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Interview: Juice Reel’s CEO on how its bet tracking tool and Crowdsourced Insights is elevating the experience for data-driven bettors

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Juice Reel is on a mission to become the ultimate ecosystem for the modern sports bettor. With its mobile app synced to 250+ sportsbooks, the data it collects is unprecedented and has become a must-have tool for bettors looking to make better wagering decisions.

For sportsbooks, Juice Reel is now an effective acquisition and retention engine. Not only does the app drive users to place bets with regulated operators, the company’s new subscription-based Crowdsourced Insights is delivering valuable insight that data-driven bettors crave. 

Gaming Americas spoke to Ricky Gold, CEO of Juice Reel, to learn more about the company’s model, how its range of features work, and what the future holds for sports betting in the US.

 

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For those new to Juice Reel, can you explain how your bet tracking and analytics tool works exactly and the reasoning behind developing such a product?

The Juice Reel app allows sports bettors to automatically link in any betting platform or website within seconds, instantaneously uploading their open and historic bets to the platform. Juice Reel offers useful analytics to our users and while this data-syncing automation is convenient for them, we want to support the wider betting industry as well and provide value to sportsbooks. The data we are accruing is not bounded by any market or operator, so essentially, we are establishing a complete understanding of bettors that use the Juice Reel app. This allows us to leverage this understanding and user-data in order to support sportsbooks in the most efficient way, allowing them to maximize player retention and acquisition.

How is the tool unique compared to other solutions available within the market?

From the bettor’s perspective, no tool on the market is really comparable when it comes to bet tracking and analytics. It all starts with a sportsbook-agnostic automation, our platform is allowing users to connect with over 250+ sportsbooks, effectively ending the era where users had to manually type bets one by one or keep spreadsheets. Once we leverage and repackage the data synced onto our app, we are able to create useful and actionable insights for users that cannot be found outside of Juice Reel. Furthermore, we are working on evolving Juice Reel so that it can be more than just a tool used for tracking and insights, instead becoming a centralized bet-placing platform. Our insights help users decide what to bet on, but then the question arises “with which sportsbook do I place the bet with”. We want to help our users find the best sportsbook to place their bet on, one that perfectly matches each user according to the data and insights we collect.

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This key feature is how Juice Reel helps sportsbooks, and more than just bringing operators a new bettor that hasn’t signed up with them yet, Juice Reel will expand the lifetime value that a player is worth to a sportsbook. This is done by our platform initiating bets – our insights, particularly real-time live betting insights, will prompt a user to place a bet that they may have not placed if they were betting without the help of Juice Reel. When our insights are producing a bet that wouldn’t have been initiated without our platform, this effectively grows the total addressable market withing the sports betting industry. Ultimately, if through our features a user bets more than they would’ve, then this expands the industry as a whole.

For bettors, how easy is it to register their bets into the app? Can they seamlessly place bets through the app too?

Connecting your sportsbook into Juice Reel takes about one minute.  It’s incredibly simple, straightforward, and most importantly, you only have to connect the sportsbook once. This allows the user to continue where they left off the day before, ensuring they experience a seamless long-term betting environment.

Users today can’t place bets directly though our app, but we are looking to expand on this by implementing a feature which could speed up this process. In the near future, if a user clicks a bet/insight it will automatically pop open the respective sportsbook app and pre-load the exact bet you were looking at. This is yet another example of how we help sportsbooks, by bringing them more betting volume.

 

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Just how important is the tracking tool from a responsible gambling perspective? Does the tool only work alongside regulated sportsbooks in legalized markets?

Reducing unregulated gambling and promoting responsible play is at the core of Juice Reel’s ethos, this is reflected not only in our features, but also in our business model. Juice Reel users can upload betting data from both regulated and unregulated platforms. While Juice Reel has no deals with any unregulated platform, we aggregate data from as many sources as possible in an effort to drive users to sign up and place bets solely with regulated operators. Juice Reel never promotes or facilitates illegal gambling, and our business model is designed in a way to capitalize off the ability of directing users and their bets to regulated platforms.

Providing users with a seamless and automated bet tracker gives users a comprehensive understanding of their betting habits and their profit/loss across all the platforms. Empowering users with this information is at the core of what it means to gamble responsibly, we’re allowing sports bettors to clearly see and analyze their spending habits, as well as pointing out unsuccessful betting patterns.

 

Tell us more about Crowdsourced Insights? How does the subscription service work?

