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Bragg Gaming Launches Metric Gaming Sportsbook with Betnation in The Netherlands

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Bragg Gaming Group announced the launch of the Betnation sportsbook, utilising technology developed by Metric Gaming across the Dutch market for the first time.

Under the terms of the extension agreement, Bragg provides access to Metric’s sportsbook technology through its existing relationship with the developer, with Bragg working to integrate this technology into Betnation’s current set up.

The integration benefits Betnation further through access to Bragg’s in-house regulatory reporting tools, as well as access to cutting-edge marketing and promotional tools available through Bragg’s Fuze toolset.

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The agreement marks the first usage of Metric’s sportsbook technology via Bragg Gaming Group to a Bragg client, with similar launches with other Bragg clients set to follow.

This relationship aims to allow an operator to have all the autonomy and control of an in-house developed sportsbook but through an outsourced solution which is more cost effective for the operator, making it easier for operators to focus on customers.

The launch follows the award of a sports betting license to Betnation by the Dutch Gambling Regulator, the Kansspelautoriteit (KSA) last month, following an extensive application review process and building on Betnation’s prior iGaming license award.

The sportsbook debut comes at a crucial time in the sporting calendar, with the UEFA European Championship Football tournament kicking off in Germany on June 14, 2024, and with the Paris 2024 Olympics beginning a month later in July.

Betnation are a long standing client of Bragg Gaming, first agreeing a turnkey technology, content aggregation and managed services deal covering the Dutch market in April 2022.

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Betnation currently utilizes Bragg’s constantly updated, cutting-edge Player Account Management (PAM) platform in the Dutch market, as well as Bragg’s iGaming content aggregation services, which include casino content from multiple in-house studios as well as exclusive content from multiple studio partners.

Betnation also uses the Fuze customer engagement toolset in its iGaming, benefitting from market leading tools proven to increase user engagement through enabling automated, real-time in-game gamification, conversion and retention mechanisms.

Tools available to iGaming operators under the Fuze toolset include an AI-powered Game Recommendation System, Game-based leaderboards, tournaments and quests.

Matevž Mazij, Chief Executive Officer at Bragg, commented: “We’re delighted to help Betnation expand their existing iCasino offering into sportsbook for the first time, in this first-of-its kind agreement.

“We hope that this arrangement with Metric Gaming will offer our operator clients a unique, game-changing way to offer sports betting but in a way which removes many of the associated financial and operational concerns.”

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Robert Schouten, Chief Executive Officer at Betnation, commented: “We’re grateful to the KSA for granting us a sports betting licence, and we’re looking forward to launching our debut sportsbook offering with Bragg and Metric.

The upcoming summer of sporting events will undoubtedly be a busy one for Dutch bettors and we’re looking forward to being able to offer a wide range of betting opportunities for our customers.”

The post Bragg Gaming Launches Metric Gaming Sportsbook with Betnation in The Netherlands appeared first on European Gaming Industry News.

partnerships

ZEAL and GAMOMAT announce partnership

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ZEAL and GAMOMAT, two renowned companies in the iGaming industry in Germany, announce their cooperation. As part of the partnership, ZEAL will integrate a continuously growing number of online games from the Berlin-based development studio GAMOMAT into its games portfolio in the web shops of its brands LOTTO24 and Tipp24. The cooperation has officially started in April this year.

Strong advantages for both sides

The cooperation brings advantages for both companies: While ZEAL can expand its product range with GAMOMAT’s popular and high-quality titles and also benefits from the company’s experience in international markets, GAMOMAT will increase its targeted reach and growth through its cooperation with ZEAL.

“With GAMOMAT’s popular games, we are expanding our portfolio with high-quality titles that will delight our customers,” says Alex Green, Vice President Games at ZEAL. “We are proud to have such an experienced and successful partner like GAMOMAT at our side and are very much looking forward to the mutual exchange.”

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“We are proud of our partnership with ZEAL,” says Robert Kocher, Managing Director of GAMOMAT Distribution GmbH. “Our goal is to reach as many satisfied customers as possible with our portfolio. The regulated market in Germany is a home turf for us, and therefore the integration of our titles into ZEAL’s high-quality portfolio is particularly important to us. For us, this is another step in our sustainable growth strategy with a trusted partner.”

