partnerships
Hacksaw Gaming Announces Launch of its First-ever Branded Slot, Cup Heroes
Hacksaw Gaming has announced the launch of its first-ever branded slot, Cup Heroes.
This slot is the result of a close collaboration with Kaizen, the official sponsor of Euro 2024 and the Conmebol Copa América.
Kaizen and Hacksaw Gaming have been partners for nearly two years now, initially focusing on branded Dare2Win games.
The launch of Cup Heroes, however, signifies a new level of partnership, aiming to blend both companies’ signature styles within the football-themed slot.
Cup Heroes is set to debut in Greece, Bulgaria, Romania and the UK and has been designed to appeal to football fans and slot enthusiasts alike.
Marcus Cordes, CEO of Hacksaw Gaming, said: “This is a huge step forward for not only Hacksaw ourselves, but for our partnership with Kaizen too.
“We have proved once again that we deliver the best for both players and partners, and will strive to continue to do just that. A true testament to our strong collaboration with Kaizen, we’re excited to see how their players will respond to such an exclusive game.”
The post Hacksaw Gaming Announces Launch of its First-ever Branded Slot, Cup Heroes appeared first on European Gaming Industry News.
Celebrating the successful collaboration between BetConstruct and Evolution.
A grand celebration was held in Tbilisi, Georgia on June 26th to mark the launch of FTN Crazy Time, a custom version of Evolution’s Crazy Time game, which triumphed at last year’s B.F.T.H. Arena Awards.
Players can now experience a new thrilling variation of the beloved Crazy Time game featuring a range of exciting visuals and gameplay opportunities. Elevating entertainment with an innovative twist on classic gameplay, the new FTN Crazy Time combines the excitement of a money-wheel concept with a live online game show.
BetConstruct and Evolution continue to strengthen their partnership, with the launch of FTN Crazy Time marking another significant milestone in their collaborative journey. The FTN game show is exceptionally well-suited for operators who are eager to stay at the forefront of industry developments, offering players fresh and innovative gaming experiences.
The post BetConstruct and Evolution Unveil New Dedicated Game Show – FTN Crazy Time appeared first on European Gaming Industry News.
Supplier adds 351 races from Saudi Arabia as new season gets underway
SIS (Sports Information Services), the leading multi-content supplier of 24/7 live betting services, has added racing from King Khalid Racecourse in Ta’if to its comprehensive horse racing portfolio, which will further boost visibility of racing from Saudi Arabia.
The 2024 Ta’if season will be held from July 4th through September 28th with races and simulcasts taking place on Thursdays, Fridays, and Saturdays at King Khalid Racecourse.
The city of Ta’if is located 1,800m above sea level in the slopes of the picturesque Hijaz Mountains. The combination of moderate weather and a large population has made it the perfect home of summer racing in the Middle East since 1965.
The 39 race days are comprised of 273 Thoroughbred and 78 Purebred Arabians races. The Jockey Club of Saudi Arabia (JCSA) has carded more handicaps this season as well as prep races for all major cups, offering a clear campaign path for horses and an opportunity to rise through the ranks through the Riyadh season. The prize money has increased 24% from last season with a race average of SAR104,378 (approx. US$27,800).
The key races include the Ta’if Arabian Derby on September 6th, the Prince Abdullah Al-Faisal Cup (Listed) and Listed King Faisal Cup (Listed) on September 20th for Purebred Arabians.
The extended agreement with the JCSA strengthens SIS’ portfolio of over 36,000 annual horse races, which includes the Riyadh season at King Abdulaziz Racecourse. SIS distributes racing from both JCSA racetracks to over 70 countries and is highlighted by the US$20M Saudi Cup in February.
Michele Fischer, Vice President, SIS Content Services, said: “The quality of racing in Saudi Arabia continues to improve each year and it is great that we are now able to provide our partners with content from King Khalid Racecourse in Ta’if, the only racecourse in the region that races throughout the summer months.
“The Jockey Club of Saudi Arabia has worked tirelessly to produce an engaging racing calendar and we are sure the addition of racing from Ta’if will lead to even more interest in Saudia Arabian racing.”
The post SIS enhances racing portfolio with content from Ta’if, Saudi Arabia appeared first on European Gaming Industry News.
This is the second contract extension between Kambi and Sunbet.co.za since the partnership was first established in 2017
Kambi, the world’s trusted sports betting partner, has announced a long-term extension to its multi-channel sportsbook partnership with Sun International, a leading African gaming and hospitality company and operator of South African betting brand Sunbet.co.za.
The latest agreement builds upon the successful collaboration in 2017 when the partnership was first established. The extension will see Kambi’s market-leading sports betting technology and services continue to power Sun International’s online sports operations. This will ensure continued support for the operator’s ongoing growth and expansion plans.
Through the extended partnership, Kambi will continue to provide Sun International with its comprehensive suite of cutting-edge sports betting technology and services, including its award-winning sportsbook platform, sophisticated pricing and trading capabilities, and its award-winning Bet Builder product. This will further empower Sun International’s Sunbet.co.za brand to maintain its position at the forefront of the South African online sports betting market.
Veena Dhesi, Kambi’s SVP Partner Success, said: “We are pleased to further extend our successful partnership with Sun International who have established themselves as one of the leaders in the African gaming industry. Since 2017, we have been proud to play a part in supporting their continued success and this long-term commitment is a testament to both the strength of our product and the level of service we can provide to our valued partners.”
Simon Gregory, Sunbet CEO, added: “Sunbet is delighted to continue our journey with Kambi. Their best-in-class sportsbook technology has been instrumental in our growth as one of South Africa’s leading online sportsbooks. This extended partnership will provide us with the technology and support we need to keep innovating while offering our customers a leading betting experience.”
The post Kambi Group plc agrees long-term sportsbook partnership extension with Sun International appeared first on European Gaming Industry News.
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