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An entire industry exists around “following the smart money” and data-driven bettors are always looking to figure out what team the “sharps” are betting on, such as professional bettors or those with long track records of success. There is a massive flaw in how bettors are deducing where the sharp or smart money is – they automatically assume that if there’s a lot of money and a lack of people betting on one particular side of a game, this must be where the easy money is. It’s important to note that big bettors don’t necessarily mean smart bettors, historical performance is the only barometer to determine a bettor’s overall performance.

Due to the fact that users sync in all of their betting data, Juice Reel can clearly identify which players are historically profitable bettors and which are failing to bet successfully. By using the betting data each user has synced in, Juice Reel is able to analyze and package the data into actionable insights. One example unique to Juice Reel is that for a given game, Juice Reel can show subscribers what side of a game the top 10% historical performers are on and what side the bottom 10% performers are on. So, in a case where historical winners and losers are betting different sides of a game, subscribers can tail profitable bettors.

 

Finally, in what ways do you envisage the tool to evolve over the coming months and years? Will you add any new features to the ecosystem?

With the industry mindset slowly evolving from an ‘acquire bettors at all costs’ mentality to one where there’s a focus on customer retention and betting volume, Juice Reel is at the forefront of that industry shift and primed to be a major beneficiary of this future macroeconomic change. Juice Reel is evolving from being a bet tracking tool to being an actionable betting platform. Without revealing too much, all of our future features will be designed to reward users and create value for bettors, while also driving players and betting handle to regulated sportsbooks.

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We want to bring an Expedia-meets-Robinhood-like experience for both pre-game and in-play betting. We want users to use Juice Reel so they can be informed and supported in regard to everything related to sports betting. We want them to use the app in order to decide what to bet and with whom to place the bet with. Whilst also following their bets through a game and placing live bets using our Live Value feature. By recycling the betting data into insights, we can reward users for contributing their betting activity to the community, thus creating a sports-betting ecosystem that sees everyone playing in a sustainable, supportive, mutually beneficial and safe environment.

 

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OLG Selects Caesars Entertainment as the Service Provider for Windsor Casino

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The Ontario Lottery and Gaming Corporation has selected Caesars Entertainment as the Service Provider in the Windsor Casino procurement process. This is the final procurement process in the OLG’s land-based gaming modernization initiative.

Tom Reeg, CEO of Caesars Entertainment, said: “We are thrilled to be selected as the service provider for the Windsor Casino by the OLG. Caesars has a long history of managing Windsor and looks forward to continuing to deliver exceptional guest service and experiences at the property.”

Caesars and its predecessor companies have partnered with the OLG to operate Caesars Windsor (fka. Casino Windsor) since the opening of the temporary facility in 1994. Caesars will assume responsibility for gaming and non-gaming operations of the Windsor casino on behalf of the OLG under a 20-year operating agreement, which is expected to begin in 2026.

OLG requires an 18-month restriction on any organizational changes consistent with other gaming bundle modernizations in Ontario. Unionized employees will continue to be governed by the terms of their collective agreement.

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The post OLG Selects Caesars Entertainment as the Service Provider for Windsor Casino appeared first on Gaming and Gambling Industry in the Americas.

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Best Bitcoin Casinos Canada: Wild.io Picked as the Top Crypto Casino in Canada

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Toronto, Ontario, May 08, 2025 (GLOBE NEWSWIRE) —

The rise of cryptocurrencies has transformed online gaming, making it easier for players to enjoy added security, faster transactions, and a seamless experience. If you’re searching for the best Bitcoin casinos in Canada, you’ll definitely come across Wild.io, a platform that stands out for its exciting game library, innovative features, and lucrative bonuses.

JOIN WILD.IO NOW

Wild.io is specifically designed for Bitcoin enthusiasts who want a safe and rewarding environment to play their favorite casino games. With a 400% match bonus that can go up to $10,000 plus 300 free spins, the casino attracts players looking to maximize their crypto gaming adventure.

Overview of the Best Bitcoin Casino in Canada

Wild.io launched with a clear goal in mind—to become the ultimate destination for Bitcoin users who enjoy online gambling. The casino has quickly earned its reputation as one of Canada’s top picks, offering a blend of innovation and reliability.

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The first thing that sets Wild.io apart is that it’s fully optimized for cryptocurrency users. From Bitcoin to Ethereum and other popular digital currencies, the platform ensures fast, secure, and hassle-free transactions. Plus, the transparency of blockchain technology guarantees fair play and secure payouts, which are essential for players who prioritize safety.