The post ZEAL and GAMOMAT announce partnership appeared first on European Gaming Industry News.

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Greece

Spinmatic goes live with Betsson in Greece

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Spinmatic, B2B provider of premium casino games, and Betsson, a giant behind one of the world’s largest betting and online casino platforms, have partnered to bring some of the industry’s most exciting titles to Greece.

Following recent launches with leading operators in the region, Spinmatic continues its upward trajectory, delivering a portfolio that’s not only tuned to local markets but also stands out globally for its quality and creativity.

This exciting new deal builds on a long-standing partnership between Spinmatic’s sister company, GoldenRace, and Betsson – who have been enjoying the most realistic Virtual Sports and solutions on the market.

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Anastasios Apostolou, Gaming Manager Greece at Betsson, proudly shared “We’re pleased to launch Spinmatic’s portfolio for our players in Greece. This addition enhances our offering with a selection of visually appealing and entertaining titles. At Betsson, we’re committed to continually broadening our content library to suit a wide range of player preferences, and Spinmatic’s games are a welcome addition to our diverse line-up.”

From fast-paced Crash games like Meteoroid Deluxe to the adventure-packed Ed Jones and the Book of Seth, Betsson players now have access to some of Spinmatic’s flagship titles. Whether they’re Jackpot chasers, retro lovers or high-speed thrill seekers, there’s a Spinmatic game ready to hit the mark.

“We are proud to see our games live with Betsson, a brand known for its high standards and player loyalty,” said Norbert Mathies, Managing Director at Spinmatic. “This partnership confirms that Spinmatic’s commitment to quality and innovation is exactly what leading operators are looking for.”

Greece’s regulated igaming market continues to offer exciting opportunities for forward-thinking brands. With major partnerships already live and more launches ahead, Spinmatic is demonstrating it’s ready to push even further.

The post Spinmatic goes live with Betsson in Greece appeared first on European Gaming Industry News.

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Asia

Xailient and Konami to Debut Privacy-Safe Biometric Innovation for Table Games at G2E Asia 2025

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Xailient Inc., the world leader in privacy-safe computer vision AI, announced the debut of a groundbreaking biometric innovation in partnership with global gaming leader Konami Gaming Inc. At G2E Asia 2025, Konami will unveil SYNK Vision Tables, a new addition to its award-winning SYNKROS casino management system, powered by Xailient’s privacy-preserving facial recognition AI technology.

Attendees of G2E Asia 2025 will be among the first to experience SYNK Vision Tables in action, as Konami showcases the new technology at Booth #B1303 at The Venetian Expo in Macau. The solution delivers seamless player recognition, real-time rating and instant rewards—marking a transformational step in the convergence of biometric technology and gaming operations.

This latest innovation extends the success of SYNK Vision Slots to the live table games environment, providing casinos with a unified biometric ecosystem that automatically recognizes players as they sit down—without the need for loyalty cards. For players, the experience is frictionless, secure, and personalized. For operators, it offers powerful real-time insights, reduced fraud risk, and improved player engagement.

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“SYNK Vision Tables represents a major leap forward in biometric player tracking. By combining Xailient’s real-time, privacy-safe AI face recognition with Konami’s SYNKROS system, we’re delivering next-generation capabilities that enhance the player experience while upholding the highest standards of privacy and data protection,”said Lars Oleson, CEO of Xailient.

Mallika Patel, VP of Product at Xailient, said: “Face Recognition AI provides triple benefit from a single technology. Responsible gaming, anti-money laundering, and patron loyalty programs all benefit from robust and reliable replacement to carded play.”

“Together with Xailient, we’re enabling operators to unify their slots and tables under a single intelligent ecosystem. With SYNK Vision Tables, operators can improve the accuracy and efficiency of their loyalty programs while providing players with a streamlined, personalized, and cardless experience,” said Joe Mayer, Systems Sales & Operations Manager at Konami Australia Pty Ltd.

The post Xailient and Konami to Debut Privacy-Safe Biometric Innovation for Table Games at G2E Asia 2025 appeared first on European Gaming Industry News.

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