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gamescom 2021 focuses on the societal potential of games for the post-pandemic era

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  • ‘Games: The New Normal’ is the central theme of gamescom 2021
  • gamescom trends 2021: ‘more games for less money’ and ‘live streaming’
  • Debatt(l)e Royale with the secretaries general of the political parties will be live-streamed on 27 August starting at 12.30 p.m.

Currently, 6 out of 10 Germans play games on a regular basis, as do more than 2.2 billion people worldwide – and there is no denying the huge potential of games. Computer and video games make millions of people happy every day, especially in difficult times like the pandemic, and they have long been used in companies, schools, retirement homes and museums. This year’s gamescom aims to highlight the enormous potential of games with its central theme ‘Games: The New Normal’. After all, the pandemic has clearly demonstrated once again the importance of games in society and the potential that still needs to be developed.

‘Games are a natural part of everyday life for billions of people around the world – for entertainment, work and education. Today, no one is surprised to see concerts, election campaigns and even church services set in computer and video games. This shows the potential of games, which we have only just begun to explore. Likewise, after the Covid-19 pandemic, the more digital and networked world will rely more than ever on games and their technologies,’ says Felix Falk, Managing Director of game. ‘This makes it all the more important now, also politically, to have a clear plan for how we can tap the tremendous potential of games even better in the future. With the recently introduced games strategy, we now have a strong concept at the national level. Now it is up to the next federal government to put concrete measures in place. This is something we also want to talk about at the political opening of gamescom and the Debatt(l)e Royale with the leading representatives of the political parties in Germany.’

 

Trend: ‘more games for less money’

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Never before have so many games been available to play completely free of charge. On PCs, consoles and smartphones, millions of players use a wide variety of games in all genres free of charge – alone or with their friends. Still, many fans like to invest money in their free-to-play games, for instance to customise their gaming experience. And even full-price games can now be played as a standard feature of increasingly comprehensive subscription services that are available for just a few euros a month. So, despite a sharp rise in production costs in recent years, it has never been as affordable to play such a wide variety of games as it is today.

 

Trend: ‘live streaming’

Live streaming on platforms like Facebook Gaming, Twitch and YouTube has been one of the fastest-growing phenomena in games culture in recent years. Live streaming events with gaming communities have long since become the campfire of the digital age. This is where today’s creative talents meet their fans for a unique exchange of ideas. Increasingly, the unparalleled combination of live streaming and a community is also being used outside the gaming world, for example for music and sports events, and this is gradually blurring the boundary between creators and audiences. gamescom also relies on the phenomenon of live streaming to delight millions of fans worldwide with shows like gamescom: Opening Night Live and the formats of its many partners.

In recent years, gamescom has emerged as an important platform for political exchange. This year again, there will be several events for this purpose with the political opening of gamescom, the gamescom congress and the Debatt(l)e Royale. These special events will kick off with the political opening on 26 August from 10 a.m. On the same day, the gamescom congress starts, Europe’s leading event devoted to the potential of computer games in a digitalised world. Finally, on 27 August, the Debatt(l)e Royale will take place at 12.30 p.m. The round-table discussion of the secretaries general of the political parties will be live-streamed from the federal state representation of North Rhine-Westphalia in Berlin. This year’s host is German creator LeFloid. In addition to discussing the best games policy for Germany, the focus will be on the community’s questions about the German federal elections. With this initiative, gamescom organisers hope to send a clear message to the community underscoring the importance of taking part in the elections in September.

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About gamescom

gamescom is the world’s largest event for computer and video games, as well as Europe’s largest business platform for the games industry. In 2021, gamescom will be an exclusively digital event from Wednesday, 25 August, to Friday, 27 August. Events will not take place on-site in Cologne this year. gamescom is jointly organised by Koelnmesse and game – the German Games Industry Association.

 

game – the German Games Industry Association

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We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.

 

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Midjiwan Supports Reforestation Efforts With New Elyrion Tribe Skin In The Battle Of Polytopia

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Midjiwan, the award-winning independent studio behind The Battle of Polytopia, is celebrating Elyrion (∑∫ỹriȱŋ) Tribe Week with a brand-new Midnight (₼idŋighţ) skin and donations to support reforestation.

Tapping into the Elyrion Tribe’s nature magic abilities, every purchase of an Elyrion item in the game will plant one real-world tree from April 22-28 2024. Midjiwan has teamed up with The Canopy Project, an organisation that works with global partners to reforest areas in urgent need of rehabilitation, combining The Battle Of Polytopia’s themes with a desire to make real change in the world. Previous years of Elyrion Tribe Week have resulted in the planting of over 12,000 trees.

The Elyrion Tribe is a mysterious group of elves, dedicated to defending their woodland home with their unique magic and connection with nature. Players using the Elyrion tribe have the ability to enchant animals into Polytaurs and summon powerful Fire Dragons.

Christian Lövstedt, General Manager at Midjiwan, commented:

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“This is a hugely exciting partnership, allowing players to support the planet and contribute to reforestation whilst also accessing brilliant new content to use in The Battle Of Polytopia.”

Alongside donating to The Canopy Project, The Battle Of Polytopia also boasts a brand-new skin for the Elyrion Tribe! The Midnight skin allows players to create graves, build crypts, and summon demons in dark forests, all in service of the mysterious Shard of D’Naeh.

The Midnight skin re-skins the entire Elyrion Tribe as the Midnight Cult. Everything the Elyrion Tribe is all about – nature, enchantment, and sanctuary – is turned on its head, corrupted into a dark, twisted dystopia of itself.

