Sega Sammy Sees Profits Soar on Pachinko, Computer Gaming Growth

Japan’s Sega Sammy Holdings has reported a profit of $286.4 million in the 12 months to 31 March 2022, up from a profit of $9.9 million a year earlier.

Having seen pachinko parlours across the country reopen following COVID-19 enforced closures throughout much of the 2021 financial year, Sega Sammy’s pachislot and pachinko machine business recorded the largest gains, with sales rising 42.6% year-on-year to $586.6 million and income of $79.5 million reversing a prior year loss of $86.7 million. The company said this was achieved by reviewing the product line-up – including the revival of successful past products – and “improving development efficiency”.

In the Amusement Contents Business, where it develops new computer games titles, arcade machines and free-to-play online games, net sales grew 8.3% to $1.82 billion while income increased by 32.0% to $285.0 million.

Sega Sammy said it has positioned the consumer area of its Entertainment Contents Business as the most important growth area for the future and will actively invest in this area to expand its revenue on a global basis given the expected expansion of the global game market.

On its outlook for the resorts segment, the company said it expects Phoenix Seagaia Resort to return to profitability and Paradise City to further reduce its loss as COVID-19 restrictions continue to ease.