partnerships
Gold standard: Livespins joins forces with Golden Rock
Livespins’ streamers are getting ready to fire up the reels on games from popular studio, Golden Rock, after the award-winning provider integrated the developer’s full suite of titles into its portfolio for the first time.
The partnership will allow Livespins superstar streamers to use Golden Rock’s titles in their broadcasts to players, who can not only tune in to watch the action unfold but also get directly involved by betting behind the streamer.
This creates a group bet and shared experience but with each player able to select their own bet and number of spins.
While watching and betting behind the explosive gameplay across titles such as Remember Remember, Big Bad Beasts and Bonus Only is incredibly exciting, social interaction is baked into the Livespins experience with players able to chat with the streamer and each other throughout.
Not only that, but they can also drop reactions, emojis and even gifs in the chat function. This means a fun experience regardless of whether their bet comes home or not.
This is taken to the next level with Livespins’ Lightning Drop and Lightning Races – these are must-drop jackpots and tournaments that add another dimension to the player experience while super-charging dwell time and retention.
For Golden Rock, this partnership with Livespins allows it to deliver its games to operators in an entirely new way, and for more players than ever before to experience what it has to offer through the channel of streaming.
Offering this unique way of delivering content to players saw Livespins take home the award for Innovation in Slot Provision at this year’s EGR B2B Awards.
Michael Pedersen, Chief Commercial Officer at Livespins, said: “Golden Rock’s games are great fun and perfect for streaming thanks to the explosive gameplay they deliver. Our streamers are already chomping at the bit to use its titles in their broadcasts.
“This is a great partnership for Golden Rock as it can get its games live with more operators than ever before and put these games in front of those lucrative but heard to reach Millennial and Generation Z audiences.
“Because Livespins sits within the casino lobby, players are protected by all the responsible gambling mechanics the operator is required to offer under its international and local licences.
“For Golden Rock and for the operators that add Livespins, this allows them to leverage the huge popularity of streaming in a way that is responsible, compliant and most importantly, sustainable.”
Gary Francis, Head of Sales and Marketing at Golden Rock , added: “The demand for casino streaming content is frankly insane and in Livespins we have a product that allows Golden Rock to capitalise on this while increasing our operator distribution and introducing our games to new player audiences.
“This makes it one of the most important partnership deals we have signed and we look forward to seeing its streamers fire up the reels on our titles and for players to join them on the thrill ride they provide.”
partnerships
Sky Vegas to sponsor new ITV reality show
Sky Vegas has been announced as the headline sponsor of The Fortune Hotel, a brand new ITV1 reality entertainment show hosted by comic actor, Stephen Mangan, and produced by Tuesday’s Child.
The new series, set in a five-star resort in the Caribbean, is a gripping new format which sees contestants work in pairs to compete against other hotel guests and get their hands on a briefcase containing a life changing amount of money.
10 pairs of contestants will arrive at The Fortune Hotel, where they will be given an all-important briefcase. Inside one case is the ultimate jackpot of £250,000 in cash, while eight are empty, and one contains the dreaded Early Checkout Card – whichever pair is left holding that case at the end of each show will see their stay brought to a dramatic, premature end.
Guests will attempt to figure out who is in possession of the cash case, whilst trying to keep the contents of their own a secret, and viewers will be treated to a blend of suspense, subterfuge and glamour as the duos compete over eight episodes.
Airing on Monday 13 May on ITV1 and ITVX (and STV in Scotland), Sky Vegas’ sponsorship includes 80” of accreditations per episode, spanning Monday-Thursday over a two-week period.
The sponsorship deal also includes 10” bumpers around free programme streaming content on the ITVX and STV Player, including website and mobile apps*.
Sky Vegas also has rights to include The Fortune Hotel logo and reference to the sponsorship across their own platforms, including website and social media.
Commenting on the sponsorship, a Sky Vegas spokesperson said: “The Fortune Hotel has the potential to be the next big TV hit, and we are incredibly excited that we are going to be a part of this new show with ITV.
