Leading betting platform Stake proudly announces that Ultimate Fighting Championship (“UFC”) Women’s Flyweight World Champion, Valentina Shevchenko, has signed on as a Global Ambassador for the brand.

One of the most iconic and celebrated athletes in combat sports, Shevchenko currently reigns as the UFC Flyweight World Champion and holds the coveted No. 1 spot in the UFC’s Women’s Pound-for-Pound rankings. A Muay Thai specialist from Kyrgyzstan, Shevchenko has dominated the MMA world since her UFC debut in 2015, and continues to build her legacy as one of the sport’s all-time greats. She will next defend her title on May 11 against top contender Manon Fiorot of France.

With this partnership, Shevchenko joins a championship roster of Stake ambassadors that includes UFC stars Merab Dvalishvili, Alexandre Pantoja, Max Holloway, Alex Pereira, and Israel Adesanya.

Speaking on the partnership, Shevchenko said:

Advertisement

“Stake has become one of the most important and exciting partners of the UFC, and I’m proud to now be a Global Ambassador for the brand. Stake is the home of champions, and I’m excited to work with its incredible team.”

Akhil Sarin, Chief Marketing Officer at Stake, added:

“We’re absolutely thrilled to welcome Valentina to the Stake family. It’s rare to see a true legend of the sport still performing at the absolute highest level, and we’re excited to build a long and successful partnership together.  We feel that the Stake brand is now synonymous with the UFC, and our relationships with the very best athletes in the sport helps us continue to grow in the MMA sphere.”

CopyBet has joined the International Betting Integrity Association (IBIA), increasing its integrity monitoring coverage in the UK and globally, covering current and future markets. The collaboration will enable integrity data from CopyBet’s online betting platform to be shared with IBIA’s global monitoring network, which includes over 80 companies and 140 sports betting brands monitoring over $300bn per annum in betting turnover.

Anton Ivanov, Business Development Director, CopyBet UK, said: “Responsible gambling, and looking after our customers, is part of our core values at CopyBet, and joining the International Betting Integrity Association will enable us to continue providing safe gambling conditions for our players. We look forward to working with IBIA and support its mission of protecting the integrity of the industry.”

Khalid Ali, CEO of IBIA, said: “IBIA is pleased to welcome CopyBet as our newest member to our growing association. This partnership strengthens our global monitoring network and reinforces our shared commitment to protecting the integrity of sport and regulated betting markets. We look forward to working closely with CopyBet to detect and deter betting-related corruption and to protect the integrity of the markets offered to consumers.”

Advertisement

CopyBet operates under the UK Gambling Commission Licence and Class B bookmaker’s licence in Cyprus, and is a unique bookmaker that allows customers to copy the bets of top tipsters alongside a traditional Sportsbook. CopyBet is the Official Front of Shirt Partner of Queens Park Rangers Football Club in the EFL Championship, as well as AEK Larnaca, PΑC Omonia 29M, Enosis Neon Paralimni, and Aris Limassol in the Cyprus First Division.

IBIA is a not-for-profit body that has no competing conflicts with the delivery of commercial services to other sectors and was established by operators, for operators, to protect regulated sports betting markets from match-fixing.

IBIA’s global monitoring and alert network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets. Through the IBIA monitoring network it is possible to track transactional activities linked to individual customer accounts. Additional functionality was added in 2024, with that technological upgrade enhancing the association’s ability to detect and report suspicious activity on its members’ betting markets.