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Relax signs Spadegaming as latest Powered By Relax recruit

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Relax Gaming, the igaming aggregator and supplier of unique content, has agreed a Powered By Relax partnership deal to integrate the fast-growing online games provider Spadegaming’s suite of titles.

The latest game studio to benefit from the industry’s leading distribution programme, the platform-to-platform deal will provide Spadegaming with access to Relax’s host of tier-one operators, as well as unrivalled speed-to-market.

Spadegaming’s library of games is defined by the spirit of innovation, exhibiting creativity and cutting-edge technology – with a well-earned reputation as one of the industry’s leading suppliers of Eastern-inspired titles.

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As well as expanding its horizons with this partnership, the studio also recently acquired a Malta Gaming Authority (MGA) licence, enabling it to extend its products and services to the gaming industry in Europe.

The agreement further enhances the diverse selection of quality games available to Relax’s clients – which has seen notable expansion in recent months across multiple European markets.

Commenting on the deal, Simon Hammon, CPO at Relax Gaming said: “Spadegaming’s focus on technology and high-quality content represents the ideal partner for us and our operators. Their products are highly recognised and loved by a wide range of demographics and we look forward to helping them expand into new regulated markets.

“The deal highlights the value that Powered By Relax brings to the table both for us and for studios, allowing for content to be exposed to the leading operators at unmatched speed. We look forward to supporting their next chapter of development.”

Danny Vincent, General Manager at Spadegaming added: “We are driven to create the best games on the market, and it is exciting that such a large number of new players will get to experience what we have to offer.

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“The Powered by Relax programme is exactly what we need to help us achieve just that and get to the next level as a developer in the igaming industry. We look forward to everything this partnership with Relax can offer.”

Relax’s dedicated approach has seen the supplier receive a record-breaking 16 nominations across the EGR B2B Awards and the CasinoBeats Developer awards in 2021 as well as taking home “Casino Content Supplier” at the EGR Nordics Awards in February.

Now one of the industry’s leading aggregators, Relax provides more than 2,000 online casino games, from its high performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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Ygam Welcomes Two New Trustees

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Ygam has strengthened its board of trustees with two appointments bringing combined expertise in governance, policy, public affairs and safeguarding.

Judy White joins the Ygam board with over 20 years of experience in governance and operational leadership across the not-for-profit sector. A Chartered Secretary, Judy has a proven track record in governance, risk management, data protection, transformation and stakeholder engagement. She most recently served as Head of Governance at the British Association for Counselling and Psychotherapy (BACP), where she oversaw governance, assurance and risk across the organisation.

Previously, Judy spent seven years at the Gambling Commission as a Senior Manager in Licensing, where she played a key role in assessing complex licensing applications. Judy’s deep understanding of governance frameworks and regulatory environments will provide crucial oversight and support as Ygam continues to grow and evolve.

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Iain Corby joins alongside Judy as an experienced leader with a diverse career spanning consultancy, government policy, and the third sector. His early career included 12 years as a programme management consultant at Deloitte before transitioning into policy work.

Iain has experience working in gambling harms prevention sector, previously serving as Deputy Chief Executive of GambleAware. He is currently the founding Executive Director of the Age Verification Providers Association which prioritises child protection in the digital space. With an MBA from UCLA and a reputation for delivering performance improvements, Ian brings strategic insight, commercial acumen and a wealth of knowledge in public affairs and communications.

Mike Wocik, Chair of Ygam, said: “We are delighted to welcome Judy and Iain to the Ygam Board. Their wealth of experience and expertise will further strengthen our governance and strategic leadership, ensuring we continue to operate at the highest standards. Strong governance is the foundation of our success, and their insights will be invaluable as we grow our impact and evolve as a leader in our field. I look forward to working with them to drive our mission forward and make a lasting difference.”

Judy White said: “I’m excited to join the fantastic team at Ygam. I’m passionate about supporting children and young people, and I’ve been hugely impressed by Ygam’s position as a leader in their field, with a clear commitment to high standards of governance and impact. I look forward to engaging and collaborating with the board and staff to advance Ygam’s vision and mission, ultimately supporting children and young people in safely navigating our increasingly digital world.”