“Our customers enjoy fun and entertaining games, so this sponsorship opportunity just made sense. We’re looking forward to watching the show and enjoying all of its twists and turns with the rest of the nation.”
Bhav Chandrani, Director of BE Studios, added: “It’s brilliant to be bringing a brand new format to screens and The Fortune Hotel is real shout-at-the-telly fun. It’s going to be full of twists and turns as we get to watch the gameplay unfold.”
The post Sky Vegas to sponsor new ITV reality show appeared first on European Gaming Industry News.
partnerships
Red Rake Gaming presents some of its games on Swiss4Win, the online brand platform from Casino Lugano
Premium casino content developer, Red Rake Gaming, partners with Swiss4Win, the online brand from Casino Lugano, to distribute their high-end and innovative suite of top performing casino games into the regulated Swiss market.
The collaboration will grant Swiss4Win access to Red Rake Gaming studio’s outstanding array of top-tier games. Among these, there are renowned titles such as Guardians of Luxor featuring scatters, mini-games, special wheels, 1st of the Irish with its multiple features and captivating cascading reels, and others such as Mega Rich, Ultra Burst, 2 Kings of Africa, Guardian of Ra.
These games have already captured the hearts of players worldwide and are currently leading the charts in several regulated European markets and this strategic and commercial partnership is part of the supplier’s plans to expand across Europe and supply innovative games to operator partners worldwide.
Nick Barr, Managing Director for Red Rake Gaming Malta, commented on the partnership stating: “We could not be more thrilled to partner with Swiss4Win, who are a dominating force in the Swiss market thanks to their player first approach and delivery of the best service to their players. We are very confident the Red Rake Games will play a strong part in Swiss4Win’s continued growth and delighted to work with all the team at Casino Lugano.”
Paolo Sanvido, Chief Executive Officer at Casino Lugano/Swiss4Win, said: “Red Rake Gaming is an innovative brand in the online gaming industry. The inclusion of their innovative titles within our gaming platform is something we welcome with great enthusiasm, confident that we will deliver an even more fun and engaging gaming experience.”
The post Red Rake Gaming presents some of its games on Swiss4Win, the online brand platform from Casino Lugano appeared first on European Gaming Industry News.
Apricot
Super Group Announces Key Terms of Strategic Transaction to Assume Full Control of its Sportsbook Technology Platform
Super Group, the parent company of Betway, a leading online sports betting and gaming business, and Spin, the multi-brand online casino, announced that it has entered into definitive agreements to assume full control of its sportsbook software technology licensed by Apricot, Super Group’s long-standing software partner.
The transaction brings Super Group closer to its goal of fully owning and controlling its sportsbook technology across its worldwide markets, giving the company the capability to apply this technology stack to any properties it may buy or build in the future.
Super Group has agreed to acquire this technology for a total consideration of c.€140 million from Apricot’s licensor, plus additional amounts payable if certain earn-out conditions are achieved. The upfront consideration consists of c.€100 million, which will be paid in the form of cancellation of an outstanding loan. Super Group will pay an additional €40 million in two equal payments over the next two years, of which up to €20 million may be paid in ordinary shares of Super Group at its sole discretion. Additional payments of up to €210 million could be made through a contingent earn-out mechanism if Super Group’s sportsbook revenue more than doubles during the earn-out period which runs through December 31, 2035. The earn-out is calculated as a percentage of monthly sportsbook net gaming revenue, ranging from a low single-digit to high single-digit percentage.
Neal Menashe, Chief Executive Officer of Super Group, said: “I’m delighted that we have now concluded terms for the sportsbook – we have been working closely to agree to an equitable deal with a favorable structure for both parties. This is an exceptional opportunity for Super Group to take full control of our sportsbook technology, which would enable maximum flexibility for organic growth as well as M&A opportunities. We’ll continue to deliver the best sports betting and gaming experience to our customers around the world as the benefits of this deal are realized.”
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