Asia
Tier One Entertainment raises Pre-Series A financing to expand presence across Asia
Tier One Entertainment, the gaming and esports entertainment pioneer and leader in Southeast Asia, has raised an undisclosed amount of financing on its recent Pre-series A round.
The Pre-series A round was led by Gobi Partners through its Gobi-Core Philippine Fund, a joint-venture fund with Core Capital. In addition, Warner Music Group joins the round as part of their strategic investments in the region. Warner Music Group Corp. is an American multinational entertainment and record label conglomerate that is considered is one of the “big three” recording companies worldwide. Meanwhile, Gobi Partners is one of the longest-standing venture capital firms with a Pan-Asian presence across North Asia, South Asia, and ASEAN, with over US$1.2 billion in assets under management (AUM).
Octava, a Singapore-based family office, KAYAC Inc, a Japan-based internet company, and Tier One Entertainment’s early stage investor, Atlas Ventures have contributed to this round.
Started as a professional talent agency, Singapore-registered Tier One Entertainment is now the largest gaming and esports entertainment provider in Southeast Asia, housing 420 talents with a cumulative reach of 100.9 Million on Facebook, 23.5 Million on Youtube, 11.8 Million on Instagram, and 9.1 Million on Tiktok.
The infusion of finance will power Tier One Entertainment, currently operational in Malaysia, Myanmar and the Philippines, to set up local operations in other Asian countries.
The proceeds of the financing will be specifically utilized to hire back-end teams that will further support their talents, expand their esports operations in Blacklist International, Tier One’s Esports team, and set-up their first content creation hub in the Philippines.
“The gaming industry is going through a golden age and this funding will help accelerate our growth by allowing us to replicate our success in other markets. In just a few years of operations, we’ve found a winning formula in esports and gaming by developing a robust business model around top tier content creation and authentic distribution. We firmly believe that we are an Asian behemoth in the making and now that we have more support from established venture capital firms around the globe, Tier One Entertainment is now poised for explosive growth,” Tryke Gutierrez, Founder, and CEO, Tier One Entertainment, said.
Tier One Entertainment was founded in 2017 by esports veteran Tryke Gutierrez, cosplay and gaming superstar Alodia Gosiengfiao and seasoned entrepreneur Brian Lim. Together, they sought to revolutionize Southeast Asia’s esports landscape, bringing their expertise in creating winning formulas to turn their talents into gaming superstars.
“We have come a long way since our first business meeting at my home in 2017. With the growth of mobile gaming, streaming and esports as an avenue for youth entertainment, we came up with the foresight to develop and house these talents by building our very own YG Entertainment of gaming. We are truly grateful for our new backers for believing in our vision that we can take this company to the next level,” Alodia Gosiengfiao, Co-founder, Tier One Entertainment, said
The company has locked in top talents in the Philippines, Myanmar, and Malaysia to date. As COVID-19 accelerated gaming and esports’ interest, they plan to take advantage of this growth by acquiring more up-and-coming talents in other markets.
“Tier One showed their resilience and agility through their meteoric rise in the industry. Not only did the team understand the complex space of esports and entertainment, Tier One continues to thrive by expanding its footprint across the region. We’re excited to have Tier One join our portfolio of startups under the Gobi-Core Philippine Fund”, Carlo Delantar, Partner, Core Capital, noted.
The esports company is also backed up by Bitkraft Ventures and Atlas Ventures during its seeding round and has clients such as Foodpanda, Unilever, Riot games, Samsung, Smart communications among others under its business portfolio. The company positions itself as capital efficient and generating multimillion in annual revenues.
Asia
Max Level Wins PR Mandate for Riot Games in India and South Asia

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
Asia
EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025

The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.
The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.
EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.
“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”
The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.
Asia
EGT’s Asian-themed products to make a splash at SiGMA Asia 2025

EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.
Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.
Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.
The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.
The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.
Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”
The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.
-
Esportes da Sorte4 weeks ago
Esportes Gaming Brasil, the group behind Esportes da Sorte and Onabet, announces Hugo Baungartner as Executive Director for Institutional Relations and Partnerships
-
Africa4 weeks ago
Cross Switch Bolsters African Footprint with Strategic Partnership with Pesawise
-
Australia4 weeks ago
ACMA Imposes Fine of $500,800 on PointsBet
-
Asia3 weeks ago
PAGCOR CHAIRMAN, ENTIRE BOARD TENDER COURTESY RESIGNATION
-
Africa4 weeks ago
QTech Games wins Leader in Online Casino at the 2025 SBEA+ Eventus Awards
-
Baltics4 weeks ago
Modern Oracles & Smart Payments: Finrax’s Vision for Blockchain, AI & Beyond
-
Australia4 weeks ago
ACMA Imposes $1 Million Fine on Unibet
-
Balkans4 weeks ago
EGT Digital at Belgrade Future Gaming 2025: Get ready to be fascinated