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The tech-forward gaming with the EGT products at ICE 2020




ICE London 2020 is again shaping to be a key show for EGT. The company has designed its 1,200 sq. m stand S4-330 as a mainstage for its most significant product novelties that are expected to fulfil the high expectations for gaming design, technology and performance.

The trendy General slot line of EGT is now extended with seven more models, widening the prospects to be a top choice for operators and players. The new G50 C Up and StG50 J1 Up and St and G50 J2 Up and St feature 50-inch frameless HD monitors all with different display curves, distinguishing EGT as one of the manufacturers with the most diversified portfolio in the field. The models rely on the proven Exciter III platform, stand out with their refined design and picture quality, have a convenient, large keyboard with a touch screen, in-build USB port for fast charging and are easy to service. They are excelling in gaming diversity as well with the General HD multigames Red, Green and Fruits and the Power HD mixes Green, Purple and Fruits. The G55 J1 VIP is on the top of the range with its vast 55-inch curved display. Like the G 55 C VIP, shown at the event last year, the model is coupled with a high-end, adjustable chair – an advantage highly appreciated by the players.

Several single games, accompanying the General slot family, will also call attention to themselves. The Fiery Horn will make the players step outside of their comfort zone and venture into the wilderness of the African savanna. Zebras, elephants, giraffes, buffalos and lions are part of the adventure, as well as the golden chance to win big. It is nailed down with the fiery horn of the rhino – the lucky charm to reach the Grand and Major standalone mystery jackpot levels. The game is of 243 Reel Ways Pay but going deeply into the savanna it may multiply to the astounding 4608 Reel Ways Pay. The additional 6th reel awards free games, respins and game win multipliers.

The Amazons’ Battle Grand meets the players with the daughters of Ares and Harmonia on a quest for the riches of the ancient Greek lands. Each time the Amazons appear on the screen, incredible wins are about to arrive. The game may grant from 7 up to 90 free spins and that bonus is always played on 90 lines. In addition there are Grand and Major standalone mystery jackpot levels, which can be won with any bet at any time.


The Dragons’ Realm opens the gates to a faraway land where a princess has the power to tame four mighty dragons. They rule over the earth, water, air and fire, but also are the key to 4 jackpot levels – Mini, Minor, Major and Grand. The storyline unfolds with 5 reels, 4 positions, 40 fixed lines, beautiful graphics and numerous surprises.

The Princess Cash is about four gorgeous nobilities – the princesses of Asia. Each has mastered the art to satiate the taste for good fortune, leading to a jackpot of 4 levels. The games’ 5 reels, 4 positions and 40 fixed lines show the way to an exceptional experience, especially when one of the royalties pays a visit on a full screen or the pick-up bonus sets off.

New jackpots are also about to take the hearts of the ICE London audience by storm. The latest development of EGT is of 4 mystery progressive levels that may add more thrill to the General, Power and Collection multigames. The path to their riches is the bonus game that activates randomly and leads to a pick-up field of 12 shiny, golden coins. Revealing their head sides and matching three of the same kind, guarantees the happy ending. The jackpot may be housed in both General and Premier slot cabinets.

The 5-level progressive Sands Princess has now new games in its mix and the widely favored Asian-themed Dragon’s Turn will be teamed up with the latest G 50 C Up cabinet – the mighty dragon looks like real on the 50-inch curved display. The good news with EGT doesn’t seem to end – on site will also be the new Jackpot Cards jackpot, presented with some General cabinets, having on top the impressive LED signs of the company. The product is now available also with the Premier slot line and the Rainbow jackpot panel and connects the slot and roulette games of EGT in a joint race for the winning.

In a dedicated AWP area of the stand a highlight will be the developments for the Spanish B2 market – the P-24/24 AWP Up cabinet with the Orange Collection Saloon of 24 games and the automated roulette of 6 player stations, each with a 27-inch widescreen LCD-TFT touch monitor. The guests from the Netherlands will be welcomed with the P-27/27 AWP St, housing the Orange Collection mix of 12 titles and the visitors from Romania will be able to test the P-27/27 St Slim slot model with the Fruits Collection AWP of 48 diverse games.


The VLT team of EGT takes pride in their latest Multicolor Collection mix as it enables the operator to change the main theme color of the select game screen, to choose the participating titles in the multigame and to arrange their positions on the screen – features that tailor the product to a wide variety of tastes and requirements.

The Spider CMS division have kept its promise to further enhance their casino management software, adding more value for the customers. The recently released TITO, Cashless, Bonusing and Player Tracking modules are invaluable assistants in the management of the gaming halls, increasing as well their players’ overall gaming satisfaction.

ICE London 2020 will primarily be an event full of product debuts for EGT, as well as for its subsidiaries EGT Multiplayer and EGT Interactive, which will share the same display, showcasing numerous new multiplayer and iGaming solutions. All visitors will be pleased to find that the EGT family has many and varied ways to make their gaming projects happen with ease and pleasure.

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Industry News

Biggest iGB L!VE on record opens in Amsterdam



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The 2024 edition of iGB L!VE, the last to be held in Amsterdam prior to its 2025 relocation to London, opened today (17 July) with attendees participating in the biggest edition of the show on record.

A sustained level of international interest has seen iGB L!VE registrations increase 40% year-on-year with industry professionals from 121 nations heading for Amsterdam.

Delegates will have access to 300+ exhibitors and sponsors occupying over 21,000 square metres of gross space, up 35% on the 2023 figure.


