ESA Gaming expands Italian footprint with Scommettendo partnership

Innovative games provider ESA Gaming has further enhanced its presence in Italy after striking a deal with local operator Scommettendo.

The operator’s customers will soon have access to ESA’s growing EasySwipe portfolio of lightweight HTML5 mobile-first titles designed to offer cross-sell capabilities to sportsbook operators.

The portfolio includes popular titles such as Goal Mine and Fruit Staxx as well as quick-fire versions of Roulette and Blackjack that have all been proven to increase player lifecycles and lifetime value.

Several new titles are scheduled to be released in 2021 including additional sports-themed games and an Egyptian adventure game and slot.

Scommettendo is an Italian operator with over 10 years’ experience that holds a substantial share of the Italian online market. It provides a complete iGaming platform with a premium games offering to its growing customer base.

ESA Gaming experienced a successful year of growth in 2020 signing several new partnerships across global markets and its games are now certified in Malta (MGA), Italy and Colombia with more jurisdictions to be added soon.

Zorica Smallwood, Director at ESA Gaming, said: “It’s great to start off the new year by signing a deal with leading operator Scommettendo to further increase our footprint in the Italian market.

“Our EasySwipe portfolio has been well-received by operators and players alike and we are excited to launch several new titles this year that we are certain will improve Scommettendo’s cross-selling abilities and offer great entertainment to its customers.”

Donato Nigro, COO at Scommettendo, said: “We are thrilled to add ESA Gaming’s unique content to our offering and provide our customers with a product that, in an easy way, offers a high-quality online casino experience to players while they are betting on their favourite sport. We look forward to a successful partnership.”