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partnerships

Crystal Announces Exclusive Collaboration with Casino De Montecarlo

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Crystal, renowned for its exceptional voyages and outstanding entertainment, has announced that it has secured a collaboration with Monte-Carlo Société des Bains de Mer (SBM), a leader in the world of entertainment and gaming to host the first and only Casino de Monte-Carlo at sea. This marks an exciting new chapter for the brand promising guests an elevated level of entertainment and gaming experiences debuting onboard Crystal Symphony during the Chairmen’s Cruise departing from Venice on Nov. 14, and on Crystal Serenity this December. The casino will also be featured on the two future oceangoing vessels and in all the new vessels of Crystal, with the exclusion of Expedition vessels.

The alliance between Crystal and Monte-Carlo SBM brings forth a fusion of expertise and innovation, aiming to redefine onboard entertainment for cruisers worldwide. Guests can now anticipate an array of gaming activities including slot machines, blackjack, roulette and more, that will elevate their experience to unprecedented heights.

“We are delighted to welcome Casino de Monte-Carlo into the Crystal family as our newest collaborator. This affiliation symbolizes our commitment to offering our guests the finest entertainment and gaming experiences available at sea. Together, we aim to create unforgettable moments and continue to set new standards of excellence in the cruise industry,” said Executive Chairman of A&K Travel Group Manfredi Lefebvre.

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Stephane Valeri, Chairman of the Board and CEO of Monte-Carlo SBM, said: “We are excited to join forces with Crystal to deliver the unique Casino de Monte-Carlo experience at sea. With our combined expertise, we are confident that we will provide a gaming moment unlike any other in the cruise industry.”

The 1000+ square-foot Casino de Monte-Carlo will be positioned where the current Bridge Lounges are located on both Crystal Serenity and Crystal Symphony. The Bridge Lounge will then move to the Library on Crystal Serenity and The Lounge (location of the previous casino) on Crystal Symphony.

“We have listened attentively to the feedback from our loyal guests regarding their desire to have casinos back onboard, and we are proud to announce that we will deliver on our promise. At Crystal, like at Monte-Carlo SBM, guest satisfaction and enjoyment are paramount, and this alliance with Casino de Monte-Carlo underscores our dedication to fulfilling their wishes and exceeding their expectations. We are confident the reintroduction of casinos will further enhance the overall cruise experience, providing our guests with the entertainment options they crave while sailing with us,” said Cristina Levis, CEO of A&K Travel Group.

The post Crystal Announces Exclusive Collaboration with Casino De Montecarlo appeared first on European Gaming Industry News.

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Bragg Gaming Full Turnkey Solution Powers Hard Rock Casino Brand in The Netherlands

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Supplier concludes deal with sixth PAM customer as part of strategic goal of being the leading technology and content supplier to the Dutch market

Bragg Gaming Group has launched HardRockCasino.nl in the Dutch market, supplying its cutting-edge player account management (PAM) software to the brand.

The agreement marks Bragg’s 6th PAM client in the Netherlands, reinforcing Bragg’s status as the leading technology and content supplier in the Dutch market.

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Hard Rock Casino NL will also benefit from Bragg’s full suite of managed services  which include 24/7 customer support, payment processing and technology, fraud prevention services, retention marketing and access to our responsible gambling solutions.

In addition to its supply of PAM technology, the agreement also allows for content aggregation, with Hard Rock Casino NL gaining access to the Bragg HUB which brings together more than 10,000 casino titles, including exclusive games built on the Bragg Remote Gaming Server (RGS) and games from other leading iGaming suppliers.

Bragg will also supply exclusive content from its in-house proprietary games development studios including Atomic Slot Lab and Indigo Magic.

All online casino games delivered via the Company’s Bragg HUB content delivery platform come with the Company’s Fuze™ promotional tools as standard which offer player engagement features on games such as free rounds, tournaments and quests.

Hard Rock Digital operates in the Netherlands as part of a partnership (brand licensing agreement) with iCasino.BV with the latter obtaining a license to operate online gambling from the Dutch Gambling Authority (KSA) in May.

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Matevž Mazij, Chief Executive Officer at Bragg commented: “We’re excited to be able to support hardrockcasino.nl as it launches in the Dutch market under the Hard Rock Casino brand.

