Canada
INCENTIVE GAMES PARTNERS WITH LOTO-QUÉBEC TO LAUNCH REAL-MONEY GAMES IN THE PROVINCE OF QUÉBEC, CANADA
Incentive Games, a B2B games studio specialising in both real-money and free-to-play games, has announced a new partnership with Loto-Québec, the crown corporation of the Government of Québec responsible for the province’s lottery, casino and online gaming operations, the only legal gaming offering in the province.
Delivered through Incentive Studios, the real-money gaming division of Incentive Games, the agreement enables Loto-Québec to access Incentive’s growing portfolio of Crash and Arcade real-money titles, bringing innovative gameplay experiences to players across Quebec.
As Incentive Games’ first client in Canada, Loto-Québec will introduce a selection of Incentive Studios’ real-money Crash games to its market, providing users with access to new titles with distinctive bonus features and gameplay mechanics. The games are made available to Loto-Québec via the Light & Wonder platform, building on Light & Wonder’s existing partnership with Incentive Games and supporting a seamless roll out of Incentive Studios’ products.
The partnership provides Incentive Games with a gateway into the Canadian market while strengthening the company’s position as a trusted real-money gaming supplier, globally. It also supports Loto-Québec’s commitment to delivering high-quality regulated gaming entertainment.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Partnering with Loto-Québec marks an important milestone for Incentive Games as we continue to expand across regulated markets. Loto-Québec is a highly respected and trusted operator, with a strong commitment to responsible play and delivering high-quality entertainment for players across Québec. We’re excited to introduce our real-money Crash games to the market and demonstrate how our approach to game design can offer something genuinely fresh and engaging for players in the region.”
The first real-money titles from Incentive Studios’ portfolio are now live with Loto-Québec, with more to follow throughout 2026.
