partnerships
Swintt Strengthens German Market Presence with ZEAL Network Deal
In-demand software provider teams up with country’s leading provider of online lottery products and instant games to distribute Swintt titles across several regulated platforms
Having already carved out a reputation as a quality provider of premium slot releases in Germany, sought-after software studio Swintt has this month announced it will be further strengthening its market presence in the country after agreeing a brand-new deal with ZEAL Network.
Primarily a lottery technology company that operates publicly through its B2C Lotto24 and Tipp24 brands, ZEAL Network is Germany’s leading online provider of state-licensed lottery products and recently also branched out into virtual scratch cards and arcade-style releases via ZEAL Instant Games.
Following the company’s latest collaboration with Swintt, however, ZEAL Network will now be able to offer a full suite of Swintt slots across its various platforms, giving German customers access to a rich and varied collection of classically-themed games as well as state-of-the-art titles in the Xtra series.
As highlighted above, it will likely be the SwinttPremium collection of games that makes the biggest impact with German customers, with these titles all being designed to faithfully replicate the classic design elements and gameplay mechanics of the traditional land-based slots found across the country.
Some of the titles in this range that will now be featured across ZEAL Instant include the recently-released Eisdiele-themed Duolito Iceman, which comes with free spins and sticky wilds, and the two jackpot titles Cleopatras Pearls and Seven Seven Pots and Pearls, both of which feature a thrilling free re-spins round where players collect instant cash rewards and one of four lucrative local prize pots.
Beyond the studio’s SwinttPremium line-up, however, players across ZEAL Network will also find a range of state-of-the-art SwinttGames that all boast their own unique themes and features. With these titles typically boasting immersive graphics and sounds and a range of innovative bonus mechanics that players won’t find at any other provider, SwinttGames are ideal for the modern video slot connoisseur.
Popular SwinttGames releases that will soon debut on ZEAL Network sites include the studio’s first joker-themed title, Cash Joker, which features free spins and massive multipliers of up to 15x, and the explosive cluster pays slot, Electric Elements, which offers four unique symbol-smashing bonus modes.
With all that and more debuting on ZEAL Network in the coming weeks, the exciting new collaboration should help the company seriously bolster its casino game line-up while also enabling Swintt to connect with new customers in the German market; something both parties are looking forward to.
“While Swintt has been working in the German market for some time now, we’re always looking out for good opportunities to strengthen our presence by collaborating with quality online operators and ZEAL Network certainly fit the bill in this respect,” the Head of Business Development for Swintt, Lars Kollind, said. “The brand has a long and decorated history in lottery products and recently branched out into instant games, so we’re delighted to be able to share some of our slot expertise with them to enhance the casino offering across their network and put the Swintt brand in front of thousands of new customers.”
“Virtual slot games are becoming increasingly important in the gambling sector and will continue to establish themselves as a crucial business model in the lottery segment,” the Games Business Managing Director for ZEAL Instant Games, Julian Tietz, said. “For this reason, we are proud to be able to offer our players an extensive selection of exciting online games in our webshops (Lotto24 and Tipp24). We are pleased to be able to sustainably expand our portfolio through the cooperation with Swintt, which is internationally known for its innovative games offering. We are very much looking forward to the cooperation.”
Africa
BGaming debuts in Africa with Premier Bet
Popular iGaming content provider BGaming has signed a multi-brand content deal with African licenced operator Premier Bet, marking another major market entry.
Through this new collaboration, BGaming has delivered a selection of its games to Premier Bet’s platform. Titles such as Fruit Million, Wild Cash X9990, Bonanza Billion, Aztec Clusters and Merge Up are all available to the operator’s registered players across several African markets.
Premier Bet dates back to 1997 and currently operates in 17 countries on the continent. It is one of Africa’s biggest betting companies, offering gaming and business opportunities to people across the west, east, centre and south of the continent.
Africa has always been an epicenter for innovation and resilience, and one industry exemplifying its dynamism in recent years is gambling. This latest market expansion demonstrates BGaming’s exponential global growth and lays the foundations for further success in the thriving region.
Olga Levshina, CCO at BGaming, said: “BGaming continues to penetrate international iGaming markets, with its fresh approach to online casino proving a hit with a wide demographic of players. With this partnership, we have added some of our most appealing titles to Premier Bet’s games line-up as it seeks to expand its player base.”
Karen Hope, Director of Casino at Premier Bet, added: “We are pleased to partner with BGaming to drive this next phase of Premier Bet’s development across several key African markets. The studio’s vibrant games add variety to our casino games collection.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,100+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
The post BGaming debuts in Africa with Premier Bet appeared first on European Gaming Industry News.
Balkans
Wazdan adds to Croatian presence with SuperSport tie-up
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, has gone live with SuperSport, expanding its foothold in Croatia.
As part of the agreement, an initial tranche of games go live with the operator, including its top-performing hits such as 9 Coins™ Grand Gold Edition, 9 Lions, 12 Coins™ and Burning Sun™, with more titles set to be uploaded in batches at a later stage.
Thanks to the new deal, SuperSport’s players can now enjoy the provider’s renowned mechanics including Cash Infinity™, Sticky to Infinity™ and Hold the Jackpot™, which deliver proven results to operators.
With over 20 years of experience in the betting and gaming industry, SuperSport’s online platform is a market leader in Croatia and is now set to benefit from Wazdan’s pristine titles.
The Balkans have remained a key growth area for Wazdan as it continues to expand across regulated markets worldwide.
Radka Bacheva, Sales and Business Development at Wazdan: “Marking another step in our growth strategy, the Balkans have quickly emerged as one of the most exciting markets in Europe and we are delighted to bring our dynamic titles to SuperSport, a market leader in Croatia.
“Through our engagement-boosting features, we can guarantee an unmatched gaming experience to its players and can’t wait to see how they react.”
Robert Milic, Head of Games at SuperSport said: “Wazdan’s award-winning features and titles add real value to our offering, so we are thrilled to bring an influx of its games to our players.
“As a market leader in Croatia, it is imperative that our content remains of the highest calibre and genuinely excites players. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”
The post Wazdan adds to Croatian presence with SuperSport tie-up appeared first on European Gaming Industry News.
Craig Levine
Zenni Optical Announces Partnership with ESL FACEIT Group (EFG)
Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
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