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Merkur Gaming Looking Forward to the Grand Finale of London’s ICE

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It is the last time the global gaming industry comes together for ICE in London. After ten editions at the Exhibition Centre London (ExCeL), the industry’s largest and most important trade fair will celebrate its well-deserved conclusion in the capital of the UK from February 6 to 8, before making its debut in Barcelona next year. Of course, Merkur Gaming will not miss the opportunity to participate in this final London exhibition in its well-known size and brilliance. The international distribution brand of adp Merkur is one of the most important names in the international gambling industry and will show an extensive and innovative product portfolio as one of the largest exhibitors at the trade fair in London. At booth N4 (110, 210, 230 and 250), visitors can immerse themselves in the world of Merkur products and celebrate the last ICE in London with Merkur Gaming.

“ICE is the highlight of the entire gambling industry every year. For weeks and months, we have been excitedly looking forward to filling our stand with new product innovations and presenting them to our customers and guests,” Athanasios “Sakis” Isaakidis, Chief Executive International at Merkur Gaming, said.

The main attraction of Merkur Gaming’s product range is a new cabinet that will enchant the international market with its incomparable modularity. Equally innovative and entertaining are the new Linked Progressives from Merkur: Clash Link, Link Wave, and Link Zone Rush are three novelties that will attract the attention of customers and visitors. Just like the new Multigame package M-Prime, which perfectly complements the already proven and highly popular M-Line package. Also new in the cabinet portfolio is a new version of the Zonic cabinet, which has been successful both internationally and in the German street market. Last but not least, after an intensive development phase, Merkur Gaming will unveil its new roulette for the first time at ICE.

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Alongside Merkur Gaming, numerous other subsidiaries of the Merkur Group will also exhibit at the London trade fair. The area of Merkur eSolutions promises exciting insights into the world of online gaming. As an umbrella brand, it demonstrates a modern 360-degree approach together with Merkur Group subsidiaries EPG, Bede Gaming, and edict egaming that effectively connects stationary and online gaming worlds thanks to innovative product solutions. A key part of this portfolio is EPG’s own E-Wallet Paylado, which is considered one of the most innovative e-money payment options for online gaming. GeWeTe’s cash handling experts will show how customers can optimise their money processing and make it even more efficient, including their bestseller Cash-Centre Premium and their latest innovation Cash-Centre Slim.

In addition to games and AWP machines from international distribution brand Merkur Gaming, adp Merkur will also present products for the German home market at ICE. These include the Zonic Zone Asia introduced last year as well as their latest Respin Feature “Golden Nugget”. Furthermore, Merkur Dosniha will showcasing the product landscape of the Spanish gambling market, while Blueprint Gaming and Blueprint Operations will focus on stationary as well as online gaming offerings in the UK.

“As you can see, we have a number of impressive new product innovations in our luggage that our customers and guests should discover at ICE. The entire team has worked incredibly hard over the past weeks and months to bring a worthy and unforgettable final trade fair appearance to London. Although we are looking forward to relocating to Barcelona with great anticipation, we look back with a great deal of nostalgia on the last ICE at Exhibition Centre London. Therefore: Visit us at booth N4 (110, 210, 230 and 250) and let’s make this last London ICE something very special together,” said Athanasios “Sakis” Isaakidis.

partnerships

Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future

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The first milestone in a list of many! Rank UK is officially live with a number of Hacksaw Gaming titles ready for players to experience! With future prospects underway, this new pairing is already looking to be an exceptional one.

Wanted Dead or a Wild, Le Bandit, R.I.P City, Chaos Crew – all Hacksaw staple titles that are known for shaking up user experience and sparking the interest of players globally. These and more are now proudly featured for the next 4 weeks on the homepage of Rank UK’s platforms, showcasing our diverse universe of content!

Rank aims to deliver exciting and entertaining experiences in safe, sustainable and rewarding environments. Their mission aligns perfectly with that of Hacksaw’s. The goal of making waves within the remote gaming community, daring to disrupt and create content that provides a one of a kind experience for the Hacksaw community.