What’s more, Wild.io boasts a growing library of over 300 games, including slots, table games, and live dealer options. Its sleek website design is mobile-friendly and easy to use, ensuring a smooth experience whether you’re playing on a desktop or smartphone.

Customer satisfaction is clearly a priority at Wild.io. With strong customer support available via live chat or email 24/7, you’ll never feel left in the dark when you need assistance. All these features combine to make Wild.io a top choice for Canadian players in search of the best Bitcoin casinos.

Pros of Wild.io

  • Top Crypto Casino: Wild.io was built specifically for crypto users, making payments fast and secure.
  • Massive Welcome Bonus: New players can take advantage of a 400% match bonus up to $10,000 along with 300 free spins.
  • Wide Game Selection: From slots to live dealer games, Wild.io offers a little bit of everything for all kinds of players.
  • Blockchain Transparency: The platform leverages blockchain to ensure fair gaming and trustworthy payouts.
  • Mobile Compatibility: The casino runs smoothly on all devices, be it desktop or mobile.
  • 24/7 Customer Support: With fast responses through live chat, help is always available.
  • Fast Payouts: Withdrawals are almost instant with cryptocurrency.

Cons of Wild.io

  • Crypto Only: While perfect for crypto enthusiasts, players who prefer traditional banking might feel limited.
  • Bonus Wagering Requirements: The large bonus comes with significant terms and conditions that may require effort to fulfill.

How to Join the Best Bitcoin Casinos Canada

Signing up for Wild.io is simple and straightforward. Follow these steps to get started and claim your 400% bonus today:

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  1. Click on the Link
    Use this link to head over to the official Wild.io website.
  2. Create Your Account
    Enter your details, including a username and email address, then confirm your account. Be sure to choose a strong password for added security.
  3. Deposit Crypto
    Select your preferred cryptocurrency, such as Bitcoin or Ethereum, to make your first deposit. You’ll instantly receive the welcome bonus that matches your deposit up to 400%.
  4. Explore and Play
    Browse through the game selection and start playing right away with your boosted bankroll!

With an easy sign-up process and crypto-friendly features, getting started with Wild.io takes just minutes.

GRAB UP TO C$10,000 + 300 FREE SPINS AT WILD.IO NOW

How We Ranked the Best Bitcoin Casinos Canada

When evaluating the best Bitcoin casinos for Canadian players, we focus on critical factors that ensure you’re playing on a safe, rewarding platform. Here’s how Wild.io checks all the boxes:

Crypto Optimization

Wild.io is designed for Bitcoin users, with features that take full advantage of blockchain technology.

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Bonuses and Promotions

The massive 400% bonus combined with ongoing promotions makes Wild.io appealing to both newbies and seasoned players.

Security and Transparency

Blockchain-backed security, paired with SSL encryption, ensures that player funds and data stay safe.

Game Library

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Although smaller, Wild.io’s collection of hand-picked games guarantees high-quality entertainment for all preferences.

Payment Efficiency

Instant deposits and fast withdrawals are a huge plus for crypto users, ensuring smooth gameplay with minimal delays.

Game Types at the Best Bitcoin Online Casinos in Canada

Despite having a smaller library than some competitors, Wild.io’s games are carefully selected to deliver maximum entertainment and variety. Here’s what they offer:

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Slots

The slots section includes both classic and modern options, featuring stunning graphics, exciting themes, and rewarding bonus features. Some games even come with progressive jackpots, offering the chance for big wins.

Table Games

Players can enjoy sophisticated favorites like blackjack, baccarat, and poker, as well as roulette in a variety of versions.

Live Dealer Games

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For an immersive experience, visit Wild.io’s live dealer section. Watch real-time gameplay and interact with dealers while playing blackjack, roulette, and more.

Specialty Games

Want a break from the usual? Games like keno, dice, and crypto-based games add an extra twist to your gambling experience.

Payment Methods at the Best Bitcoin Casino in Canada

Wild.io makes payments simple, catering specifically to players who prefer cryptocurrencies. Supported coins include:

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  • Bitcoin
  • Ethereum
  • Litecoin
  • Bitcoin Cash

Because the casino operates exclusively in crypto, you won’t find traditional payment options like credit cards. While this may seem limiting to some, cryptocurrency ensures faster transactions, lower fees, and added security for players.

Deposits appear instantly, and withdrawals are processed almost as quickly. Players can trust their funds are safe while enjoying complete privacy thanks to blockchain technology.

Responsible Gambling at Canadian Bitcoin Casino Sites

Wild.io is committed to promoting responsible gambling habits among its players. The casino includes features such as deposit limits, loss limits, and self-exclusion tools to help keep gaming fun and under control.

