888Poker Reports 60% Increase in US Traffic

Online poker operator 888Poker has reported a 60% increase in US traffic for April, with more people accessing the site while under lockdown measures.

888 Holdings, the parent company of 888Poker, reported the huge increase in traffic in the United States and around the world, with a significant increase in daily active poker players.

“We are seeing similar trends on our global poker network, a testament of a recreational destination that people are enjoying while sheltering in place. This is the first time in a long time that there is a growing poker network, and we are showing that there is a strong demand in the US as long as there is a secured environment. Ironically, poker is now more taboo than sports gambling. But at the same time, betting is now entertainment, and so it is easier to get legislation passed that allows for it,” Yaniv Sherman, Head of Commercial Development at 888 Holdings, said.

888 Holdings also reported an average daily revenue which is 18% more than the comparable prior-year period.