ELA Games, a modern iGaming development studio, announces its strategic partnership with Danske Licens Spil, one of Denmark’s biggest iGaming operators. The collaboration will see ELA Games’ portfolio hosted on the Tivoli Casino platform, increasing the brand’s presence in the Danish market.

The Tivoli Casino platform, established in 2012, is a key figure in the Scandinavian iGaming landscape and constantly improves its content selection with modern and innovative games. As part of the partnership, Tivoli Casino will host some of ELA Games’ engaging and popular titles, such as Lucky Dwarfs and Madshow Circus. These games, due to their creative mechanics, social features, and visually rich design, will help boost Tivoli Casino’s engagement metrics.

ELA Games has obtained a game supplier license in Denmark, which marks the fourth for ELA Games as it continues its expansion across Europe. Currently, the studio holds game supplier licenses with the MGA (Malta Gaming Authority), the Swedish and Romanian gambling authorities, and now the DGA (Danish Gambling Authority).

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Marharyta Yerina, ELA Games’ Managing Director, commented on the new strategic partnership, saying, “Our partnership with Danske Licens Spil enables us to enter the Danish market through the Tivoli Casino brand and highlights our ambitious expansion and sustainable growth. We’re excited to introduce our games to a new target audience, and we hope to create market-specific games that resonate with Danish players to ensure we become a recognisable figure.”

The year 2024 proved to be an extremely successful year for ELA Games, which saw the studio release 15 new games and increase its production output to two games per month. This increase in production saw ELA Games increase its talent by 68%, laying the groundwork for continued success in 2025.

Paf, the Åland-based gaming company and pioneer in responsible gaming, has signed a multi-year partnership with Formula 1 World Champion Kimi Räikkönen.

The agreement is conditional upon Paf obtaining a license in Finland and will take effect once Finland’s gambling market is opened to competition and the current system transitions to a licensing model. At present, the authorities goal is to implement the licensing system at the beginning of 2027.

Thomas Näsman, Manager, Paf: “We’re proud to welcome Kimi to the Paf team. He’s a true Finnish icon, and we value his honesty and no-nonsense approach, qualities that align perfectly with our brand. At Paf, we have bold ambitions to be the most responsible gaming company in the world while continuing to generate funds for the public good. As Finland moves into a licensed market, we’re excited to have Kimi with us on this journey.”

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Kimi Räikkönen said: ”To be honest, we were contacted by a few gaming companies that did not arouse our interest, but Paf’s contact did. Paf’s history, openness, responsibility and Finnishness were the most important factors for me, not forgetting the directness, determination and fast working method of the people with whom the agreement was quickly concluded. As new opportunities are opening up for Paf in mainland Finland as well, I hope that our cooperation will be beneficial for Paf.”

Paf – For the benefit of society, Since 1966

Founded by charities in 1966 on the Åland Islands, Paf was built with a clear mission: to generate funds for the benefit of society. Today, Paf continues to lead by example, combining world-class gaming experiences with a bold commitment to social responsibility and transparency. As pioneers in responsible gaming, Paf were the first international gaming company to set annual loss limits for all players in 2018 — We believe great entertainment should be delivered responsibly and sustainably.

Paf stands for no-nonsense honesty, doing what’s right, and setting the standard in everything we do. We’re not here to follow the industry — we’re here to change it.

ELA Games, an innovative iGaming software developer, has signed a strategic partnership with Casino House to increase its presence in the Danish market.

Casino House is a Danish casino operation based in Copenhagen. It has 33 retail shops in the capital city and a comprehensive online platform. The website hosts thousands of slots, casino games, and live casino services for a premium gaming experience.

ELA Games’ partnership with the Danish brand demonstrates the studio’s growing influence in the region as it seeks to become a leading and recognisable presence in Denmark. As part of this collaboration, Casino House will host trademark ELA Games content, such as Cash of Gods, It’s Shark Time, and Lucky Dwarfs on its platform.

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Marharyta Yerina, ELA Games’ Managing Director, commented, “This partnership with Casino House is an exciting prospect, as the ELA Games team has made a concerted effort to expand in the Danish region. Having our games on the Casino House platform can increase our presence and reach new audiences. We look forward to working with the company and growing together.”

Thomas Vandsted, Casino House, added, “We are always looking for new innovative game providers to strengthen our offering. Had a good talk with David and felt that ELA Games wanted to show their presence in Denmark with a strong product. We look forward to the cooperation.”