Hard Rock Digital is an internationally recognizable brand with a fantastic global presence, and I cannot wait to see how Dutch players will embrace the brand as we launch with hardrockcasino.nl.”

Paul Strikers, Chief Executive Officer at iCasino added: “When entering a highly competitive market like The Netherlands, with its strong emphasis on operator compliance, we wanted to have the best foundation, and Bragg’s suite of content and technology solutions provides that.

Dutch players will benefit from access to the latest titles and the best offers, bringing the best in Hard Rock Casino style to our igaming offering”

The post Bragg Gaming Full Turnkey Solution Powers Hard Rock Casino Brand in The Netherlands appeared first on European Gaming Industry News.

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BooRay

SCCG Management Announces Joint Venture with KSN Gaming to Launch “BooRay!”, The Biggest Gambling Card Game in Sports and Entertainment

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SCCG Management is excited to announce a first-of-its-kind strategic joint venture with KSN Gaming to bring “BooRay!” to a global audience. This card game, with its deep-rooted history, has evolved into a cultural sensation embraced by athletes, celebrities, and elite circles. With SCCG’s extensive expertise in the gaming and entertainment sectors, they will work closely with KSN Gaming, guiding BooRay! through regulatory processes and developing comprehensive market entry strategies for global expansion. SCCG will also support BooRay! with global distribution, business development, and brand exposure in the gaming, sports, and entertainment industries. Their joint efforts include distributing BooRay! across retail, social, and online casinos, launching exclusive merchandise, and building a luxury lifestyle brand around BooRay!.

Led by Kahari Nash, known as “The BooRay! King,” and supported by former NBA stars Kendrick Perkins and Mario Chalmers, who actively serve as board members, BooRay is set to transcend its status as a game to become a lifestyle movement.

Stephen Crystal, Founder and CEO of SCCG Management, said: “We are incredibly excited about our joint venture to support BooRay! on its journey to becoming a major player in the global gaming industry. With its unique blend of strategy and social engagement, BooRay! has the potential to revolutionize how people play and experience card games. Our extensive network and expertise will help bring BooRay! to digital platforms, brick-and-mortar casinos, and beyond, ensuring its global exposure and success.”

Kahari Nash, “The BooRay! King” and Founder and CEO, KSN Gaming, added: “BooRay’s immense potential became evident during high-stakes matches with icons like Rajon Rondo, John Wall, and Draymond Green. The idea began after we had run up the tab to $9.2 million between them, and I knew we had a great problem on our hands. The excitement from industry legends like Phil Ivey confirmed our vision, as the world will now see the biggest names in pop culture playing BooRay!. We’re turning BooRay! from a locker room favorite into a household name. With SCCG Management’s support, we are ready to take BooRay! to a global audience.”

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Kendrick “Big Perk” Perkins, NBA Champion & ESPN Analyst, commented: “For 14 seasons, I was one of the biggest “BooRay!” players in the NBA. Kahari was always a towering figure among players and entertainers. When he told me he was going to commercialize “BooRay!” with the first regulated gaming app and casino table game, I knew he was about to change the game. I’m proud to be Team BooRay!”

Mario Chalmers, NCAA & 2X NBA Champion, shared: “When I got the call from Kahari ‘The BooRay! King’ to join Team BooRay!, it was a no-brainer. It took me back to my time at Kansas, hitting the ‘Big Shot’ against Memphis and going on to win the NCAA Championship, and in Miami, winning back-to-back championships with ‘The Big 3’—Dwyane Wade, Chris Bosh, and LeBron ‘King’ James. During that time, we played some of the highest stakes BooRay! games in the NBA. I knew I had to be a part of the future of BooRay!”

BooRay! has become a nationwide sensation, captivating both casual players and high-stakes enthusiasts. Its unique blend of strategy, chance, and social interaction is loved by celebrities like Michael Jordan, Tom Brady, Kevin Hart, and James Harden. This engaging game offers a dynamic experience that appeals to a wide and diverse audience.

BooRay, also known as Bourré, is a trick-taking gambling card game that originated in the Acadiana region of Louisiana and is also popular on the Greek island of Psara, where it is known as Boureki. The game aims to win the most tricks (rounds) in each hand to claim the pot. Players who can’t win the most tricks must avoid getting “Boo’ed,” which means taking no tricks at all and incurring a severe penalty, typically matching the total money in the pot.

