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Svenska Spel Tur Appoints Christina Kilström as New Head of Sales and Marketing

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Svenska Spel Tur has appointed Christina Kilström as its new head of sales and marketing.

Christina Kilström most recently served as the marketing and communications director of the Stockholm Fair. She took up her new position at Svenska Spel Tur on February 1.

“I am very happy to welcome Christina Kilström to the dream factory Svenska Spel Tur. Her experience in customer experience, digital development, sales and brands from Coca-Cola, ebay, Vattenfall and most recently the Stockholm Fair will be a great asset,” Anna Romboli, business area manager at Svenska Spel Tur, said.

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“It is an exciting time where strong brands and the ability to adapt to a rapidly changing world and new customer habits are more important than ever.”

“I really look forward to working with my talented employees to lead and develop the gaming experience of the future in a sustainable way, not least now at a stage where the outside world and customer movements place demands on both our sales and marketing,” Kilström said.

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Brand-new projects debuting at iGB L!VE: Casino&You and Win&You Partners!

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This July at iGB L!VE, we’re thrilled to introduce two brand-new ventures from the team behind BETANDYOU. The first is Casino&You — a fresh, player-first online casino. The second is Win&You Partners, a next-generation affiliate program designed to bring casino and sportsbook traffic together under one roof.

Launched in May 2025, Casino&You is a bold new iGaming project operating under a Curacao license and already live in soft launch. With support for 30+ languages and 20+ payment methods (including crypto), it’s now welcoming players from key regions.

The platform blends a modern neon-pink Vegas vibe with seamless UX, offering a fully mobile-optimized experience and access to over 1,000 games from leading global providers. Slots, live casino, crash, table games, and a dedicated sports betting section are just the beginning.

Welcome Offer
New players can claim a generous 4-level bonus package worth up to €1,500 / $1,500. Rewards are unlocked through verified accounts, with no hidden fine print.

Payment Flexibility
From Visa and Mastercard to Bitcoin, Ethereum, Tether, and TRON, Casino&You lets players control their deposits and withdrawals.

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Retention & Rewards
With weekly promotions, cashback, tournaments, free spins, and a loyalty program already live, Casino&You is testing new engagement mechanics directly shaped by player feedback.

Meet Win&You Partners
Alongside the casino launch, we’re unveiling Win&You Partners, our brand-new affiliate program that integrates Casino&You and Betandyou sportsbook offers into one streamlined ecosystem.

Affiliates can choose from RevShare, CPA, and Hybrid models. They can access real-time analytics, localized creatives, and dedicated account managers who know their GEOs. All traffic types are welcome.

 “We’re not just launching another brand, we’re building something that’s clean, fair, and actually enjoyable to work with,” says the project’s CEO. “Casino&You and Win&You Partners are the result of everything we’ve learned so far, and now we’re ready to scale.”

Please stop by our stand H64 at iGB L!VE 2025 to meet the team and discover what Win&You can do for your traffic.

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Prague Gaming & TECH Summit 2025 (25-26 March)

The doors are open. Let’s win together.

The post Brand-new projects debuting at iGB L!VE: Casino&You and Win&You Partners! appeared first on European Gaming Industry News.

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Latest News

Brand-new projects debuting at iGB L!VE: Casino&You and Win&You Partners!

Published

on

Reading Time: 2 minutes

This July at iGB L!VE, we’re thrilled to introduce two brand-new ventures from the team behind BETANDYOU. The first is Casino&You — a fresh, player-first online casino. The second is Win&You Partners, a next-generation affiliate program designed to bring casino and sportsbook traffic together under one roof.

Launched in May 2025, Casino&You is a bold new iGaming project operating under a Curacao license and already live in soft launch. With support for 30+ languages and 20+ payment methods (including crypto), it’s now welcoming players from key regions.

The platform blends a modern neon-pink Vegas vibe with seamless UX, offering a fully mobile-optimized experience and access to over 1,000 games from leading global providers. Slots, live casino, crash, table games, and a dedicated sports betting section are just the beginning.

Welcome Offer
New players can claim a generous 4-level bonus package worth up to €1,500 / $1,500. Rewards are unlocked through verified accounts, with no hidden fine print.

Payment Flexibility
From Visa and Mastercard to Bitcoin, Ethereum, Tether, and TRON, Casino&You lets players control their deposits and withdrawals.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

Retention & Rewards
With weekly promotions, cashback, tournaments, free spins, and a loyalty program already live, Casino&You is testing new engagement mechanics directly shaped by player feedback.

Meet Win&You Partners
Alongside the casino launch, we’re unveiling Win&You Partners, our brand-new affiliate program that integrates Casino&You and Betandyou sportsbook offers into one streamlined ecosystem.

Affiliates can choose from RevShare, CPA, and Hybrid models. They can access real-time analytics, localized creatives, and dedicated account managers who know their GEOs. All traffic types are welcome.

 “We’re not just launching another brand, we’re building something that’s clean, fair, and actually enjoyable to work with,” says the project’s CEO. “Casino&You and Win&You Partners are the result of everything we’ve learned so far, and now we’re ready to scale.”

Please stop by our stand H64 at iGB L!VE 2025 to meet the team and discover what Win&You can do for your traffic.

Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)

The doors are open. Let’s win together.

The post Brand-new projects debuting at iGB L!VE: Casino&You and Win&You Partners! appeared first on European Gaming Industry News.

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CHIPS confirmed as Clarion Gaming charity partner ahead of appearance at iGB Affiliate Awards

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CHIPS, the gambling industry charity which provides bespoke powered wheelchairs to young people whom the National Health Service is unable to support, has been named Clarion Gaming charity partner.

Born out of the gambling industry the registered charity has presented more than 700 wheelchairs, in the process transforming the lives of recipient children and their families. CHIPS Chairs are designed and engineered to meet the specific physiological needs of each recipient and can cost up to £9,000.

Speaking ahead of the prestigious iGB Affiliate Awards, where she will outline the work of CHIPS, co-founder and Trustee Linda Lindsay said: “I am absolutely delighted to be partnering with the team at Clarion Gaming as we work to generate more funds to help children who have been denied the twin gifts of freedom and independence.

“Having worked with so many families I have seen at first hand the stress placed on them when they are informed that their child doesn’t meet the criteria to receive an National Health Service funded powered wheelchair. I’ve met children who can walk three metres which means that they don’t qualify, despite the fact that after four metres they are struggling to stand and even breathe.

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“Many of the families CHIPS has helped over the years would not have been able to continue their children’s education with just a heavy pushchair supplied by the NHS but they’ve flourished and regained their independence and dignity with the powered chair that we have been able to provide thanks to the generosity of our supporters.

“I have attended virtually all of the 700+ presentations that we have made and every single one has had a transformative effect. On behalf of my Trustees, all of whom work for free meaning that every penny raised helps fund the purchase of the wheelchairs, I would like to say how excited we are to be working with the iGaming industry and in the process helping more youngsters to get mobile.”

The iGB Affiliate Awards which celebrate the achievements and innovations of the iGaming affiliate community are taking place Thursday 3 July at the Troxy the Grade II-listed Art Deco music venue on Commercial Road in Stepney, London.

 

The post CHIPS confirmed as Clarion Gaming charity partner ahead of appearance at iGB Affiliate Awards appeared first on European Gaming Industry News.

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