Meridianbet Becomes Exclusive Sponsor of FC AEL Limassol, Signing the Biggest Sponsorship Deal in Cypriot Football

Meridianbet, one of the continent’s oldest and leading sports betting brands, today signed the biggest sponsorship agreement in Cypriot football history with FC AEL Limassol. This landmark deal underscores Meridianbet’s decades-long local presence and unwavering support for paramount sports in Cyprus.

The company, headquartered in Limassol, has always been deeply rooted in the local community, where it enjoys a robust player base. The sponsorship deal with AEL Limassol is a testament to this ongoing support and dedication.

Andreas Georgiou, Chairman of AEL Limassol, expressed his enthusiasm, stating, “It is with great pleasure that we present our major sponsor for the 2024-25 season. The partnership with Meridianbet represents the largest commercial agreement in our football department’s history, heralding a new chapter filled with optimism for the future. We share the same values and vision for the future, and we are confident that together we will achieve great success.”

Chrysothemi Valanidou, CEO of Meridianbet Cyprus, highlighted the strategic nature of this collaboration: “We are delighted to announce this new partnership between Meridianbet and AEL. As one of the top betting companies globally, becoming the official sponsor of AEL is part of our strategy to promote sports and fair play. Our decision to support AEL is based on shared ambitions, and we are convinced that together we will bring success and excitement to the fans.”

Theodora Petrou, Head of Online Operations at Meridianbet Cyprus, explained the company’s sponsorship mission, “Our strategy involves close cooperation with the team officials. We will organize various events, charitable and otherwise. We invite AEL fans and anyone interested to participate, as our ultimate goal is to contribute to society and sports. We plan to offer special promotions for AEL fans. Stay connected to our and AEL’s social media for more updates. We wish AEL success and a fruitful collaboration.”

The new team kit, featuring the Meridianbet logo prominently on the front, was also unveiled during the event. Players Rafael Mamas and Vasilis Papafotis showcased the new uniforms, created in collaboration with Macron.