SCCG Management, the leading advisory firm in the gambling industry, will provide global support to bring BooRay! to the masses. This includes integrating the game into both digital platforms and brick-and-mortar casinos, raising investment, and establishing partnerships with globally recognized brands and influencers. By integrating SCCG’s ecosystem of best-in-class gaming partners and brands, the aim is to maximize revenue streams and solidify BooRay’s place within gaming and entertainment.

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David Hasselhoff Makes Green Tuesday Moves with PlanetPlay and Ten Square Games to Help Fight Climate Change

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Ten Square Games S.A., one of the founding partners of the Make Green Tuesday Moves (MGTM) initiative, is proud to announce that our collaborative action, initiated by PlanetPlay, has attracted the attention of Hollywood icon David Hasselhoff. His involvement will further enhance the campaign, promoting our commitment to sustainability and environmental consciousness.

Join Us on July 2nd!

David ‘The Hoff’ Hasselhoff, known globally for his roles in “Knight Rider” and “Baywatch,” has teamed up with PlanetPlay’s MGTM initiative. His involvement will help inspire gamers worldwide to make a tangible impact in the fight against climate change. On July 2nd, Fishing Clash players will be encouraged to participate in the event and purchase exclusive green items supporting certified sustainability projects through PlanetPlay’s eco-donate platform.

To celebrate this special event, Fishing Clash will introduce a unique fishing challenge themed around David Hasselhoff’s iconic films. Players at lower levels of the game will have the opportunity to catch a special fish inspired by his famous roles. For advanced players, the Fishing Clash team has prepared additional challenges. Catching this high-point fish will unlock a VIP event where players can compete for the highest scores.

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Participants in the VIP event will vie for grand prizes, including an exclusive set of vanity items. This exciting competition promises significant rewards for top players and a chance to make a positive impact on the environment. Fishing Clash will offer two exclusive packages for players to choose from – for 5 EUR and 15 EUR, as even the smallest contribution counts.

In addition to David Hasselhoff’s involvement, the MGTM initiative will be prominently featured on the Google Play Store from July 2-15, 2024. This promotion will include an overview of the mission, showcases of Hasselhoff’s video messages, and all participating games, ensuring wide visibility and engagement across all English-speaking territories.

We invite all gamers and environmental enthusiasts to join us in this impactful initiative. By playing Fishing Clash and purchasing exclusive green items, you can contribute to a legacy of sustainability and help combat climate change. Visit the PlanetPlay platform to learn more, purchase the package, and support ecological initiatives.

Ongoing Monthly Events for Sustainability

Since April, on the first Tuesday of each month, Ten Square Games and other participating studios have launched dedicated events and exclusive in-game offers as part of the MGTM movement. These special items, available on the PlanetPlay platform, allow players to support various ecological initiatives simply by continuing to enjoy the games they love. Fishing Clash players can participate in these events and purchase exclusive offers, with all proceeds going towards environmental causes. This July event marks the third MGTM event. The inaugural event, announced on Earth Day (April 23, 2024), featured a week-long challenge where players cleaned the waters of Lake Constance. The second event, held on June 4, 2024, took place at the newly introduced Dubai fishing spot, offering players new challenges and rewards. For more details, read our press release.

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Ten Square Games’ Commitment to Sustainability

As a founding partner of MGTM, Ten Square Games has been at the forefront of integrating environmental consciousness into the gaming industry. Our involvement underscores our dedication to using the power of gaming to foster positive environmental change. This year marks the third consecutive year of our cooperation with PlanetPlay, highlighting our ongoing commitment to sustainability.

Andrzej Ilczuk, CEO of Ten Square Games, remarked:

“This collaboration is particularly close to our hearts as it ties directly into the themes of nature and conservation found in our Fishing Clash and Hunting Clash games. As one of the first studios participating in Make Green Tuesday Moves, we firmly believe we can leverage the passion of our players and our creativity to combat climate change. This is a powerful example of how games can go beyond entertainment and foster a positive impact on the environment.”

The post David Hasselhoff Makes Green Tuesday Moves with PlanetPlay and Ten Square Games to Help Fight Climate Change appeared first on European Gaming Industry News.

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