The iGB L!VE Conference Program features 50+ speakers across 21 sessions. Built around four core themes of: Markets and Convergence, Player Engagement, Building for the Future and Protecting Your Business – headline sessions include a live masterclass on ways to engage players in the world’s hottest online casino markets, innovation in slot game design, navigating cyber threats in the aftermath of an attack, the role of ESG in boosting M&A valuations, parasite SEO, surviving the search bar squeeze, link localisation in Spain and LatAm, and how affiliates should respond on player protection.

iGB L!VE got off to a dynamic start with Michel Groothuizen, the chair of the Dutch regulator Kansspelautoriteit (KSA) making the opening address. The appearance was Michel Groothuizen’s first in front of an international igaming audience following his appointment as Chair of the KSA effective 1 July.

This was followed by a Keynote delivered by Sam Sadi, CEO of LiveScore Group. Sadi who has worked across the sports media and betting industries for more than 25-years presented how to drive growth through media partnerships and convergence.

In a number of ‘firsts’ iGB L!VE is hosting the ASCEND Women & Allyship Meet-Up, a new year-round mentoring and leadership initiative aimed at supporting women early in their gaming careers. The show will also witness the launch of the iGB LaunchPad which provides a platform for five trailblazing start-up businesses and the first Sustainable Gambling Zone showcasing the industry’s latest thinking and approach to safer gambling.



The post Biggest iGB L!VE on record opens in Amsterdam appeared first on European Gaming Industry News.

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Industry News

PayKings Introduces Premier High-Risk Merchant Processing Solutions for Seamless Approval





PayKings, a payment processing service, has introduced products aimed at businesses needing assistance to obtain standard merchant accounts. The company’s new solutions target enterprises in industries that many financial institutions consider high risk.

Established in 2011, PayKings has since expanded its sales in the merchant processing sector and proudly earned a place on the Inc. 5000 list. The company’s team boasts over 50 years of experience in payment solutions, specializing in assisting businesses that might face challenges in obtaining credit card processing services.

“We’ve seen how many legitimate businesses struggle to find reliable payment processing. Our expanded services are a direct response to the gaps we’ve observed in the market,” said Kyle Hall, Chief Executive Officer at PayKings.

A high risk merchant account is generally required for businesses engaged in industries such as online gambling, dietary supplements, vitamins, subscription businesses, and travel-related industries. These sectors often face challenges when obtaining credit card processing functionality due to elevated chargeback risk or compliance concerns.


PayKings’ new products include organic underwriting strategies tailored to the specific needs of high-risk businesses. The company has also developed advanced fraud identification measures and chargeback prevention methods to deliver better results for clients.

“Every business deserves a fair shot at growth. We’re not here to judge industries. Our job is to facilitate secure, efficient payment processing for legitimate businesses, regardless of their risk classification,” Hall added.

The application process for PayKings’ high risk merchant account involves a detailed review of each business. While this process is thorough, the company aims to make it as straightforward and seamless as possible for applicants who often see same or next day approvals.

Connor Haynes, owner of an online vape shop, said: “I was really impressed with how quick and easy it was to get started with PayKings. The approval process was straightforward, and their support team was very helpful in answering all my questions. Now, I can focus on growing my business without worrying about payment processing issues.”

PayKings emphasises its commitment to compliance with all relevant regulations in the payment processing industry. The company maintains relationships with multiple banking partners, allowing it to offer diverse solutions for different business needs.


In addition to its core services, PayKings has expanded its educational resources. The company’s website now features a series of articles and guides about high risk merchant accounts, credit card processing, and the broader landscape of payment solutions for challenging industries.

“We would like our clients to take charge and be more in control. People who created these industries have insights that make it invaluable to them to know the nuances of payment processing, particularly in such a risky business,” said Kara Hall, PayKings’ Vice President of Operations.

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Andrew Cardno

QCI’s Andrew Cardno to Speak at the Casino Marketing & Technology Conference





Andrew Cardno, the Chief Technology Officer of Quick Custom Intelligence, will be a featured speaker at the Casino Marketing & Technology Conference, taking place at the Grand Sierra Resort & Casino in Reno, Nevada. On July 17, 2024, Cardno will present an engaging session focused on strategies for casino marketing during these unpredictable times.

In his session titled “Effective Marketing Strategies for Casino Operators in a Volatile Economic Landscape,” Cardno will delve into innovative marketing tactics that can help casino operators navigate and thrive amid economic uncertainty. Drawing inspiration from Nassim Taleb’s groundbreaking work “The Black Swan,” Cardno will explore how leveraging unpredictability can become a powerful tool for casino marketers.

Attendees will gain insights into long algorithmic gaming tactics and how to adapt to the evolving convergence of entertainment and gambling. Cardno’s approach emphasizes agility and responsiveness, enabling marketers to stay ahead of sudden market changes and maintain sustained engagement and profitability.

“In these unpredictable times, it’s crucial for casino operators to embrace volatility and turn it into an advantage. By leveraging advanced marketing strategies and long algorithmic gaming tactics, we can create a more resilient and adaptive approach to casino marketing. This session will provide actionable insights to help marketers navigate the challenges and opportunities that lie ahead,” Andrew Cardno, CTO of Quick Custom Intelligence, said.


“We are thrilled to have Andrew Cardno speak at this year’s conference. His expertise in data-driven marketing strategies and his ability to draw on concepts from thought leaders like Nassim Taleb will provide invaluable perspectives for our attendees. This session promises to equip casino operators with the tools they need to thrive in today’s dynamic economic landscape,” Deana Scott, CEO of Raving, said.

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