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CrazyLabs Releases Additional Four New Titles to AppGallery

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Demonstrates ongoing commitment to platform following initial five game releases 

Huawei, the leading global technology company, has announced that CrazyLabs, the top 3 hyper-casual mobile games developer and publisher, just released a further four of its popular titles onto AppGallery.  

This move comes after the success of its initial five titles, Coin RushRun Sausage RunDentist BlingASMR Slicing and Soap Cutting, which were listed in October last year. It is another indication of how important the development and potential of AppGallery is becoming to international game developers.  

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Earlier this month Huawei announced that Rovio was listing Angry Birds 2 and that Playrix had launched Manor Matters to add to its portfolio of popular brain-teasers now accessible to 540 million monthly active users on AppGallery.  They join an expanding group of developers that are helping to make gaming the fastest growing category on the platform.  

“Some of the hottest gaming companies in the world are eyeing AppGallery and seeing the potential it offers to reach millions of previously untapped consumers” commented Elliot Hollander, Head of Developer Relations in Israel, CEE & Nordic, Huawei Consumer Business Group. “We are seeing a consistent interest in ensuring that popular games are available to Huawei users. The ease with which developers can do this in partnership with us on AppGallery only makes the process easier.” 

Israel-based CrazyLabs is aiming to reach out to Huawei’s global audience with two simulation games, Acrylic Nails! and Tie Dye while Light-It-Up is an addictive jumping game. The fourth title is Phone Case DIY, a simulation game for personalising smartphones.  

The company has benefited from Huawei’s technical support throughout the integration of its games onto AppGallery, which makes it simple and fast to adapt existing games to the platform.  

To enhance the process, CrazyLabs has incorporated several kits for use on HMS, Huawei’s proprietary mobile services platform. The Account Kit, which provides developers with simple, secure and quick sign-in and authorisation, the Ads Kit, a monetization service which allows CrazyLabs to build its audience and display high quality ad content to them within the game, and the Wallet Kit, which enables users’ loyalty cards, gift cards and coupons to be accepted.  

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Michal Issachary, VP Games and Operations at CrazyLabs said: “We see this as a long-term partnership in which we can grow our customer-base now that AppGallery draws more and more users. We have been impressed by the commitment shown by Huawei to releasing our games, and the support we have been given. It’s good to have another solid app distribution channel, which exposes us to new gamers and creates healthy competition in the market.”  

As one of the world’s fastest-growing app marketplaces, AppGallery strives to partner with leading brands and gaming developers, like CrazyLabs, whose titles attract the biggest global audiences. This is allowing the platform to list a constant stream of exciting, challenging and entertaining content, connecting users with the games they most want to play and developers with a new and previously untapped customer-base.  

AppGallery’s game category has grown by 500% since last year with games being accessible by Huawei users in 170 countries and regions. AppGallery is now also working closely with 4 million registered developers to constantly bring new content to the platform, with over 134,000 apps integrated with HMS now available.   

 

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The best European gamers will meet in Vilnius: global tournaments and the latest technology presentations

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As Lithuania increasingly finds itself in the spotlight of the global gaming community, country’s gamers can once again rejoice at significant news. Lithuania will host “Trackmania World Tour” stage. With this news, it is planned that 24th to 26th of May, in Vilnius the “Baltics Gaming Expo” will bring together the best gamers from across Europe and the world.

International tournaments and showcase battles

“We love to play, and we’re really good at it at the highest level. This is the second year that the “Baltics Gaming Expo” will gather video game enthusiasts and professionals from all around Europe. If last year, 29,000 participants and visitors came to participate or watch tournaments, explore the latest technologies, and try out newly released games, this year, we expect even bigger growth. After all, we have some special news – the “Trackmania” game tournament at the event is included in the global rankings. In other words, all the best players are coming to Vilnius”, says Šarūnas Tamulis, one of the organizers of the “Baltics Gaming Expo”.

Players from France, the United Kingdom, Germany, Denmark, the Netherlands, Poland, Latvia, and other countries will participate in the global ranking tournament. Among the participants will be representatives from Lithuania.

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The largest gaming and technology event in the Baltic States will also feature “Counter Strike”, “Valorant”, “Rocket League”, “League of Legends”, and other international tournaments.

“There will also be special showcase battles. The best players and streamers in the country will meet on the main stage and compete playing “Counter Strike” and “Valorant”, the organizer says.

From famous streamers’ to retro games

In the gaming community, it’s popular to watch other players remotely broadcast their matches via social networks (game-streaming). Streamers are like opinion leaders, whose popularity and influence grow every day.

“To the delight of our community, the very popular streamer AnnieFuchsia will also attend the event. She has gathered half a million followers on her Twitch channel alone. For those interested, we will create an opportunity to participate in a discussion with the gamer, get answers to significant questions, or even get a photo together”, says Š. Tamulis.

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Attendees of the event will also be able to enjoy a space dedicated to exceptional retro games. It will feature dozens of classic arcade games from the 80s and 90s.