Midjiwan has already invested €250,000 in solar power projects in rural areas around Africa, and other charitable projects. The studio continues to seek opportunities to combine its in-game creativity with real-world benefits. The Battle of Polytopia is available on Nintendo Switch, the App Store, Google Play, PC, and Tesla cars.

The post Midjiwan Supports Reforestation Efforts With New Elyrion Tribe Skin In The Battle Of Polytopia appeared first on European Gaming Industry News.

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Digital Asset Horse Racing Game Stables Appoints Lebnan Nader CEO And Unveils International Expansion Plan

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Stables, the Paris-based Web3 Equestrian Fantasy Game, has appointed venture capital veteran Lebnan Nader as Chief Executive Officer.

Lebnan Nader, who had founded and run several gaming and technology businesses, will oversee an international expansion as Stables seeks to add horses and attract owners from outside its French home market.

Launched in January 2023, Stables was born from an ambitious project funded by PMU, the European leader and number 3 worldwide in horse betting, alongside the startup studio 321. The game is designed to bring the excitement of horse racing into the digital realm by combining real data from actual racehorses with an online Web3 gaming experience where horses are represented as tradable non-fungible tokens.
“Stables brings together two of my favorite domains, video gaming and horse racing. Two sectors I’ve been involved in for the past 12 years. The game’s ambitions are high, and that’s what convinced me,” said Lebnan Nader, CEO of Stables. “The teams have done a tremendous job, and we will continue to develop the game, but my priority will be our community, as they are our greatest strength.”
A graduate of HEC Paris with nearly 20 years experience in strategy, product development, and market positioning in the digital sector, Lebnan co-founded an internationally acclaimed video and VR gaming studio, and also co-founded a software company for lottery and betting operators.

PMU’s initial gamble to reach a new audience has paid off as Stables now boasts a community of several thousand engaged players, aged 25 to 40 on average. The community is currently composed of 70% French players and 30% from the rest of the world.

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The Stables teams are now expanding the gaming experience by adding new features that will allow any player, even without owning NFTs, to be able to explore Stables for free. A seasonal horse racing system with an in-game leaderboard will be introduced, as well as “The Paddock Gazette,” a feature allowing the analysis of all NFT data and comparing their performances.

The ability to interact with other players and access numerous new horses are among the features currently in development.
“In 2023, Stables succeeded in realizing PMU’s bold vision of diversifying the world of horse racing into Web3 and becoming today’s reference in equestrian fantasy gaming. Contributing alongside its historic partners to the financial support for an accelerated development of Stables represents for the Tezos Foundation a natural progression to the adoption of Tezos. Among other things, the Tezos Foundation always listens to the needs of management teams and economically engages in projects that have adopted its blockchain to be an active participant in their growth stages,” says Jean-Frédéric Mognetti, Executive Director of the Tezos Foundation.
“Convinced of the relevance of the project, it seemed important to involve new investors. We enthusiastically welcome the financial support of the Tezos Foundation, which strengthens a proven technical collaboration that the project has benefited from since its inception,” comments Emmanuelle Malecaze-Doublet, CEO of PMU.

The post Digital Asset Horse Racing Game Stables Appoints Lebnan Nader CEO And Unveils International Expansion Plan appeared first on European Gaming Industry News.

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Speechless Announces Hybrid License, Giving Actors Greater Control Over Their AI-Generated Voices

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New platform will enable voice actors to gain commission on their AI-generated counterparts while also streamlining the development process for studios

Today, Speechless, the voice actor database and asset tool for the games industry, has announced its new Hybrid AI License, combining real voice talent and generative artificial intelligence (AI). This new license will enable game developers to utilize all aspects of modern voice-over production while providing more equitable opportunities for the actors themselves. With the current games landscape increasingly experimenting with the potential of AI, Speechless is offering a solution that takes a greater ethical approach to this technology.

The first complete management system for the games industry, Speechless’ Hybrid AI License easily allows developers to use the full range of voice-over options in one place; from text-to-speech, speech-to-speech and conventional voice recording. Unlike other text-to-speech providers, Speechless’ integrated approach allows developers to access the voice actors behind the AI-generated, text-to-speech options. This license not only enables developers to gain greater creative control over voice production but also gives actors control over their AI-generated voice.

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Voice actors will benefit from this license by having their AI-generated voice earn a commission when it is licensed by developers. In addition, developers can utilize text-to-speech options to refine their scripts before bringing on the voice actor for the full recording. Developers can then adjust the voice actor’s recording with its AI counterpart at the later stages of development, removing the need for reshoots and allowing voice actors to move on to new projects.

The potential of Speechless’ License also enables a greater depth of content for side characters and NPCs and streamlines localization in new markets while keeping voice talent involved. With the rise of generative AI in game development, Speechless is establishing the best practice for utilizing the advantages of this technology without excluding the creative talent of voice actors.

This new license is available immediately and follows Speechless’ recent collaboration with audio middleware leader Audiokinetic Wwise.

“We can’t ignore the potential AI has for the games industry but we need to approach this technology ethically; that’s what we aim to achieve when it comes to voice-acting,” the Chief Executive Officer for Speechless, Peo Drangert (pictured), said. “By offering a hybrid license, developers can streamline their processes and experiment with different voice actors at a lower cost. At the same time, voice actors are compensated for their work and the work of their AI-generated voice, have greater opportunities to collaborate with studios and can work more flexibly. AI will continue to grow in the games sector, so we must use it responsibly to ensure a fairer industry.”

The post Speechless Announces Hybrid License, Giving Actors Greater Control Over Their AI-Generated Voices appeared first on European Gaming Industry News.

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