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Citizen Science Effort Launched for Gaming Community to Donate Computer Processing Power to Find Treatments for COVID-19 Virus

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BALANCED Media|Technology (BALANCED) and Complexity Gaming (Complexity), one of North America’s most elite and longest standing esports organizations, have partnered to announce #WeAreHEWMEN, a new citizen science/crowdsourcing effort to encourage the video game community to donate spare computer processing power to find treatments to fight the COVID-19 virus.  BALANCED, a crowdsourced healthcare artificial intelligence company bringing purpose to play, has launched the HEWMEN® Cell application, a free secure download that creates a virtual network to process drug discovery data for COVID-19.  Leading esports team and sponsor, Complexity, is urging the gaming community to support the effort by downloading the HEWMEN cell application.

BALANCED’s HEWMEN technology creates a distributed network that processes data-driven problems such as drug discovery and medical research.  The HEWMEN Cell application, which uses small amounts of volunteer computers’ unused processing capacity, has integrated BOINC, an open-source software platform used for volunteer resources developed by the University of California, Berkeley. It allows for the virtualizing of servers and applications inside a voluntary grid network and has been widely used with no security issues on millions of PCs. The HEWMEN Cell app was used by BALANCED and computational biologist John Wise, Ph.D., of Southern Methodist University’s Drug Discovery Lab, for finding co-medications to enhance the effect of chemotherapy in the treatment of recurrent, resistant breast and prostate cancers.

BALANCED, with John Wise, will harness the power of gamers to have the HEWMEN Cell app process information from more than 200,000 FDA-approved existing medications/compounds against models of the protein and enzymatic functions of COVID-19 to see which candidates prove most effective at reducing the virus’ pathology. Using these compounds, between 1.5-3 million virtual experiments will be run, simulating attempts to dock compounds to specific locations on the virus. By identifying the compounds with the highest probability of success, the effort will dramatically reduce development cycle time and get new treatments to market faster.

“If there’s one universal truth about gamers, it’s that they’re always looking for their next challenge,” said Robert M. Atkins, BALANCED CEO. “COVID-19 is the biggest threat to humanity and there’s no community in the world more engaged online than gamers. This makes them the perfect group to empower to help put an end to the COVID-19 pandemic. When they hear the call to help, they will answer. It’s the moment they’ve been training for since they booted up their first video game.”

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The HEWMEN Cell app can also combine human intelligence with the system’s machine learning by injecting scientific datasets into videogames.  As players interact with the games, they add human intuition and insight into the process as they act upon scientific datasets to solve complex problems or help a computer vision algorithm learn to “read” a certain type of image.

In an industry first, BALANCED recently put a medical research project on Twitch Interactive in partnership with Complexity for World of Warcraft‘s “Race to World First.” The livestream event invited viewers to become participants by playing BALANCED’s The Omega Cluster within Twitch streams while watching Complexity-Limit, the top World of Warcraft guild in the United States, become the first North American guild to win the “Race to World First.” During the 10-day tournament, participants logged over 900 hours – or 23 40-hour work weeks – playing The Omega Cluster, virtually processing medical compounds for cancer medicines through their gameplay.

“As with ‘Race to World First,’ we’re proud to partner with BALANCED to showcase the power of gaming and esports within our greater global community,” said Jason Lake, Founder and CEO, Complexity Gaming. “We’re grateful to continue working with BALANCED not only to create an engaging new experience but also to be a part of something meaningful as we strive to find a solution to this global pandemic.”

Other BALANCED efforts include the use of its technologies in an award-winning project by Chief Technical Officer Corey Clark, Ph.D., for the Barbara Bush Foundation’s Adult Literacy XPRIZE (2019) and the creation of an Eye in the Sky: Defender game for the Retina Foundation of the Southwest to improve the automation of interpreting Optical Coherence Tomography (OCT) scans used in the diagnosis and treatment of Age-Related Macular Degeneration.

 

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About BALANCED Media Technology
BALANCED Media|Technology is a crowdsourced healthcare artificial intelligence company bringing purpose to play.  BALANCED is focused on changing the way researchers, pharmaceutical and medical device companies leverage machine learning (ML) to advance the diagnosis and treatment of diseases. By crowdsourcing artificial intelligence through online communities and gaming via its HEWMEN platform, BALANCED hopes to aid researchers in investigating new treatments by creating AI-enabled technologies that reduce research time and cost and increase research effectiveness. BALANCED, a 2019 Tech Titan winner that has been recognized as an industry innovator by multiple groups including the Dallas Business Journal and Dallas Innovates, is also creating the 8 CELL video game that aids in medical/health education and research. The McKinney, Texas based company is headed by founders in data science, computing, video game development and the medical/healthcare industries.

About Complexity Gaming
Complexity Gaming is one of North America’s longest standing and most successful esports organizations, now owned by Jerry Jones of the Dallas Cowboys and investor John Goff. The esports organization is led by Founder and CEO Jason Lake, considered by many to be one of the founding fathers of esports in North America. Complexity Gaming has won more than 140 championships in nearly 30 game titles over it’s more than 15-year history. Staunchly committed to passion, professionalism, and a player-first mentality, Complexity Gaming has been continuously recognized as a global leader in modern esports.

SOURCE BALANCED Media | Technology

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Ezugi live casino launches in Ontario as first step in major North America expansion

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Ezugi, part of Evolution Group, announced the launch of its live casino offering in the Ontario online gaming market. Following the company’s initial US debut in New Jersey eight years ago, the move marks the first step in a major North American expansion plan.

