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VSiN Names Steve Cohen as Executive Vice President of Talent and Programming

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Sports Betting Network VsiN has announced the appointment of long-time media industry executive Steve Cohen as the network’s Executive Vice President, Talent and Programming. Cohen spent the last 20 years as the Senior Vice President of Sports Programming at SiriusXM, where he built and oversaw their sports talk radio stations, including channels done in collaboration with all professional sports leagues. He will join VSiN leadership in working to rapidly expand sponsorship, distribution, and audience, while continuing to deliver the most credible content sports bettors can find anywhere.

“With more than 37 years under his belt, Steve is one of the most respected and innovative executives in the media business and was key in VSiN’s original launch on SiriusXM. Having launched more than a dozen sports talk radio stations, including SiriusXM NFL Radio and Mad Dog Sports Radio following a successful 17-year career in terrestrial radio, it’s hard to find a media leader with more experience giving an audience exactly what they’re looking for. He is a beloved manager with a track record of getting the best out of talent and a unique understanding of the importance of unbiased, credible information for sports bettors,” VSiN Founder Brian Musburger said.

With a focus on delivering superior sports betting programming, Cohen will identify new talent, strengthen the network’s lineup, and create additional content for broader distribution. The network will leverage his decades of experience across sports and media channels to support VSiN’s mission of delivering sports news, analysis and insights that bettors use to help make more informed betting decisions.

“Since I first met the team back in 2015, I’ve known that they were building something special. I’m excited to join a group that has always been at the forefront of the sports betting industry and look forward to the opportunity to leverage my experience creating content across every sport and medium to deliver an exceptional product that satisfies the content needs of all sports fans, especially those who wager on sports,” said Cohen.

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Cohen joined SiriusXM in 2004 and, as Senior Vice President of Sports Programming, he built and oversaw the company’s sports news and talk programs on all of SiriusXM’s sports channels, including the hiring of talent, show development and production. He led the development and launch of first-of-their-kind dedicated league-partnered sports radio channels like SiriusXM NFL Radio, SiriusXM NBA Radio, and SiriusXM NASCAR Radio. In addition, Cohen and his team built and programmed SiriusXM Fantasy Sports Radio, SiriusXM College Sports Radio, SiriusXM FC, SiriusXM Fight Nation, the all-sports Mad Dog Sports Radio channel, as well as individual channels dedicated to the Power Five college conferences. He oversaw MLB Network Radio, SiriusXM NHL Network Radio and SiriusXM PGA TOUR Radio channels since the merger of Sirius and XM in 2008. He was also responsible for overseeing all live play-by-play programming available to SiriusXM listeners, including NFL, MLB, NBA and NHL games, NASCAR, IndyCar, Formula One, golf, college sports, international soccer, horse racing and more.

Before joining SiriusXM, Cohen worked at WFAN Sports Radio in New York, where he served as the Executive Producer for both the New York Jets Radio Network and New York Giants Radio Network. He was among the pioneers of the fantasy sports industry when he founded the Pro Football News and Injury Report in the early 1990s and was inducted into the Fantasy Sports Hall of Fame in 2017. In addition to his hosting on WFAN, Sirius XM, Westwood One and Fox Sports Radio, he has written for several print and digital outlets, including ESPN.com, the New York Daily News, New Haven Register, Seattle Post-Intelligencer and the Newark Star-Ledger.

Recently Cohen was honored as the recipient of the 2024 Jeff Smulyan Award given by Barrett Media. Cohen oversaw programming that won multiple Cynopsis and Ad-Week Awards for Best Radio shows and podcasts and he and his team received the 2005 Eclipse Award.

A graduate of the University of Arizona, Cohen began his career in 1987 as a board operator and tape editor at WFAN.

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DATA.BET Rolls out Full-Service Sportsbook Solution

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The company opens a new chapter

DATA.BET, the sportsbook solution supplier, strengthened its portfolio capabilities by adding sports betting.

The new sportsbook covers over 50,000 sporting events per month, featuring over 63 pre-match and 38 live sports, along with 1000+ available markets. From the most popular leagues to niche categories, the company delivers comprehensive sports coverage backed by trusted official data providers. DATA.BET’s 24/7 in-house trading team ensures over 93% market uptime, dynamic odds adjustments, and automated settlements.

Combined with Player Props, operators can deliver a broader, player-centric betting experience. Cashout functionality is also available, allowing players to settle bets early on single and multiple bets. User engagement is further increased through integrated Video Streaming of events for football, American football, tennis, and basketball as well as interactive Widgets across key sports — keeping users engaged within the platform and eliminating the need to seek information elsewhere. This seamless access to match insights, player data, and betting markets enhances the overall experience and supports higher retention, deeper engagement, and increased betting volumes.

