NetBet, a leading online gaming platform, has announced an exciting new partnership with world-renowned boxing & MMA podcast the Fight Disciples, co-hosted by award-winning broadcasters Adam Catterall and Nick Peet.

The partnership will span some of the UFC’s biggest events, including Max Holloway vs. Dustin Poirier at UFC 318, as well as major upcoming boxing bouts.

This partnership builds on NetBet’s recent announcement as the official betting partner of the UFC in the UK and other parts of Europe. It will play a key role in boosting visibility for NetBet’s popular UFC Predictor Game. As part of the collaboration, NetBet branding will feature across all Fight Disciples UFC content, including behind-the-scenes access and exclusive fighter interviews.

Part of this deal will also see the Fight Disciples and NetBet team up to provide all-encompassing coverage for three huge upcoming boxing fights; Oleksandr Usyk vs Daniel Dubois, Katie Taylor vs Amanda Serrano and Saul ‘Canelo’ Alvarez vs Terrance Crawford.

Advertisement

Adam Catterall, co-host of the Fight Disciples Podcast, said: “We’ve always prided ourselves on being the voice of the fight fan, so teaming up with NetBet – the official sportsbook and betting partner of the UFC – is a massive moment for us. This partnership gives us the opportunity to get even closer to the action and, more importantly, bring our audience along with us. Whether it’s behind-the-scenes insight, exclusive content, or on-the-ground access at the biggest events, it’s all about delivering that front-row feeling to our listeners.”

Tristan Wootton, Head of UK at NetBet added: “With NetBet making huge waves in the world of fight sports, this partnership with the Fight Disciples represents another exciting opportunity with regard to brand development. We feel confident that our players will enjoy the engaging content produced from this partnership, with so many brilliant UFC and boxing shows just on the horizon!”

Soft2Bet continues its strategic expansion in Romania through its rapidly growing online entertainment brand, Don.ro, which has entered a multi-year agreement as the main sponsor of CFR 1907 Cluj, one of Romania’s leading football clubs.

Beginning with the 2025-26 Liga 1 season, leading Romanian brand Don.ro’s logo will feature prominently on CFR Cluj’s home and away kits, training gear, and throughout the “Dr. Constantin Rădulescu” stadium. The partnership with CFR Cluj also includes a slate of live and digital activations powered by Soft2Bet’s innovative platform, designed to deepen fan engagement.

“We are excited to announce our partnership with Don.ro, a Romanian brand that shares our values of performance, professionalism, and the desire to build something lasting. The fact that Don.ro is becoming the main partner of our club is both a validation of the work we do every day and an important step in strengthening CFR Cluj’s image both nationally and internationally.

We are pleased to have a dynamic partner by our side, one with a modern vision who believes in the power of sport to inspire and bring people together. Moreover, Don.ro has chosen to offer each season ticket holder this season an official jersey — a gesture of appreciation for the passion and loyalty with which they support us.” — Cristian Balaj, CFR Cluj President.

Advertisement

The partnership between Soft2Bet and CFR Cluj brings together Don.ro’s award-winning online gaming brand and a club with a rich history of success, including eight league titles, four Romanian Cups, and four Super Cups. Both sides are driven by a commitment to high performance, bold ambition, and fresh ideas, which makes this collaboration especially well-aligned.

“We are honored to join the CFR Cluj family, a symbol of excellence in Romanian football. This partnership reflects the shared values that bring us together — performance, responsibility, and respect for the community.

At Don.ro, we are committed to promoting a safe and balanced entertainment environment, and through our collaboration with CFR Cluj, we aim to deliver a strong message about the importance of responsible play, both on and off the field.”  — Marius Mirasovici, Official representative of Don.ro brand

The partnership is designed to deliver real value to Don.ro’s players and the wider local community. With Soft2Bet’s backing, Don.ro will launch a range of activations tailored to Romanian audiences, such as exclusive match-day experiences, localised campaigns, community events, and responsible gaming initiatives, bringing fans closer to the action and rewarding their loyalty in meaningful ways.

Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, highlighted: “At Soft2Bet, we excel in building powerful and award-winning brands that forge deep connections with players through localised experiences. Don.ro’s partnership with CFR Cluj embodies this vision,combining a top-performing club with our drive for tailored gamified experiences, product excellence, and a passion for performance.”

Advertisement

Launched in 2024 and recognised as “Best Launch of the Year” at the 12th Meeting of Gambling Professionals, Don.ro delivers over 3,484 casino games, a full live-dealer lineup, and a complete sportsbook. The platform runs on Soft2Bet’s proprietary MEGA (Motivational Engineering Gaming Application) technology, which enhances player engagement through mission-based features and in-game challenges.

NODWIN Gaming, a leader in South Asia’s esports and gaming ecosystem has officially partnered with the Esports World Cup Foundation (EWCF) to manage media rights sales across South Asia including India, Bangladesh, Nepal, and other surrounding territories.

NODWIN Gaming will act as the strategic support for the EWCF in the region, supporting with media rights sales and distribution strategies for the EWC across South Asia. The partnership aims to bring the Esports World Cup to a broader audience of fans in one of the fastest-growing esports markets globally. Additionally, NODWIN Gaming will act as the EWCF’s marketing partner for the Indian market, to conceptualize and execute local campaigns and initiatives that support the Foundation’s mission of elevating esports and gaming culture worldwide.

The EWCF is the nonprofit organization behind the Esports World Cup (EWC), the world’s largest multi-title esports competition. The 2024 inaugural edition featured 1,500 elite players and 200 clubs from over 100 countries, competing across 21 titles for a record-breaking $60 million prize pool. With 500 million online viewers and 2.6 million in-person attendees, the EWC set a new benchmark for esports competitions worldwide.

With a proven legacy in managing media rights for the targeted distribution of world-class esports and entertainment content, NODWIN Gaming has successfully brought competitive gaming to mainstream audiences through multiple broadcast platforms, including television and OTT services. Its marquee IP, the Battlegrounds Mobile India Masters Series (BGMS), is currently the only Indian esports tournament to air on national television, broadcasting on Star Sports for three consecutive years. The company has also delivered top-tier productions and media rights solutions for properties such as the eISL in collaboration with Football Sports Development Limited (FSDL), the VALORANT Challengers South Asia with Riot Games, the Mountain Dew Arena with ESL India, and the Kingfisher India Premiership, among others.

Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming said, “The Esports World Cup is a landmark moment for global esports, and we’re proud to partner with the EWCF to bring that experience to South Asia. This partnership is about more than just broadcasting a tournament – it’s about building a bridge between South Asia’s incredibly passionate gaming communities and the global stage that the EWCF represents. Whether it’s in India, Bangladesh,
Nepal or beyond, our goal is to make world-class esports content more accessible than ever. We’re excited to work closely with the EWCF to not only grow the tournament’s reach but to also support the larger ecosystem and community it helps foster.”

Advertisement

The EWCF is dedicated to supporting the long-term growth and financial sustainability of the global esports and gaming sectors. The foundation’s mission is to advocate for the entire ecosystem including players, fans, and businesses and to reinvest any proceeds back into initiatives that fuel the development of the industry.

“Our mission at the Esports World Cup Foundation is to create lasting impact for the global esports industry by setting new competitive benchmarks and forging partnerships that understand the nuances of each region. South Asia represents an incredibly dynamic and fast-growing gaming market, and NODWIN Gaming brings unparalleled knowledge, reach, and local trust to this ecosystem. By partnering with NODWIN, we are not only ensuring that the Esports World Cup reaches more fans, but we are also reinforcing our commitment to making esports more accessible, inclusive, and sustainable.” stated Mike McCabe, COO of the Esports World Cup Foundation.

Through this association, the EWCF strengthens its global presence while leveraging NODWIN Gaming’s deep-rooted experience in youth engagement, esports content, and regional distribution across emerging economies.