Caesars Entertainment
Caesars Entertainment Launches its Newest Proprietary iGaming Platform, Horseshoe Online Casino
Caesars Entertainment Inc. has launched Horseshoe Online Casino, a cutting-edge online casino app and desktop platform developed for the seasoned casino player.
Horseshoe Online Casino builds on the legacy of the Horseshoe brand, a leader in providing exceptional gaming experiences since 1951 with a heritage that celebrates casino players who know what they want. Now live exclusively in Michigan with plans to expand into other jurisdictions where Caesars’ digital iGaming platforms are live, Horseshoe Online Casino leverages the vast network of world-class Caesars destinations throughout North America to deliver a rewarding experience that ties online gaming to Caesars’ industry-leading customer loyalty program, Caesars Rewards.
“The Horseshoe brand is anchored by a promise to put the player first. A brand with such a storied past deserves an online equivalent that pays respect to the legacy it has established in gaming, and that is what we’ve created with Horseshoe Online Casino. This launch reinforces our multi-brand online casino strategy by seamlessly bringing another one of our world-class Caesars brands into the palms of players’ hands,” said Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.
The debut launch of Horseshoe Online Casino in Michigan is made possible through Caesars’ partnership with Sault Ste. Marie Tribe of Chippewa Indians. Those 21 and older in The Great Lakes State can now download the Horseshoe Online Casino app on iOS and Android or visit horseshoeonlinecasino.com to enjoy a dynamic online casino experience with a revolutionary multi-lobby navigation layout modeled after a real-life casino floor layout with curated lobbies dedicated to core casino game mechanics, including high limit slots, private live dealer tables, linked progressive jackpots, variations of poker and roulette, and more.
Aesthetically, Horseshoe Online Casino immerses players into a platform accentuated by the classic sophistication of the Horseshoe brand and its signature gold horseshoe iconography, an emblem of good fortune proudly displayed at 10 Horseshoe destinations operated by Caesars Entertainment in North America. From a functionality standpoint, Horseshoe Online Casino operates on a natively built proprietary gaming platform with a bespoke bonus engine offering deeply customizable player promotions and a sleek interface with near-instant loading times, similar to the crown jewel of Caesars Entertainment’s online casino portfolio, Caesars Palace Online Casino.
Much like the iconic Horseshoe Las Vegas on the Las Vegas Strip, Horseshoe Online Casino embodies the Horseshoe brand – the most rewarding place to play where legends are made. Since its inception, Horseshoe has been positioned as a leader in appealing to the savvy casino gamer. Its introduction into the online casino space aims to build onto this position by offering casino games featuring Horseshoe iconography, high limit slots, specialty table games, and an expanded library of progressive jackpots.
The new platform features a rich collection of exclusive, Horseshoe-branded custom gaming titles, made possible through Caesars’ strategic partnerships with leading gaming providers. Players can explore a range of exciting new titles, including Horseshoe Rising Rewards by Games Global, 2x3x Horseshoe by AGS, Horseshoe 3 Coin Cowboy by Bragg Gaming, and Horseshoe Slick Riches LuckyTap by Design Works Gaming. These titles accompany the platform’s expansive gaming catalog, highlighted by emblematic titles offered across casino floors at Caesars Rewards destinations.
Players on Horseshoe Online Casino in the US earn Caesars Rewards Credits through their play that can be redeemed for exclusive Caesars Rewards experiences at one of Caesars’ more than 50 world-class destinations across North America. The platform also debuts with promotions offering digital players the chance to win real-world experiences at top Caesars destinations, like Horseshoe Las Vegas, with packages featuring travel credits, culinary experiences, VIP nightlife, and more.
Caesars Entertainment
Caesars Entertainment Enters into Definitive Agreement to Sell the LINQ Promenade
Caesars Entertainment has announced that it has entered into an agreement to sell the LINQ Promenade to a joint venture to be formed between TPG Real Estate (TPG) and the Investment Management Platform of Acadia Realty Trust (Acadia) for $275 million. The sale is subject to customary approvals and other closing conditions and is expected to close during the fourth quarter 2024.
“The sale of the LINQ Promenade represents an accretive, non-core asset sale that will accelerate our debt reduction goals. I want to thank all the team members and the tenants of the LINQ Promenade for their partnership over the last 10 years and wish them continued success,” said Tom Reeg, CEO of Caesars Entertainment.
Latham & Watkins LLP and Brownstein Hyatt Farber and Schreck, LLP represented Caesars on the transaction. Kirkland & Ellis LLP provided transaction counsel to TPG & Acadia.
