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Olivia Buzaglo joins BOYLE Sports as new football ambassador to kick off exciting World Cup campaign

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  • Hugely popular talkSPORT and TNT Sports presenter is the new BOYLE Sports face of football, fronting content and hosting events
  • The partnership begins with Olivia starring in BOYLE Sports’ World Cup coverage and will continue into the new football season
  • Olivia is a marquee signing for BOYLE Sports ahead of a blockbuster summer of football.

BOYLE Sports has announced talkSPORT and TNT Sports presenter, Olivia Buzaglo, as its new football ambassador.
Buzaglo brings a wealth of football knowledge to BOYLE Sports from her experience across broadcast, digital and social media. She joins as the brand’s latest ambassador, having established herself as one of the most engaging voices in football, covering the biggest stories, debates and moments across the game.

In her new role, Olivia will kick off with activity around the 2026 World Cup and will remain as the brand’s face of football during the upcoming 2026/27 season and beyond. She will feature prominently in BOYLE Sports video and social content, bringing fans closer to the major talking points across domestic and international football.

Commenting on her new role, Olivia Buzaglo said: “I’m delighted to be joining BOYLE Sports as its new ambassador, especially ahead of such a huge period for the game with the World Cup on the horizon. I’m really looking forward to hosting events and creating content with BOYLE Sports that brings supporters closer to the biggest moments in the game.”

Gill Blake-Swift, Director of Brand at BOYLE Sports, said: “Olivia is the ideal fit for BOYLE Sports as we continue to strengthen our football content and ambassador portfolio. Her broadcasting career has been hugely impressive, and she has built a brilliant connection with football fans across TV, radio, digital and social channels. We’re excited to see Olivia bring her energy, insight and personality to BOYLE Sports customers throughout a major year for football.”

 

Peter Tolan is an Editor at Gaming Newsroom, where he tracks the high-velocity shifts in the global gaming and tech markets. With a background in digital media and a focus on industry Evolution, Peter specializes in breaking down complex trends into actionable intelligence. From the front lines of esports to the integration of cutting-edge tech like AI and Fintech within the gaming ecosystem, Peter provides a "Zero Fluff" perspective on the stories shaping the future of play. Since joining the HIPTHER network, he has become a go-to source for analysis on emerging technologies and the changing landscape of the European and global gaming markets.

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