalized approach the secret sauce they’ve been looking for!”
With native speaking call agents supporting iGaming brands across the globe, Enteractive converts more than 18,000 players per month for a variety of leading operators.
MGA Games launches its Seasonal Collection starting with, Jokers Lovers
MGA Games, a leading company that specialises in developing localised slot games for worldwide operators, has finally launched its much-awaited Seasonal Collection. As announced in the previous edition of the MGA Games Day, the company has prepared an array of new features for 2024, which includes the introduction of a new collection of slot games on globally recognized and celebrated dates.
One of these new slot games, Jokers Lovers, is presented in February, the month of love and Valentine’s Day. The 5-reel slot game invites players into a romantic and mysterious world with the Joker characters as the main protagonists. It promises to be an enjoyable experience for all players who try it out.
With 243 prize combinations, Jokers Lovers immerses players in a world of entertainment, where the classic casino symbols, such as fruits and letters, are mixed with the Jokers Wild and Free Spins symbols, to create exciting winning combinations.
In addition, the slot game features the new, Wild Night, which, randomly, turns up to a maximum of 4 reels into a Wild symbol.
The game features Free Spins that come with explosions and a prize multiplier that increases with every reel spin win, going up to a maximum of x5.
With dynamic gameplay and charming design, this new production is destined to make players fall in love.
Tolima Lottery Transferred More Than $6.4B to the Health System in 2023
In 2023, the Tolima Lottery transferred a total of $6439 million to the health sector. These resources, for the most part, were generated as monopoly income and come from the total sales of the traditional lottery game achieved by the company in the same period.
Marco Emilio Hincapié Ramírez, president of Coljuegos, indicated that, by 2023, the Tolima Lottery recorded sales for a total of $24,762 million, which represented an increase of 23% compared to 2022.
“During the previous period, we were able to see how lottery game operators in the country considerably increased their sales. This is significant if we take into account that the more lottery tickets that are acquired by players, the greater the amount of resources that can be transferred to the health sector,” said the president.
Likewise, the official mentioned that, in 2022, transfers from the Tolima Lottery were $6331 million: “This indicates that, in the last two years, transfers to health from this lottery amounted to $12,770 million,” Hincapié said.
Thus, it is worth noting that, in total, the 15 authorized operating companies transferred $417,131 million during the periods 2022 and 2023 for all concepts (monopoly income, tax on winners, tax on foreign lotteries, and expired prizes), with sales that reached $1.6 billion in the last two years.
“We want to highlight the contribution that the Tolima Lottery has made to the health of the department. Likewise, we invite all players to buy only from authorized distributors and their trusted lotteries,” concluded the president of the entity.
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