Press Releases
UNLV Announces $15M Gift from Las Vegas Sands to Establish Sands Institute for Chinese Language and Culture
UNLV and Las Vegas Sands are pleased to announce the creation of the Sands Institute for Chinese Language and Culture at UNLV, which was formally approved by the Nevada System of Higher Education Board of Regents at its quarterly meeting on Dec. 5, 2024.
Made possible by a generous $15 million donation from Sands to the UNLV Foundation, this initiative highlights a shared commitment to enriching the educational and cultural landscape of Las Vegas and beyond.
“This partnership with UNLV reflects our dedication to global engagement and cultural exchange,” said Sands Chairman and Chief Executive Officer Robert G. Goldstein. “The Sands Institute for Chinese Language and Culture at UNLV will serve as a vital resource for students, scholars, and the broader community to immerse themselves in the rich cultural heritage of China. We are honored to support an initiative that will enhance Chinese cultural literacy and provide significant opportunities for meaningful intercultural dialogue in one of the world’s most visible cities and one of its most dynamic universities.”
The Sands Institute will offer a comprehensive range of programs designed to promote appreciation and understanding of Chinese language, traditions, and history. These offerings will include Mandarin language courses for students and community members; cultural programming such as film screenings, art exhibitions, musical performances, and lectures; and student and faculty exchanges.
As Las Vegas continues to grow as a global hub for tourism, hospitality, business, and sports, the ability to understand and engage with Chinese citizens and culture becomes increasingly important. The Sands Institute will serve as a platform for robust community engagement, strengthening the cultural fabric of the region and enhancing its connections with China. By offering educational programs and training for professionals, the Institute will equip industry leaders and workers with the cultural competence needed to navigate and succeed in an increasingly interconnected world.
“We are excited to work with Sands in establishing the Sands Institute for Chinese Language and Culture at UNLV,” said Chris L. Heavey, Executive Vice President and Provost of UNLV. “The Sands Institute will significantly increase learning opportunities for local students and community members, providing them with the tools to engage more effectively with the world around them. The incredibly generous support from Sands is crucial in bringing this vision to life, and we look forward to the opportunities it will create for our university and the wider Las Vegas community.”
The Sands Institute will be housed in UNLV’s newly renovated Maryland Administrative Building, offering a central location accessible to both university students and the broader Las Vegas community. The facility is equipped with state-of-the-art classrooms, exhibition spaces, and meeting venues designed to host a wide array of events.
With the substantial financial support from Sands, the Sands Institute for Chinese Language and Culture at UNLV is poised to become an internationally recognized center for the study and appreciation of Chinese language and culture.
“UNLV is proud to be one of the most diverse universities in the country, and launching the Sands Institute highlights our commitment to embracing all cultures,” said UNLV President Keith E. Whitfield. “This fits right in with what we’re all about – giving our students and community opportunities to learn about the world and connect with people from different backgrounds. It’s going to make a big difference in how we prepare our students for the global stage.”
Sands has been a long-time supporter of UNLV and its academic initiatives. “Their nearly two decades of support have been essential to our university,” Whitfield continued. “From funding facilities and athletic programs to backing innovative student projects and the Sands Center for Professional Development, Sands has consistently shown a strong commitment to our campus and our students.”
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Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025

The stand is designed to be more than just a place to visit — it’s a lively lounge where you can grab a drink, chat with the team, and explore real ways to scale your affiliate profits against the backdrop of a bus stop-style design.
N1 Puzzle Promo: Your road to the helicopter prize
N1 Partners is tying the Wealth Bus theme into its N1 PUZZLE Promo — the campaign that’s literally driving our partners toward a brand-new Robinson R22 Beta II helicopter.
Here’s how it works:
- 1 puzzle piece for every 10 FTDs from SEO traffic
- 1 puzzle piece for every 40 FTDs from PPC and ASO
- 1 puzzle piece for every 100 FTDs from FB and other channels (social media, SMS, Email, UAC, In-App)
The more puzzle pieces you collect, the closer you get to taking home the helicopter. And since London is one of the key stops on this journey, N1 Partners will showcase exactly how affiliate traffic can help drive progress toward the prize.
Of course, it’s not just about the final prize. N1 Partners is already running two mini-lotteries (April–July and Sept–Nov) packed with luxury prizes — and everyone wins something. Whether you’re driving PPC, SEO, or social traffic, you can turn volume and speed into puzzle pieces and prizes.
What’s on board at Booth J50
The stand will offer plenty of engaging activities for visitors:
- Bar — visitors can grab a drink and connect with the N1 Partners team.
- Puzzle Collection merch drop — every item gives you +1 puzzle piece in the promo. Plus, each merch owner enters a special giveaway: a custom hoodie, an iPhone 17 Pro Max, and a branded case.
- Plinko-style game — everyone wins! Grab a guaranteed prize right at the booth.
- Meet the N1 Partners team — the team will be on hand to answer questions and show how to boost your current promo results and earnings.
Why meet N1 Partners in London
N1 Partners has been driving affiliate success for over 7 years, with 12+ licensed casino and betting brands and top deals across Tier‑1 markets.
Here’s what the program offers:
- CPA up to €650
- RevShare up to 45% + NNCO
- Hybrid deals
- No shave, no delays, guaranteed payouts
At Booth J50, N1 Partners will be ready to talk about real business — no fluff. If you run SEO, PPC, FB, or any other traffic, we’ll show you how to turn it into bigger profits with our offers.
N1 Partners stands for reliability, honesty, and speed — and we’re always open to new partners who are ready to scale.
Let’s meet in London!
Attendees can visit N1 Partners at Booth J50 during iGB Live London on July 2–3.
Hop on the Wealth Bus, grab exclusive merch (get an extra Puzzle Piece with it) — and discover how to boost your affiliate marketing performance with N1 Partners.
The post Hop on the Wealth Bus: N1 Partners heading to iGB Live London 2025 appeared first on European Gaming Industry News.
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Precision, Power, Play: Visit PlayAmo Partners at Booth L20 During iGB Live 2025

