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DAZN Announces Exclusive Global Rights to English Football’s National League

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DAZN, the world’s leading sports entertainment platform, announced the acquisition of broadcast rights to the English Football League’s National League, National League North and National League South, in the UK and on a global and exclusive basis. The deal marks DAZN’s first investment into domestic rights for men’s football rights in England and represents a significant addition to DAZN’s portfolio of English football internationally.

Fans in the UK and around the world will be able to stream an exciting slew of English football from the National League, National League North and National League South on DAZN. With 24 teams in each of the three competitions, subscribers will be able to access a wealth of live games as well as catch up on highlights and watch official full match replays. DAZN will take over production for the broadcasting of games with all 557 National League matches to be streamed on the platform as well as a significant selection of top National League North and National League South matches.

National League will join the likes of NFL Game Pass, PGA Tour Pass and FIBA’s Courtside 1891 as a standalone channel within the DAZN platform. DAZN will offer National League TV as a standalone channel which can be purchased separately, or on top of, a standard DAZN subscription.

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With DAZN, National League TV will be available throughout more than 200 markets, across multiple internet-enabled devices, and will benefit from DAZN’s technological expertise and product development. The flexibility and versatility of DAZN’s platform enables live and on-demand content to be streamed at scale, while also providing the capacity to localise in key markets.

A rights holder of EFL competitions in key DAZN markets of Spain, Portugal, Germany, Belgium, Canada, Japan, Italy – this deal with the National League System (NLS) is DAZN’s domestic entrance into English men’s football and underlines the platform’s commitment to growing its offer in the UK.

Shay Segev, CEO of DAZN Group, said: “DAZN’s technology makes us uniquely placed to create destinations for sports fans, and this multi-year partnership NLS will allow us to create a global home for the National League, helping fans better access the teams they are so passionate about, while creating engagement opportunities to access new audiences. This is the latest in a series of channel deals which leverage DAZN’s scale and industry-leading tech stack to revolutionise the way rights holders increase exposure to domestic and international audiences and develop their sport digitally and commercially.”

Mark Ives, General Manager of National League System, said: “We are incredibly excited about this groundbreaking long-term joint venture with DAZN, one of the biggest players in sports broadcasting and the deal demonstrates the continuing growth and reach of the National League.

“The global exposure that DAZN will bring the league, and our clubs cannot be overstated. DAZN will be using their vast expertise in sports broadcasting and streaming to allow fans in both the UK, and internationally, to access live matches across all connected devices like never before.

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“We look forward to working very closely with them to enhance the viewing experience for all fans that can’t be at the stadium, which we believe is to the full benefit of our clubs and supporters.”

The post DAZN Announces Exclusive Global Rights to English Football’s National League appeared first on European Gaming Industry News.

Industry Awards

Casino Guru Awards 2025: Winners decided, spotlight turns to the Live Gala in Malta

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A Celebration of Fairness, Responsibility, and Innovation in iGaming

The countdown is on for the Casino Guru Awards 2025, where the most impactful and forward-thinking figures in the online gambling space will be honored. After an intensive evaluation period, the panel of expert judges has already cast their votes. The winners are now known—though kept under tight wraps—awaiting their official reveal during the gala evening.

The Gala Ceremony, taking place on June 6, 2025, at the prestigious Hilton Hotel in St. Julian’s, Malta, will bring together key stakeholders from across the industry to celebrate excellence in transparency, fairness, and player protection. This year’s event continues to spotlight initiatives that drive real change, showcasing responsibility and innovation at the heart of iGaming.

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In addition to the categories evaluated by the judges, the Players’ Choice and Voice of the People awards have engaged the wider public—highlighting community involvement. Notably, the Voice of the People category attracted over 150,000 public votes, underscoring the growing influence and reach of the Awards.
“It’s truly inspiring to witness such a strong response from the global community. The number of nominations and public votes speaks volumes about how well-known and meaningful these projects have become,” said Daniela Sliva, PR & Creative Projects Director at Casino Guru.