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Today, DATA.BET’s portfolio includes esports, sports, and virtual sports, providing a complete solution for betting operators. Integration is available via an upgraded SPA or through a direct Odds Feed. Depending on operator needs and market focus, each vertical can be connected individually or as a combined solution.

“With the expansion of our sports betting solution, we are entering a new phase in supporting our partners,” commented Otto Bonning, Head of Sales at DATA.BET. “This update equips operators with a complete betting solution, while ensuring continued access to DATA.BET’s trusted tools for flexibility, control, and fast content delivery.”

The post DATA.BET Rolls out Full-Service Sportsbook Solution appeared first on European Gaming Industry News.

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Sports Betting

Playtech Agrees Deal to Exit Happybet German Betting Operating

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Playtech PLC has struck an agreement to exit its Happybet online gambling and retail betting unit in Germany.

The gambling software company had closed the Austrian Happybet business in the second half of 2024 and in March of this year, said it kicked off a process to sell the remainder of the unit in Germany.

The move was in line with its aim to sharpen its focus as a “predominantly pure-play business-to-business operator”.

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It has now struck a deal with NetX Betting Ltd, a subsidiary of Frankfurt-listed betting group pferdewetten.de AG.

Dusseldorf-based pferdewetten.de will have the chance to contact franchise partners of Happybet shops in Germany.

“As part of this agreement, pferdewetten.de will also assume ownership of certain associated hardware,” Playtech said.

“There will now be a transition period to allow pferdewetten.de to negotiate with the relevant franchise partners and for the relevant regulatory approvals to be sought from the competent authorities in Germany. It is intended that any remaining Happybet assets not transferred to, or assumed by, pferdewetten.de will cease operations and, where relevant, will be wound up.”

Playtech shares fell 0.8% to 319.85 pence each in London on Wednesday morning.

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At the end of last month, Playtech completed the sale of Snaitech Spa to Flutter Entertainment PLC for EUR2.30 billion.

The Isle of Man-based firm said the completion of the deal allowed it to focus on its technology-led offering in high-growth business-to-business gambling markets.

The post Playtech Agrees Deal to Exit Happybet German Betting Operating appeared first on European Gaming Industry News.

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Bet Builders Boom: Entain Reports Record Growth in Customised Football Betting

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Bet Builder bets are taking the global football betting world by storm, with Entain’s Global Sportsbook reporting record-breaking growth in 2024 and 2025. Thanks to major tournaments like EURO 2024 and Copa América, Bet Builder stakes more than doubled last year, and the momentum shows no signs of slowing.

In September 2024, all Entain digital brands completed the transition to an in-house built Bet Builder product. It is being improved and developed by the product and technology teams constantly to great effect with Bet Builder share of bets doubling in the first half of 2025. This Saturday’s Champions League Final between Inter Milan and PSG is on track to become the most popular club match ever for this type of bet.

“Bet Builders have quickly become one of the most influential innovations in modern sports betting. In an otherwise low-scoring sport, customers can create bets that align with their predictions for the flow or story of a game. They offer fans customisation, interactivity, and the chance to leverage niche insights in a strategic way,” said Tom Ritzema, Group Trading Director at Entain.

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Highlights:

• The Argentina vs. Brazil World Cup qualifier in March was the biggest Bet Builder event of 2025 so far.

• England vs. Spain in the EURO 2024 Final remains the largest Bet Builder match ever recorded.

• Spanish football leads globally, with around 20% of all football bets now being Bet Builders, while it is also hugely popular in the Brazilian market.

• Shots on target has surged as a top market, especially in South America, alongside match result and total goals.

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The trend is especially strong among recreational bettors who prefer frequent, lower-stake bets with higher returns. In Brazil, nearly 40% of all wagers on key domestic fixtures like Corinthians vs. Palmeiras were Bet Builders, as well as Brazil’s major international fixtures.

With increasing global adoption, especially in Europe and South America, Bet Builders are reshaping how fans engage with football betting, offering unprecedented personalisation and control. The next step will be to offer the bet builder product In-Play across all Entain labels.

Top Bet Builder Markets (2025):

Spain

Brazil

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Canada

Belgium

Greece

Most Popular Bet Builder Selections:

Match Result

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Total Goals

Player Shots on Target

Total Corners

Both Teams to Score.

The post Bet Builders Boom: Entain Reports Record Growth in Customised Football Betting appeared first on European Gaming Industry News.

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