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Tequity Ventures highlights versatility with ParlayBay partnership

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Tequity Ventures, which licenses modularised software to igaming companies to bridge the gap between technology and business, has agreed an integration deal with ParlayBay, the provider of innovative sports betting titles.

Tequity Ventures offers founders, start-ups, scale-ups and established companies across the igaming sector a wide range of software modules that can be hand-picked to meet the needs of specific projects.

The integration with the sports-betting focused ParlayBay demonstrates the versatility of the Tequity platform, following on from recent deals with slots supplier AvatarUX and multiplayer specialist BeyondPlay.

ParlayBay’s games offer rapid gameplay, a UI/UX-focused design and lightning-fast delivery coupled with a host of engagement-boosting features, including a proprietary odds engine, multi-betting functionality and real-time game stats.

Krzysztof Opałka, Chief Technology Officer for Tequity Ventures, said: “We are very pleased to be working with ParlayBay, in a partnership that highlights not only the flexibility of our platform, but also its suitability for developers renowned for offering an extremely innovative and dynamic user experience.

“We are thrilled to be enabling Patrick and the team there to continue delivering their exciting content with increasing efficiency.”

Patrick Nordwall, CEO of ParlayBay, added: “As a fast-growing company with a mission to introduce sports betting to game design, being free to focus on creative processes while simultaneously optimising time to market is critical to our evolution.

“The Tequity platform has enabled us to do just that, and we are more excited than ever for what the future holds.”

ParlayBay becomes the latest client to use the Tequity platform, following recent deals with AvatarUX and BeyondPlay. Tequity solutions are also already integrated with AzureTech, Finnplay, Hub88, Pomadorro, OwlIn, SoftSwiss and Solid Gaming.

Benefitting from Tequity’s rich industry experience and understanding of market dynamics, those integrating its technical solutions enjoy a significantly reduced time to market, releasing clients to focus on business development and IP building.

The Tequity platform is also available as IaC (Infrastructure as Code), enabling partners to establish a fully-operational production-ready environment in as little as 20 minutes.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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