“The technology giant “Samsung”, has prepared special activations for the visitors. At the largest “Galaxy AI” stand, you’ll be able to familiarize yourself with the latest artificial intelligence news and try them out on smart devices. There will also be a special “Brawlstars” tournament at the stand, where well-known content creators and enthusiasts of this game from Lithuania, Latvia, and Estonia will meet. The winner will receive the latest “Samsung Galaxy S24 Ultra” phone”, the organizer presents.

A weekend for popular culture

The “Baltic Gaming Expo” will take place during “Comic Con Baltics 2024 powered by Samsung,” the largest popular culture event in the Baltic States. From May 24th to 26th, “LITEXPO” will turn into a universe of popular culture.

Fans will have the chance to meet stars from iconic Hollywood projects. Among them are actors from the “Harry Potter” films Natalia Tena and Devon Murray, “Marvel” film actor Sean Gunn, “Highlander” actor Adrian Paul, actress Natasha Halevi, internet comic stars Rob DenBleyker of “Cyanide&Happiness,” “Natural Habitat Shorts,” “Nobody Sausage,” and Nathan W. Pyle, creator of “Strange Planet” comics.

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The event will also feature the largest cosplay competition in the Baltic States, premieres of the latest films, presentations, and discussions, an interactive family space, the “Artists’ Alley,” which annually unites around a hundred popular culture artists, a space for vendors offering many curiosities, impressive decorations from the most famous films and series worldwide, and many other attractions.

The post The best European gamers will meet in Vilnius: global tournaments and the latest technology presentations appeared first on European Gaming Industry News.

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NVIDIA and GIGABYTE bring NVIDIA Reflex iCafe Attack across 20 gaming cafes, rewarding INR 2,00,000 through esports tournament

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NVIDIA, the world leader in accelerated computing, has tied up with GIGABYTE, a global leader in computer hardware, to bring the NVIDIA Reflex iCafe Attack. The esports tournament took place across 20 gaming cafes in India including Delhi, Mumbai, Chennai, Shillong, and Bangalore, with teams registering to compete in Counter-Strike 2 for a share of the INR 2,00,000 prize pool.

Commenting on the successful association and the completion of the NVIDIA Reflex iCafe Attack, Sunil Grewal, Director, GIGABYTE India, said, “We are thrilled to wrap up the first-ever NVIDIA Reflex iCafe Attack, bringing Counter-Strike 2 esports action to cafes in every nook and corner of the country. As leaders in the manufacturing of graphic cards loved by gamers worldwide, we are glad to have organized a grassroots-level esports tournament bringing together esports enthusiasts in an epic showdown, enabling us to connect directly with the Indian PC gaming community.”

The NVIDIA Reflex iCafe Attack esports tournament, in collaboration with GIGABYTE, highlighted the importance of top-tier hardware like the GIGABYTE GEFORCE RTX 4070 SUPER GAMING OC 12GB GDDR6 in competitive gaming. With advanced features such as ray tracing and AI-enhanced graphics, this GPU ensures smooth performance and low-latency responsiveness crucial for esports titles like Counter-Strike 2. Its robust cooling system and overclocking capabilities maintain peak performance during intense gaming sessions, empowering players to excel. By integrating cutting-edge hardware, GIGABYTE enhances the esports experience, fostering competitiveness and immersion in the digital arena.

The NVIDIA Reflex iCafe Attack 2024 was a resounding success, with more than 70 teams registering to compete in the open-for-all tournament.

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These 70 teams competed in their local cafes, where the best 32 advanced to the National Playoffs. The NVIDIA Reflex iCafe Attack 2024 National Playoffs happened every Saturday and Sunday, across April 2024, where the 32 teams locked horns in intense Counter-Strike 2 esports action for the lion’s share of the INR 2,00,000 prize pool.

Ultimately, Mumbai’s Global Gaming Cafe dominated Bangalore’s Colosseum Cafe 3-0 in a one-sided grand final to be crowned the champions. The team will walk away with INR 1,00,000 of the total prize pool.

● Global Gaming Cafe (Mumbai): INR 1,00,000

● Colosseum Cafe (Bangalore): INR, 60,000

● Immortal Cafe (Delhi): INR 40,000

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The post NVIDIA and GIGABYTE bring NVIDIA Reflex iCafe Attack across 20 gaming cafes, rewarding INR 2,00,000 through esports tournament appeared first on European Gaming Industry News.

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Flexion Enters into Partnership with Jam City

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Flexion, the games marketing company, has partnered with Jam City, a leading mobile entertainment company behind some of the world’s highest-grossing and most enduring mobile games, to bring a selection of the publisher’s best-in-class games to the Alternative App Stores: Amazon Appstore, Huawei App Gallery, Aptoide, ONE store, Samsung Galaxy Store, DT Hub and Xiaomi GetApps.

“We are always looking for new opportunities to build our network of global players, and Flexion is a proven partner that will help introduce our award-winning titles to new audiences in the alternative stores,” Curtis Barnes, Senior Director of Publishing Operations for Jam City, said.

“We’re all about helping developers like Jam City reach the full potential of their games. We’re delighted they have chosen us to add revenue and audiences for their games on the alternative app stores,” Jens Lauritzson, CEO of Flexion, said.

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The post Flexion Enters into Partnership with Jam City appeared first on European Gaming Industry News.

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