Ezugi made its Ontario debut on June 17, marking the introduction of its live casino offerings to several key clients such as TheScore and Bet99. These operators have successfully launched Ezugi-powered live casino experiences for players in the province, with additional partnerships planned to roll out in the upcoming months.

The Ezugi games for Ontario will stream from Ezugi studios in Europe and include proven, highly popular titles that will greatly extend choice and entertainment for players in Canada’s most populous province.

The Ezugi portfolio includes not only well-known casino table games such as classic Roulette, Blackjack and Baccarat from our brand-new state-of-the-art studio, but also live game shows and a wide choice of regional favourites.

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Games from the latter two categories that will be available to players in Ontario include: Ultimate Roulette, a circus-themed live game show with unique multipliers; Andar Bahar and Ultimate Andar Bahar, the highly popular Asian-themed card games; and Lucky 7, an engaging card game in which players predict whether the next card dealt will be above 7 (7 Up), below 7 (7 Down) or 7. Other games launching from the Ezugi portfolio include, 32 Cards, Cricket War, EZ Dealer Roulette, Auto Football & Cricket Roulette, and more.

Pang Wee Goh, Chief Commercial Officer at Ezugi said: “After an exciting few years of consolidating our market position and extending our games portfolio, this is a very significant step for Ezugi and its growth. Ontario has long been on our radar, representing the ideal progression in Ezugi’s ongoing expansion throughout North America. I am confident that operators in Ontario will benefit from our large and innovative games portfolio, which truly offers something different for players.”

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The Mill Adventure Secures Gaming-related Supplier License in Ontario

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The Mill Adventure has announced that it has secured a gaming-related supplier license from the Alcohol and Gaming Commission of Ontario (AGCO).

The Mill Adventure can now provide its full-service player account management (PAM) platform to licensed operators in Ontario. This achievement demonstrates the provider’s proactive approach to capturing opportunities in fast-evolving, regulated markets.

As one of North America’s most dynamic iGaming markets, Ontario offers substantial growth potential for innovative companies, providing unique avenues for exploring cutting-edge technologies, diverse player engagement strategies, and partnerships with leading operators.

“The dedication and ingenuity of our team, coupled with our stringent compliance standards, have propelled us to this significant milestone. We are eager to introduce our platform to local operators and revolutionize gaming experiences in this thriving region,” Bjørnar Heggernes, Commercial Director at The Mill Adventure, said.

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The Mill Adventure platform, acclaimed for its operational efficiency and unique player engagement capabilities, merges sophisticated technology with inventive functionality — from SmartLobbies, its AI-powered casino management solution to Betpool, a feature designed to reimagine casino and sportsbook as social hubs. The platform features state-of-the-art tools, including a fully automated casino management system, in-house promotional tools, in-depth analytics, and robust security features for fraud and risk management, automated withdrawals, and Responsible Gaming — all designed to ensure relevance and excellence in a competitive market while being fully compliant.

Honored with the “Platform Innovation of the Year” title at SBC’s recent CasinoBeats Awards, the company continues to lead the way in ensuring seamless and secure gaming experiences and is poised to meet the high standards and expectations of Ontario’s operators and players.

In addition to Ontario, The Mill Adventure holds licenses in Germany, Sweden, Romania, and Malta, as well as platform certifications in the Netherlands, Portugal, and Georgia — regulatory recognitions that underscore the company’s reputation for exceptional compliance proficiency in the global iGaming industry.

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Andrew Cochrane Chief Business Officer at GiG

GiG signs iGaming platform agreement to expand Ontario market footprint

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Gaming Innovation Group (GiG) has announced the signing of a Head of Terms with Ventures Lab, for the provision of its award winning iGaming platform, and AI tools DataX and LogicX, marking the fourth partner for GiG in the Canadian province and supporting GiG’s global strategy for regulated market growth.

The agreement with Ventures Lab in Ontario will fully utilise the capability of the platform and the ability to support speed to market. GiG’s experience in Ontario and in global regulated markets, and as exclusive regulated markets provider for the brand, the deal includes scope to leverage the possibility to expand into a multi-jurisdictional partnership in the future.

GiG has focused its suite of pioneering solutions on driving exponential growth in revenue for operators with its highly scalable iGaming platform, offering localised third party content and leading suppliers for the Ontarian market. GiGs peerless gamification layer creates an optimised and immersive casino experience tailored to regional preferences, powering increases in both client retention and player engagement.

As part of the deal, Ventures Lab will benefit from the full power of dynamic AI tools DataX and LogicX. With a growing emphasis on cutting-edge artificial intelligence and automation, the incorporation of the advanced machine learning models into it’s toolkit, with enhancing decision-making processes and rule building will help deliver significant increases in player acquisition and customer retention.

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With the reporting year starting April 1st, iGaming in Ontario has published that the 2023-24 year ended with online gaming revenue topping at €3.8 billion, an 88% increase over the previous year, representing the opportunity for significant growth throughout the province.

Andrew Cochrane, Chief Business Officer at GiG, commented, “GiG is continuing to attract experienced partners who trust in our ability as the technology partner to drive efficiency and profitability in their operations. This agreement further underpins our powerful strategy to capitalise on the overwhelming potential within our market leading solutions, forming strong new partnerships in core regulated markets, with the intention of reaching and exceeding our ambitious growth targets for the business.”

Carlos Strazzer, Chief Executive Officer at Ventures Lab added: “This collaboration will enable us to drive substantial growth and expansion leveraging GiGs vast experience in regulated markets and their leading technology. We’re very much looking forward to delivering an unparalleled betting experience for the Ontarian market and seizing the opportunities this region holds.”

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