Iain Corby said: “Although it has been six years since I was at GambleAware, I have followed developments in the field from a distance and recognise this is a time of great change and opportunity with the introduction of the new levy. The growing focus on prevention has never been more important, and I look forward to supporting the board, the whole leadership team, and the impressive team that is delivering such a formidable impact for young people across the country and beyond.”

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The post Ygam Welcomes Two New Trustees appeared first on European Gaming Industry News.

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Narva Communications Becomes Svenska Spel’s New Agency for Corporate Communications

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Narva Communications has become Svenska Spel’s new agency for corporate communications.

“We received high-quality bids from some of Sweden’s leading agencies in Corporate Communication. After a thorough evaluation process, Narva was the agency that received the highest score. They have demonstrated great strategic acumen, strong analytical skills and a very good understanding of Svenska Spel’s mission and communication needs,” Andreas Jerat, Head of Corporate Communication at Svenska Spel, said.

Narva’s assignment includes strategic communication support within Corporate Communication, Public Affairs and financial communication. The assignment also includes the production of annual and sustainability reports. The agreement is valid for two years starting in May 2025, with the possibility of extension 1 + 1 year.

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“We are extremely proud that Svenska Spel has chosen Narva as a partner for its group communications. Svenska Spel is one of Sweden’s most well-known brands with an important social mission. We look forward to working with them to develop communications and help further strengthen the image of Svenska Spel as a role model for games that are offered in a safe and responsible manner,” said Frida Dahlgren, CEO of Narva Communications and account manager for Svenska Spel.

The post Narva Communications Becomes Svenska Spel’s New Agency for Corporate Communications appeared first on European Gaming Industry News.

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Online Casino Legalization in Illinois: Study Finds Two-Thirds of Voters in Favor

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A recent survey has confirmed that almost two out of three (63%) of Illinois residents support legalizing online casinos.

The survey, created by casino bonus and online casino review site BonusFinder.com, asked 1,000 Illinois residents their take regarding legalizing online casinos. The focus group covered voters across a variety of political backgrounds, age groups, and different geos.

Despite online casinos currently being illegal in Illinois, and the only way to access them is illegally, the survey found that one in four residents (26%) admitted to having played at an online casino.

According to a separate analysis, which delved into how much US States could be missing out on in online casino tax revenue, it revealed that Illinois could be missing out on up to $788m. Instead of going to the State, this potential tax money is being funneled to unregulated offshore gambling platforms.

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When questioned, hypothetically, how residents would prefer the tax revenue to be spent they prioritized: public education (61.4%), mental health and addiction services (54.8%) and improvements in infrastructure (44%).

Other services that were still important, but less of a priority, to those questioned in the survey were: affordable housing (38%), crime prevention (33.1%), community programs (26.2%) and environmental initiatives (22.7%).

“These findings show that Illinoisans are ready for online casinos, as long as it’s done responsibly,” commented Luciano Passavanti, Vice President at BonusFinder.com.

“The message from voters is clear – they want safe, transparent platforms and strict oversight.

“They also want to know that tax revenue from online casinos will directly benefit their communities; whether that’s through education, healthcare, or local infrastructure.

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“Illinois is already a major gaming market. Legalizing online casinos is the next logical step.”

While the majority of voters were in favor (63%), 19% were against legalization and 17.5% remained unsure.

The largest age group supporters of legalizing online casinos was the 45-54 age group, with 68.8% being in favor. However, the age group whose least in favor of legalization remained to be those aged 65 and over – with 51.2% being in favor of legalizing online casinos in Illinois.

The second-largest age group in favor of legalizing iCasinos are those aged 35-44 (64.1%), the third-largest group stood to be those in the 18-34 age bracket with 63.7% of voters supporting legalization.

When it comes to the battle of the sexes, men were found to be significantly more open to the idea of legalization, with 70.5% of men in support. However, in comparison, just 58.3% of women were found to be in support of legalizing online casinos in the State.

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Furthermore, a variety of correspondents across different political views were also questioned; with findings revealing that Republican voters were slightly more in favor (65.4%) of legalization compared to Democrat voters (63.3%).

The post Online Casino Legalization in Illinois: Study Finds Two-Thirds of Voters in Favor appeared first on European Gaming Industry News.

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