Since the launch of the 2025 edition, the Awards have attracted nearly 600,000 visitors, generated hundreds of nominations, and reflected a growing movement toward greater accountability in the industry.
The shortlist represents a diverse mix of organizations pushing boundaries and raising standards in responsible gambling—including notable names such as EveryMatrix, DraftKings, Pragmatic Play, BGaming, Soft2Bet and more. The evaluation phase involved detailed questionnaires, evaluation calls with shortlisted companies, and a transparent scoring framework. To preserve credibility and impartiality, judges disclosed all potential conflicts of interest before the review process began.

Gala highlights
Hosted by renowned presenter Martin Sepiano, the evening promises an engaging blend of insight and entertainment:

  • Panel Discussion with Judges – A rare behind-the-scenes look into the evaluation process and the values driving the Awards.
  • Live Performances by Jessica Micallef & Band
  • Special Dance Act by The Snake Venom Project Dancers
  • Afterparty at Tiffany Lounge with DJ Luke Panza

With anticipation building, the Casino Guru Awards 2025 Gala promises not only to reveal the industry’s top performers, but also to foster meaningful dialogue about the future of fair and responsible gambling. Whether judged by a panel of experts or chosen by the public, each nominee has contributed to shaping a more transparent and ethical iGaming landscape.

The post Casino Guru Awards 2025: Winners decided, spotlight turns to the Live Gala in Malta appeared first on European Gaming Industry News.

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Industry Awards

ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards

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The studio is shortlisted for the “Brand of the Year – B2B” category

ELA Games, an innovative game development studio, has been shortlisted for the “Brand of the Year – B2B” category at the upcoming EGR Marketing & Innovation Awards 2025.

The EGR Marketing & Innovation Awards is an event that celebrates key figures and innovative brands within the iGaming industry. The ceremony recognises companies that demonstrate commercial success through game-changing creativity and contributions to the improvement of the industry. It gathers the brightest and most influential minds to reward those who have helped the online gaming sector grow.

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ELA Games’ nomination for the “Brand of the Year – B2B” category highlights the company’s efforts in creating a portfolio that balances operator-centric growth with player-friendly gaming experiences. The studio has demonstrated a commitment to helping operators improve player acquisition and retention metrics through data-backed performance, making it a beneficial partner.

Marharyta Yerina, ELA Games’ Managing Director, commented on the nomination, “The ELA Games team is proud to receive a nomination for a significant category at a prestigious event. We’ve made considerable strides in 2025 to develop our portfolio and create games that both help operators grow and provide fun for players. We look forward to networking with all our peers at the ceremony, and congratulations to all nominees!”

The EGR Marketing & Innovation Awards 2025 will take place on June 19, 2025, at The Mermaid, London. The ELA Games team will attend the ceremony for a night of excitement, networking, and celebration.

The post ELA Games Receives Key Nomination at EGR Marketing & Innovation Awards appeared first on European Gaming Industry News.

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BETER Shortlisted in Nine Categories at the Baltic and Scandinavian Gaming Awards 2025

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BETER is proud to announce that we have been shortlisted in nine categories at the Baltic and Scandinavian Gaming (BSG) Awards 2025, organized by HIPTHER. This recognition highlights our continued commitment to delivering top-tier esports, sports betting content and solutions across key European markets.

Our nominations reflect excellence in both Baltic and Nordic categories:

Baltic Categories:

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  • Best Esports Service Provider in the Baltics
  • Rising Star in Baltic Sports Betting Technology
  • Best Virtual Sports Provider in the Baltics
  • Rising Star in Baltic Virtual Sports

Nordic Categories:

  • Best Esports Service Provider in the Nordics
  • Best Sports Betting Provider in the Nordics
  • Rising Star in Nordic Sports Betting Technology
  • Best Virtual Sports Provider in the Nordics
  • Rising Star in Nordic Virtual Sports

We would like to extend a heartfelt thank you to everyone who supported us during the voting process. Your trust and recognition inspire us to keep innovating and delivering outstanding content and solutions tailored to the needs of operators and players in these dynamic regions.

The winners will be revealed on 27 May 2025 during the MARE BALTICUM Gaming & TECH Summit in Vilnius — stay tuned!

The post BETER Shortlisted in Nine Categories at the Baltic and Scandinavian Gaming Awards 2025 appeared first on European Gaming Industry News.

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