Press Releases
Metric Gaming provides Sportsbook to ManiSol Gaming
Metric Gaming confirms sportsbook launch for InAndOutBet.com, ManiSol Gaming’s Northern European focussed Pay N Play® casino and sports betting brand.
Through a 2019 partnership with Together Gaming, InAndOutBet.com’s customers benefit from some of the best casino game and content providers in the industry with the convenience of instant, hassle-free deposits and withdrawals. Metric’s modern sportsbook proposition is an exciting addition to a brand that is looking to do things differently.
Speaking about the successful launch, Metric Gaming’s CEO Martin de Knijff said:
“We have been impressed by the whole ManiSol team from the start. We are excited about the potential of InAndOutBet and grateful for the trust ManiSol have shown in us and our product to deliver an important vertical for their growth plans.
This launch, our first full sportsbook, is a significant milestone for Metric and we are eager to showcase our unique capabilities. InAndOutBet will benefit from a best-in-class sportsbook proposition that will be fully localised in each country the brand operates, with negligible incremental costs for each new configuration.
Crucially, this includes pricing autonomy for every market, every selection on the sportsbook. This is so important for international brands these days due to the conflicting taxation rules introduced internationally. This will be a significant competitive advantage over their rivals, and we’re excited to have the opportunity to contribute to ManiSol’s success.”
Erik Gilstring, COO at ManiSol Gaming added:
“At first, we were unsure of using an untested sportsbook product. However, once we met the team at Metric and saw the capabilities of their products, we were excited to have access to this new technology.
We are confident we have secured the most modern sports betting product available on the market for our customers and are pleased to have added another high quality, innovative vertical to our growing brand.”
Metric Gaming is licensed and regulated by the UK Gambling Commission and holds a Class 4 Gaming Licence from Malta’s Gaming Authority.
For more information please visit www.metricgaming.com
Angela Bernhard Thomas
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Industry News
Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
Press Releases
Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
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