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Reflecting on this exciting endeavour, Rank spokesperson stated that “Hacksaw Gaming is launching with an exhilarating array of games, captivating themes, and thrilling gameplay. We’re not just launching slots; we’re unleashing a tidal wave of entertainment that will captivate players in the UK. Get ready to spin and experience the future of gaming like never before.”

Marcus Cordes, CEO of Hacksaw Gaming also shares Rank’s enthusiasm towards this new beginning. “Bringing our star titles to UK players will strengthen our Hacksaw community and continue to shake up the industry! A huge shout out to the dedication shown from both teams on this launch, a true testament to the determination of how we work here at Hacksaw Gaming.”

With whispers of a UK exclusive coming up very soon, you’re not going to want to take your eyes away from this new partnership.

The post Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future appeared first on European Gaming Industry News.

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INCENTIVE GAMES OFFICIALLY ACCREDITED AS A GREAT PLACE TO WORK CERTIFIED™ COMPANY

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Incentive Games, leading B2B games provider and acquisition and retention specialist, has been officially accredited as a Great Place to Work Certified™ organisation for the second consecutive year. This recognition underscores the company’s commitment to creating an engaging and people-centric environment that encourages a healthy work-life balance.

The Great Place to Work Certification is awarded to organisations that demonstrate a commitment to building a high-trust, high-performance culture. It is backed by anonymous feedback from Incentive Games employees which covers topics including trust in leadership, sense of belonging, opportunities for professional growth, and work-life balance.

As a global authority on workplace culture, Great Place To Work utilises its rigorous, data-driven ‘For All’ methodology. This accreditation confirms that a minimum of 65% of employees consistently enjoy a positive experience at Incentive Games.

Stewart Gove, Chief Operations Officer, said, “We’re thrilled to be recognised as a Great Place to Work for the second year in a row. Our employees are the driving force behind Incentive Games’ success. The consistent positive feedback about their experiences with fellow colleagues, leaders, and roles is a testament to the incredible dedication, collaborative spirit, and passion that our team brings to work every day.”

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Benedict Gautrey, Managing Director of Great Place To Work® UK, expressed his congratulations to Incentive Games for attaining their certification, “We know that prioritising the employee experience leads to building trust among employees, fostering a remarkable workplace culture, and ultimately achieving exceptional business outcomes. Congratulations!”

The post INCENTIVE GAMES OFFICIALLY ACCREDITED AS A GREAT PLACE TO WORK CERTIFIED™ COMPANY appeared first on European Gaming Industry News.

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partnerships

BetMGM UK strikes enhanced partnership deal with Newcastle United

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LeoVegas Group is excited to announce a new agreement with Premier League side Newcastle United, which will see the sports betting brand BetMGM become an Official Betting Partner of the club. Building on the success of the initial year in partnership, an extended agreement will ensure that BetMGM remains top of mind with football fans globally.

LeoVegas Group and Premier League side Newcastle United have today announced an enhanced partnership deal that will see the betting brand BetMGM become an Official Betting Partner of the club. As an Official Betting Partner, the BetMGM brand will be regularly highlighted on LEDs, big screens, and static boards at St James’ Park, the club’s home stadium. Customers and fans can expect to be included in many exciting partnership activations, such as unique experiences and giveaways.

Sam Behar, UK Director BetMGM, said “Our BetMGM partnership with Newcastle United has been a success, and we are delighted to continue building on this fruitful collaboration. The club is incredibly ambitious, and their drive perfectly aligns with our Group’s core values. I can’t wait to get this season started and see Newcastle United continue on their journey.”  
 
Peter Silverstone, Newcastle United’s Chief Commercial Officer, said “Newcastle United and BetMGM have had an exceptional first year together. We have helped BetMGM to drive brand awareness and engagement in key markets, supporting its aim to create the world’s greatest igaming experience.
 
“This new agreement is testament to how effective the club’s profile and support have been to BetMGM, and we are delighted to enhance our support of one another on the next step of our exciting journeys.

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The post BetMGM UK strikes enhanced partnership deal with Newcastle United appeared first on European Gaming Industry News.

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