Additionally, the website provides links to resources like Gamblers Anonymous for players who may need extra assistance. It’s a welcome addition to an already customer-focused approach.

Ready to Explore the Best Crypto Casinos Canada Has in Store?

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When it comes to the best Bitcoin casinos in Canada, Wild.io delivers an unmatched experience for crypto gamblers. With its lucrative 400% match bonus up to $10,000 and 300 free spins, fast payouts, and engaging game selection, the platform is perfect for both newcomers and experienced Bitcoin users.

Don’t miss your chance to join one of the most innovative and secure crypto casinos out there. 

SIGN UP TO WILD.IO HERE ➜ Canada!

Editorial Note

This article is provided solely for informational and entertainment purposes. Nothing within should be interpreted as legal, financial, or professional advice. Readers should carry out their own research before participating in any gambling activities or signing up with any online casinos mentioned. 

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Gambling Caution

Online gambling comes with financial risks and may lead to addictive behavior or monetary loss. We urge all readers to gamble responsibly. If you or someone you know is struggling with gambling, professional help is available. In Canada, you can dial 1-626-960-3500.

19+ only. It is up to each individual to verify whether online gambling is permitted under their local, state, or federal laws. Neither the publisher, the authors, nor any syndication partners condone or support unlawful gambling. Participation in online gambling is done at the reader’s own discretion and risk.

Affiliate Transparency

This article may include affiliate links. If you click on a link and make a purchase or register, a commission may be earned, at no extra cost to you.

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Syndication and Liability Disclaimer

Any third-party publishers, media platforms, or syndication partners that republish this content do so understanding that it is meant for informational purposes only. These entities are not responsible for the legality, accuracy, or interpretation of the material.

Contact Details:

Company Wild.io

Address: Scharlooweg 39, Willemstad, Curaçao

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Website: https://wild.io/l/exclusivebonus

Email: [email protected]

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CONTACT: Contact Details:

Company Wild.io

Address: Scharlooweg 39, Willemstad, Curaçao

Website: https://wild.io/l/exclusivebonus

Email: [email protected]

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ToonieBet Launches its Sportsbook on Apple App Store and Google Play Store

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ToonieBet, Soft2Bet’s flagship online casino and sportsbook for Ontario, has officially launched its sportsbook on the Apple App Store and Google Play Store. The platform is tailored specifically for local players, offering a dynamic betting experience with a broad range of sports events and competitive odds. The platform also features personalised promotions and loyalty rewards designed to match the preferences of Ontario’s diverse betting community.

The sportsbook uses official data feeds, ensuring players have access to the most accurate and up-to-date information on top local and international sports events. Additionally, the platform offers live broadcasting with real-time match analytics, allowing users to make informed betting decisions as events unfold. Integrated with MEGA and advanced player account management features, the operator is committed to delivering a seamless and responsible gaming environment that enhances the overall player experience while supporting local sports initiatives.

As part of this launch, the platform has also introduced a Sportsbook section on its official website, expanding its portfolio and bringing more choice to its growing customer base. With access to over 85,000 live events each month and more than 70,000 pre-match events across a wide range of sports, players now have even more ways to bet on what they love. Soft2Bet’s Canadian brand invites all players to explore its standout online casino and the full spectrum of sports betting, all delivered through a fast, secure, and fully localised platform.

‍Since its debut at the end of 2024, ToonieBet has offered a fast, fair, and secure online casino and sportsbook experience, fully localised for Ontario’s vibrant gaming market. The Apple App and Google Play additions further enhance accessibility, bringing ToonieBet’s premium entertainment to players on the go.

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Additionally, this milestone complements the operator’s recent partnership with the NHL’s Ottawa Senators, which made ToonieBet the Official Online Casino Partner of the team. The partnership includes in-arena branding, digital promotions, and fan engagement initiatives like social contests, allowing ToonieBet to connect with Ontario sports fans in exciting ways and offering chances to win team merchandise and tickets.

Yoel Zuckerberg, Soft2Bet’s Chief Product Officer, said: “As Soft2Bet continues our rapid growth, we are excited to provide Ontario players with access to ToonieBet’s sportsbook which is now available on the Apple App and Google Play Store, offering seamless access to a customised experience tailored for the province’s passionate gaming community.”

The post ToonieBet Launches its Sportsbook on Apple App Store and Google Play Store appeared first on Gaming and Gambling Industry in the Americas.

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