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AretoNet has integrated with igaming platform provider Dragonfish to sell its products and launch its platform with 10 Inter Group Partner Holding operator brands. IGP serves as a white label affiliate for DragonFish.

“We’re excited to launch AretoNet for all our BI, CRM and marketing needs. We wanted a cost-effective solution giving us in-depth and meaningful insights into our player data but keeping functionality easy-to-use. AretoNet is the perfect fit,” Urban Håden, CEO of IGP, said.

AretoNet is a technology platform that enables operators to evaluate their player database and, with complete lifecycle analytics, launch automated multi-channel and multi-level marketing campaigns.

“We’re delighted to launch IGP’s ten brands on our platform to support its aggressive growth plans over the next few years. We’re also pleased that through this partnership, we have been able to integrate with one of the leading igaming platforms, meaning, it is now seamless for all Dragonfish operators to partner with us and launch our platform. We’re looking forward to onboarding more operators in the coming months,” Justin Farrugia, co-founder of AretoNet, said.