The board is set. The stakes are high. And PlayAmo Partners is ready to make its move.
This July, PlayAmo Partners will step onto the global stage at iGB Live 2025, now hosted at London’s iconic ExCeL Centre. With 15,000+ industry leaders, innovators, and dealmakers in attendance, it’s the ultimate arena to showcase who plays to win — and how.
At Booth L20, PlayAmo unveils a chessboard-themed stand that’s more than a visual statement — it’s a mindset. In a world of flashy gimmicks and empty promises, PlayAmo is showing up with sharp strategy, high-stakes gameplay, and offers as tailored as a grandmaster’s next move.
The stand fuses luxury and logic, inviting visitors to experience the brand’s signature mix of elegance, excitement, and edge. And it’s not just for show — it’s interactive.
In partnership with Lucky Media, PlayAmo is co-hosting an on-site partner quest. The challenge? Outsmart the board. The reward? A shot at winning a Wimbledon ticket or a brand-new MacBook — because PlayAmo doesn’t believe in small prizes.
And beyond the games? Real talk. Smart deals. Big moves.
Visitors to Booth L20 will get exclusive face time with the team to:
- Unlock bespoke offers crafted for their traffic
- Discuss scalable strategies to grow revenue
- Explore PlayAmo’s unique product ecosystem
“This industry rewards brains over luck — and that’s exactly how we play. At iGB Live London, we’re doubling down on strategy, precision, and partnership. We’re here to connect with ambitious affiliates, offer custom deals, and build relationships that go far beyond the event floor”, says Edgar, CEO of PlayAmo Partners.
So, if you’re in the game to win — come find them. Join PlayAmo Partners at Booth L20 for a strategic deep dive into high-converting offers, long-term growth solutions, and the tools affiliates need to thrive in 2025 and beyond.
The post Precision, Power, Play: Visit PlayAmo Partners at Booth L20 During iGB Live 2025 appeared first on European Gaming Industry News.
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Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams

This summer, the iconic iGB Live lands in London for the first time — bringing together over 15,000 iGaming professionals from around the world. On July 2–3, 22Bet Partners will join the action at stand K60 in ExCeL London, ready to serve bold partnerships, fresh ideas, and a tennis-themed experience that’s game, set, match.
iGB Live 2025 marks a new chapter as it relocates from Amsterdam to London, raising the stakes for everyone involved. For 22Bet Partners, this is more than a showcase — it’s a statement. The brand is setting the tone with a standout stand themed around tennis, celebrating energy, precision, and competitive spirit.
Visitors to stand K60 can expect:
– A full-on tennis court setup with sleek design and interactive elements
– Signature cocktails and premium branded merch
– Real talk with the 22Bet Partners team: whether you’re looking to scale an existing collab or launch something new, they’re available
– A dynamic quest from Lucky Media — complete challenges at the 22Bet stand and you could score the ultimate prize: a ticket to Wimbledon
As a proud partner in the Lucky Media quest, 22Bet Partners invites attendees to bring their A-game — and leave with more than just a handshake.
“We’re thrilled to join iGB Live 2025 in London — an event that brings together the best minds in affiliate marketing. For us, nothing beats face-to-face conversations with our partners. It’s where ideas flow, plans evolve, and momentum builds. Our team is united by a love for what we do and a drive to grow bigger, better, bolder. Expect energy, surprises, and a lot of inspiration at stand K60”, says Yan, CEO of 22Bet Partners
Ready to serve up new wins? Meet 22Bet Partners at stand K60.
Connect with the team, dive into their tennis-themed world, and take your shot at winning a Wimbledon ticket.
The event is a perfect opportunity to see 22Bet Partners’ latest initiatives and partnership opportunities in action.
The post Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams appeared first on European Gaming Industry News.
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