Caesars Entertainment
Caesars Entertainment Closes Sale of World Series of Poker® Brand to NSUS Group for US$500 million
Caesars Entertainment, Inc. (NASDAQ: CZR) (“Caesars”) today announced the closing of the previously announced sale of its intellectual property rights for the World Series of Poker® (“WSOP”) brand to NSUS Group Inc. (“NSUS”). As previously disclosed, the transaction includes US$250 million in cash and a $250 million promissory note due five years after the transaction’s closing secured by the WSOP intellectual property assets being sold.
Caesars retains the right from NSUS to host the flagship WSOP live tournament series at its Las Vegas casinos for the next 20 years and will receive a license from NSUS to continue operating its recently upgraded WSOP Online real-money poker business in Nevada, New Jersey, Michigan, and Pennsylvania for the foreseeable future but will otherwise be restricted from operating online peer-to-peer real-money poker operations for a specified period of time and subject to certain exceptions. In addition, brick-and-mortar poker rooms currently operated by Caesars will continue to feature WSOP branding, and Caesars destinations will continue to enjoy preferential rights to host live WSOP Circuit events going forward.
Concurrent to the transaction, several long-time WSOP executives will transition to key leadership roles within the NSUS team. Ty Stewart will serve as Chief Executive Officer of the newly formed WSOP subsidiary, while Gregory Chochon has accepted the position of Chief Operating Officer. Erik Eidissen also joins as Communications Manager. With more than 30 years of combined experience managing the WSOP brand, these employees will lead the next phase of growth and integration under new ownership.
Caesars Entertainment
Caesars Entertainment Celebrates Completion of $435M Transformation of Caesars New Orleans
Caesars Entertainment celebrated the completion of its $435 million transformation of Harrah’s to Caesars New Orleans on Tuesday, Oct. 22. The raucous event began outside of the casino on Canal St. with a ceremony led by Caesars Entertainment CEO Tom Reeg, Caesars Entertainment President & COO Anthony Carano and Caesars New Orleans General Manager, Samir Mowad, where they, alongside Caesar, joined an iconic New Orleans second-line band in a procession into the casino. Caesars New Orleans Team Members and Mayor Latoya Cantrell joined the celebration to commemorate the historic occasion.
“We’re incredibly proud to officially introduce Caesars to New Orleans. From local favorite Emeril Lagasse to our long-time partner, Chef Nobu, to the beautiful state-of-the-art Caesars Sportsbook, all-new rooms and gaming floor, and of course, our gorgeous new center bar, Octavia, Caesars New Orleans offers something for everyone. It’s a world-class resort in the heart of the Big Easy and we can’t wait for our guests to experience it,” said Anthony Carano, President & COO of Caesars Entertainment.
The ceremony kicked off with an iconic Mardi Gras float featuring Caesar and his court and a firework show to officially welcome Caesars to New Orleans. Following the ceremony, the second-line band led revelers into the resort’s elegant center bar, Octavia, where partygoers enjoyed a “Taste of Caesars New Orleans” featuring bites from all six restaurants at the property. Elemental entertainers performed throughout the room, including the Saints Cheer Krewe, Mardi Gras Indians, Zulu Tramps and showgirls, treating guests to an authentic Big Easy experience.
“This year marks 25 years since we opened in New Orleans and the completion of this project is the perfect way to usher in a new era with Caesars. Synonymous with the Caesars name, our new resort is pure elegance and we’re excited to introduce a luxury brand like this to New Orleans. We are extremely grateful for the support of the community, our Team Members and our guests as we come to the finish line of this tremendous transformation,” said Samir Mowad, SVP and GM of Caesars New Orleans.
As the area’s only land-based casino, Caesars New Orleans offers guests the full Caesars experience. Now boasting nearly 800 hotel rooms between its two hotel towers – the new Caesars Tower and the original hotel tower on Poydras Street – guests can stay and play in luxury. The destination provides an extensive gaming experience with more than 150,000 square feet of upgraded gaming and dining space featuring more than 1300 slot machines, 120 table games, a 20-table World Series of Poker Room, three outdoor gaming courtyards and a 5700-square-foot state-of-the-art Caesars Sportsbook. Additionally, the property offers a bevy of culinary experiences, including Louisiana’s first Nobu, Emeril’s Brasserie by local favorite Emeril Lagasse, a celebrity-driven food hall featuring options by Bobby Flay, Buddy Valastro and Nina Compton and the new luxurious center bar dubbed Octavia.
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